Senior/Staff Content Designer

The Opportunity:

We’re seeking a Senior/Staff Content Designer to craft clear, inclusive, and trustworthy product experiences across our client and provider products. You’ll work end-to-end: defining content strategy, shaping value propositions, building language systems, and writing the UI copy that powers critical workflows. The right candidate brings strong product instincts, comfort with ambiguity, and the ability to translate complex mental and behavioral healthcare and insurance concepts into language that helps people move forward with confidence. 

What You’ll Do:

• Lead content strategy for your surfaces and journeys for our core products and features by partnering with Product, Design, Research and Ops to uncover explicit and latent customer needs, then map business goals to those needs to define messaging across channels and touchpoints

• Craft compelling, prioritized value propositions that, through complexity, define message hierarchy, and decide where messages matter most across the journey

• Write product content at every fidelity—from prompts, labels, and error states to onboarding, notifications, and long-form help—explore multiple options, tone shifts, and manage risk and safety, explaining trade-offs with confidence

• Shape and evolve content systems, style guidelines, and reusable frameworks to scale consistent experiences across the platform

• Audit existing content for inclusivity, clarity, and tone, ensuring outputs align with Grow Therapy’s mission and voice

• Bring clarity to complex domains by translating healthcare jargon into approachable language; partner with Legal and Clinical early and often to align on compliant, human-centered solutions

• Work directly in Figma and product prototypes; plan research with product managers/designers/researchers to validate comprehension, trust, and usability

• Drive cross-functional alignment by facilitating workshops, making crisp recommendations, managing stakeholders, and documenting decisions as guidelines and best practices

You’ll Be a Good Fit If You Have: 

• 6+ years in content design/UX writing with a portfolio demonstrating impact across journeys, systems, and UI copy (in-house product experience required)

• Track record of collaborating cross-functionally and leading high-impact initiatives in ambiguous, fast-paced environments

• Superior communication and storytelling skills, with sensitivity to tone, inclusivity, and the mental health context

• Proven expertise in UX writing, content strategy, and systems thinking

• Writing craft that is concise, conversational, inclusive, and precise — plus the range to flex tone appropriately for context and audience

• Research fluency and comfort leveraging insights/data and collaborating with researchers to inform strategy and iterate.

• Tools & prototyping skills that show you’re comfortable in Figma (and similar), able to troubleshoot interaction/content issues and work directly in prototypes

• Business orientation so you can tie choices to outcomes, articulate trade-offs, and show measurable impact on engagement, comprehension, and trust

• In-house product experience required; healthtech or consumer-facing product experience preferred

Requirements:

• Bachelor’s degree or equivalent practical experience

• Portfolio required, showcasing both strategic content work and conversational/AI design samples

• Excellent collaboration and mentorship skills

• Strong understanding of accessibility and inclusive design principles

Role Details:

• Employment Type: Full Time, Exempt

• Base Compensation: The base compensation range for this position is

  • Hybrid Commitment: $182,000 - $227,000 USD annually

  • Fully Remote Commitment: $152,000 - $190,000 USD annually This role can be hybrid (onsite from our NYC, San Francisco, or Seattle hub location three days per week: Tuesday, Wednesday, Thursday) or fully remote. Both arrangements include travel 2–3 times per year (e.g., company and department offsites).

The base compensation for this role will vary depending on several factors, including relevant experience, qualifications, and the candidate's working location.