Senior Performance Ad Creative Strategist Direct Response Ads Who We Are At STERRY, were not your average Growth Marketing Agencywere the rocket fuel behind crowdfunding and e-commerce success. Since day one, weve helped clients pull in over $100 million in trackable online revenue. We shatter limits, supercharge brands, and turn every click into cash. Role Overview Were looking for a Creative Strategist to lead the production of direct-response-style video ads that drive real results. This full-time, remote role is ideal for someone with a direct response background, a sharp eye for persuasive storytelling, and the skills to turn insights into high-performing creatives. Youll collaborate with creators, source new talent, write winning scripts, and optimize creative systems from end to end. Key Responsibilities

• Write High-Converting Video Scripts Craft direct response-style scripts with strong hooks, persuasive copy, and clear CTAs.

• Create Briefs for Creators & Designers Develop clear and strategic briefs that align with brand tone, platform needs, and performance goals.

• Source, Negotiate & Collaborate with UGC Creators Find new talent, handle onboarding and communication, and ensure timely content delivery.

• Storyboard and Conceptualize Creatives Translate ideas into visual flows and collaborate with editors to bring concepts to life.

• Analyze Performance & Develop Iterations Use insights from Meta, Snapchat, Applovin, and YouTube to analyze winning ads and create new iterations.

• Pitch New Creative Ideas Weekly Lead ideation for fresh hooks, formats, and ad angles to test regularly.

• Implement Creative Systems & Use AI Tools Streamline workflows, boost productivity with AI, and scale creative output efficiently.

• Collaborate Across Teams Work with editors, marketers, and brand teams to align creative with performance insights and campaign goals.

Are You Our Perfect Match?

• Youve crushed direct response campaigns and have a portfolio to prove it.

• Scriptwriting is your jamyou know how to marry persuasion with personality.

• Numbers dont scare you; you speak ROAS, CTR, and CPA fluently.

• Youve managed video workflows, storyboards, and freelancer rosters.

• Bonus: Youve tinkered with AI tools to speed up your creative spark.

Nice-to-Have Skills:

• Familiarity with AI tools for copy, content, or video enhancement

• Experience briefing and managing freelancers or creators

• Understanding of current ad trends in UGC, paid social, and performance creatives

Perks & Vibes

• 100% remote freedom

• Competitive salary (we reward results!)

• Creative playgroundtest wild ideas without red tape

• Fast-paced team obsessed with growth

Ready to make ad magic and drive real revenue? Apply now and lets write the next chapter of STERRYs successtogether!