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Sr. Customer Marketing Manager - Advocacy

Saviynt

Full-time
USA
advocacy
marketing manager
program management
salesforce
account manager
Apply for this position

Saviynt's AI-powered identity platform manages and governs human and non-human access to all of an organization's applications, data, and business processes. Customers trust Saviynt to safeguard their digital assets, drive operational efficiency, and reduce compliance costs. Built for the AI age, Saviynt is today helping organizations safely accelerate their deployment and usage of AI. Saviynt is recognized as the leader in identity security, with solutions that protect and empower the world’s leading brands, Fortune 500 companies and government institutions. For more information, please visit www.saviynt.com.

Saviynt is seeking a Senior Customer Marketing Manager to build and execute advocacy programs that bring our customer experiences and thought leadership to life. This individual contributor role will strengthen relationships across our customer base and provide top tier experiences that deepen engagement, drive adoption, and turn customers into advocates for Saviynt’s AI-powered identity security platform.

You’ll play a key role in shaping how we connect with customers and share their stories as they modernize identity programs and embrace AI-powered security innovation. Your work will help customers and prospects realize the full value of Saviynt — and showcase their success as part of our growing community of identity leaders.

The ideal candidate will be a strong advocate for the customer while strengthening our customer-centric culture to deliver a consistent experience as we grow.

WHAT YOU WILL BE DOING

  • Creatively bring our customer stories to life and amplify them through powerful, high-quality assets including case studies, success videos, one-sheets, slides, blog posts, and more.

  • Enable the organization on how to tell customer stories and integrate them into various marketing campaigns, sales materials, and product launches.

  • Manage our customer speaker bureau for virtual and in-person programs, ranging from C-level to practitioner thought leaders, supporting them to curate the right message for industry events.

  • Proactively recruit, add and manage advocates in the ChangeMakers advocacy program.

  • Manage our Sales Reference program through Base AI, partnering with Sales, Customer Success and our customers to show prospects the value we bring.

  • Manage our peer review presence on TrustRadius, G2, PeerSpot improving ratings and increasing reviews.

  • Build strong relationships with our global Customer Success, Sales, Sales Enablement, Marketing, Analyst Relations, and Communications teams to identify, promote and nurture our strong customer advocates.

  • Work to engage our customers and build industry-leading community event experiences.

  • Secure quotes, logos, and other materials with customer advocates for events, launches, press materials, media opportunities, and analyst reports. Establish a system for measuring and tracking advocacy engagement and impact.

WHAT YOU BRING

  • 7+ years of proven experience in customer marketing, customer advocacy, or a related role, preferably in B2B tech, B2B marketing, B2B SaaS sales cycles, and Customer Marketing best practices.

  • Data-driven mindset with the ability to analyze and interpret marketing metrics.

  • Have a track record of driving pipeline through storytelling.

  • Proactive mindset with an excitement to tackle priorities. The ability to think and act strategically while executing tactically.

  • Strong program management and organizational skills, and the ability to structure and prioritize work in a manner that best fits the team and company needs.

  • A love for storytelling where you can tell compelling narratives to customers and sales to inspire them to engage with Saviynt.

  • Experience with Salesforce, Hubspot, Asana, Highspot, Gainsight and advocacy platforms, such as Base AI.Strong interpersonal skills for building and maintaining relationships with customers and cross-functional teams.A BA or BS degree.

If required for this role, you will:

- Complete security & privacy literacy and awareness training during onboarding and annually thereafter

- Review (initially and annually thereafter), understand, and adhere to Information Security/Privacy Policies and Procedures such as (but not limited to):

> Data Classification, Retention & Handling Policy

> Incident Response Policy/Procedures

> Business Continuity/Disaster Recovery Policy/Procedures

> Mobile Device Policy

> Account Management Policy

> Access Control Policy

> Personnel Security Policy

> Privacy Policy

Saviynt is an amazing place to work. We are a high-growth, Platform as a Service company focused on Identity Authority to power and protect the world at work. You will experience tremendous growth and learning opportunities through challenging yet rewarding work which directly impacts our customers, all within a welcoming and positive work environment. If you're resilient and enjoy working in a dynamic environment you belong with us!

Saviynt is an equal opportunity employer and we welcome everyone to our team.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Apply for this position
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About the job

Full-time
USA
Senior Level
Posted 1 week ago
advocacy
marketing manager
program management
salesforce
account manager

Apply for this position

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Sr. Customer Marketing Manager - Advocacy

Saviynt

Saviynt's AI-powered identity platform manages and governs human and non-human access to all of an organization's applications, data, and business processes. Customers trust Saviynt to safeguard their digital assets, drive operational efficiency, and reduce compliance costs. Built for the AI age, Saviynt is today helping organizations safely accelerate their deployment and usage of AI. Saviynt is recognized as the leader in identity security, with solutions that protect and empower the world’s leading brands, Fortune 500 companies and government institutions. For more information, please visit www.saviynt.com.

Saviynt is seeking a Senior Customer Marketing Manager to build and execute advocacy programs that bring our customer experiences and thought leadership to life. This individual contributor role will strengthen relationships across our customer base and provide top tier experiences that deepen engagement, drive adoption, and turn customers into advocates for Saviynt’s AI-powered identity security platform.

You’ll play a key role in shaping how we connect with customers and share their stories as they modernize identity programs and embrace AI-powered security innovation. Your work will help customers and prospects realize the full value of Saviynt — and showcase their success as part of our growing community of identity leaders.

The ideal candidate will be a strong advocate for the customer while strengthening our customer-centric culture to deliver a consistent experience as we grow.

WHAT YOU WILL BE DOING

  • Creatively bring our customer stories to life and amplify them through powerful, high-quality assets including case studies, success videos, one-sheets, slides, blog posts, and more.

  • Enable the organization on how to tell customer stories and integrate them into various marketing campaigns, sales materials, and product launches.

  • Manage our customer speaker bureau for virtual and in-person programs, ranging from C-level to practitioner thought leaders, supporting them to curate the right message for industry events.

  • Proactively recruit, add and manage advocates in the ChangeMakers advocacy program.

  • Manage our Sales Reference program through Base AI, partnering with Sales, Customer Success and our customers to show prospects the value we bring.

  • Manage our peer review presence on TrustRadius, G2, PeerSpot improving ratings and increasing reviews.

  • Build strong relationships with our global Customer Success, Sales, Sales Enablement, Marketing, Analyst Relations, and Communications teams to identify, promote and nurture our strong customer advocates.

  • Work to engage our customers and build industry-leading community event experiences.

  • Secure quotes, logos, and other materials with customer advocates for events, launches, press materials, media opportunities, and analyst reports. Establish a system for measuring and tracking advocacy engagement and impact.

WHAT YOU BRING

  • 7+ years of proven experience in customer marketing, customer advocacy, or a related role, preferably in B2B tech, B2B marketing, B2B SaaS sales cycles, and Customer Marketing best practices.

  • Data-driven mindset with the ability to analyze and interpret marketing metrics.

  • Have a track record of driving pipeline through storytelling.

  • Proactive mindset with an excitement to tackle priorities. The ability to think and act strategically while executing tactically.

  • Strong program management and organizational skills, and the ability to structure and prioritize work in a manner that best fits the team and company needs.

  • A love for storytelling where you can tell compelling narratives to customers and sales to inspire them to engage with Saviynt.

  • Experience with Salesforce, Hubspot, Asana, Highspot, Gainsight and advocacy platforms, such as Base AI.Strong interpersonal skills for building and maintaining relationships with customers and cross-functional teams.A BA or BS degree.

If required for this role, you will:

- Complete security & privacy literacy and awareness training during onboarding and annually thereafter

- Review (initially and annually thereafter), understand, and adhere to Information Security/Privacy Policies and Procedures such as (but not limited to):

> Data Classification, Retention & Handling Policy

> Incident Response Policy/Procedures

> Business Continuity/Disaster Recovery Policy/Procedures

> Mobile Device Policy

> Account Management Policy

> Access Control Policy

> Personnel Security Policy

> Privacy Policy

Saviynt is an amazing place to work. We are a high-growth, Platform as a Service company focused on Identity Authority to power and protect the world at work. You will experience tremendous growth and learning opportunities through challenging yet rewarding work which directly impacts our customers, all within a welcoming and positive work environment. If you're resilient and enjoy working in a dynamic environment you belong with us!

Saviynt is an equal opportunity employer and we welcome everyone to our team.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

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