Product Marketing Manager

Who You’ll Work For:

Makersite is an award-winning AI software company that empowers manufacturers to manage product sustainability, cost, and compliance, simultaneously from a web browser.

Our mission is to help procurement, product design, and experts make better decisions to create safer, more sustainable products through data-driven analysis.

We firmly believe that technology can help corporations to have a more positive impact on their environment. That is why we developed a platform that uses cutting-edge technology, big data, and breakthrough algorithms to deliver product intelligence, unlike anything on the market. Our customers frequently tell us, ‘We’re too good to be true’!

How we help our customers:

For manufacturing companies with complex supply chains that want to accelerate product development, build resilience or reduce costs, Makersite is a disruptive digital twin platform that uses AI to connect and enrich cross-departmental data into live models for analysis, collaboration, and decision support. Digital twins can be used to understand how external factors like environmental and health regulations, supply shortages, etc. affect a business and help teams evaluate scenarios considering multiple criteria like costs, environment, compliance, etc. simultaneously.

Who We’re Looking For:

We are seeking a highly creative, skilled, and motivated Product Marketing Manager to play an important role in shaping the success of Makersite. As part of a growing team, you will be responsible for crafting compelling value propositions, conducting comprehensive competitive research, and championing the voice of the customer. This is a unique opportunity to make a meaningful impact in a rapidly evolving industry while working alongside a passionate team of professionals.

• Locations: Berlin, Stuttgart, Munich or remote (EU)

• Full-time

Key Responsibilities:

• Product Value Proposition Development: Collaborate closely with cross-functional teams to define and articulate clear value propositions for our product, ensuring alignment with market needs and customer preferences.

• Competition Research: Conduct in-depth analysis of competitors, market trends, and regulatory landscapes to identify opportunities and threats, informing strategic decision-making and positioning strategies.

• Voice of the Customer: Serve as the primary advocate for customers, gathering insights through surveys, interviews, and market research to drive product enhancements and improve customer satisfaction.

• Product Launch Support: Play a key role in the successful launch of new products, developing comprehensive go-to-market strategies, crafting compelling messaging, and overseeing the execution of marketing campaigns.

• Product Marketing Framework Development: Build and refine the product marketing framework from scratch, establishing best practices, processes, the tools to streamline operations and drive results.

• Technical Expertise: Leverage your deep understanding of highly technical products, whether in B2B and B2C environments, to effectively communicate complex concepts to diverse audiences and drive adoption.

What you will need:

• Bachelor´s Degree in Marketing, Business Administration, or related field: MBA preferred.

• Minimum of 7 years' experience in product marketing, preferably in a fast-paced start-up or scale-up environment within the supply chain or renewable energy industries.

• Proven track record of success in developing and executing product marketing strategies, with a focus on driving growth and market expansion.

• Strong analytical skills and ability to translate complex technical information into clear, compelling messaging for a diverse audience.

• Experience working with highly technical products, ideally in the Enterprise SaaS space.

• Excellent communication and presentation skills, with the ability to influence stakeholders at all levels of the organization and external partners.

• Highly entrepreneurial mindset, with a passion for innovation and change.

• Ability to thrive in a dynamic, fast-paced environment with evolving priorities and deadlines.

• Strong project management skills and ability to multitask effectively.

What You Can Expect from Us:

• Belonging - Be part of the sustainability megatrend

• Development – a steep learning curve, both personally and professionally

• Pride - Do amazing work with an international, vibrant, and passionate top-class team!

• Passion - International customers who love what we do and share our vision.

• Remote Working - Work 100% remotely if you like.

• Values-driven culture - we're proud of our culture.

• Time-Off - 30 days of paid time off per year.

• Technology – State-of-the-art equipment.

• Competitive salary

What to expect when you apply

If this sounds like something that excites you, we want to hear from you! We look forward to receiving your detailed CV together with a cover letter. If it’s a match, we’ll invite you to a series of interviews.

We try to keep the process short and sweet, to welcome you at Makersite as soon as possible!

Support – If you have a medical condition or an individual need for an adjustment to our process, and you believe this may affect your ability to beat at your best – please let us know so we can talk about how we can best support you and make any adjustments that may be needed.

So, what does it really mean to work at Makersite?

At Makersite, we come together with a shared purpose to help companies around the world improve their products so they are more successful while being mindful of their customers and the environment. Therefore, we believe everyone deserves to work in a collaborative, open-minded, and inspiring environment. We work hard to make sure everyone has the support they need to thrive. Our 3 core values are diversity, purpose, and collaboration:

We believe that good ideas come from anywhere. We embrace diversity and look for team members who have different skills but similar values.

We want to make a significant impact on the take, make, waste economy of today. We believe that technology can provide solutions that enable this and work hard to make our ideas a reality.

No politics, no drama, no slacking. We believe in technology-enabled collaboration. Whether you are working remotely or in our offices, you will always find someone to help you.

Equal Opportunity Statement

At Makersite, we're committed to cultivating an environment that promotes diversity, equity, inclusion and belonging. We believe that diverse teams are the best teams and we're proud to be an equal opportunities employer. We welcome and will consider all applications regardless of age, disability, gender reassignment, marriage, pregnancy, maternity, race or nationality, religion or belief, sex, and sexual orientation (and any other status protected by applicable law).

All applications will be treated in strictest confidence.