Product Marketing Manager
To see similar active jobs please follow this link: Remote Marketing jobs
About the role
Location: We're a fully remote team, but for this role, we'd prefer someone based in Europe or within a +/- 5-hour window of CEST. 👆 Please note, we're not hiring from the USA.
Position: Full-time contractor
About the role
CoW DAO is looking for a creative, entrepreneurial, and organized marketing manager to lead a variety of content initiatives for each of CoW DAO’s core products. The ideal candidate will be ⅓ community manager, ⅓ writer, and ⅓ content strategist.
CoW DAO is looking for a strategic and creatively-driven Product Marketing Manager to drive messaging and campaign development across CoW DAO’s product suite.
What you'll do
Create and execute effective go-to-market strategies for product and feature launches, working closely with the business development, product, engineering, and data teams
Drive consumer understanding of CoW DAO product benefits through always-on initiatives that speak to consumer need states
Understand CoW DAO’s target audiences, qualitatively and quantitatively, then craft insight-rich narratives that speak to those audiences both rationally and emotionally
Continually develop sharp insight into industry trends, then craft product narratives that position CoW DAO products in relation to those trends
Synthesize complex product capabilities into succinct customer benefits
Brief internal creative resources to develop campaign ideas and assets, as needed, and help shape the work to be as effective as it can be
Define success metrics, in partnership with the data team, and regularly report on performance against those metrics
Develop and maintain great relationships with internal teams to understand needs, metrics, roadmaps, processes, blockers, and more; drive collaboration between marketing, product, engineering, and research teams wherever possible
Ultimately own the execution of marketing campaigns and initiatives, ensuring they are delivered on time with a high degree of strategic and creative excellence
Who you are
Driven by both strategic and creative excellence
Excellent verbal and written communication skills, in English
Excellent project management skills
Passionate about crypto and DeFi
Collaborative
Nice
Thoughtful/insightful
Solid understanding of web2 and web3 marketing strategies
Able to synthesize complex ideas simply
High degree of attention to detaill
Great taste
Willingness to travel internationally for work
Entrepreneurial – thrives on identifying opportunities for impact and delivering against those opportunities independently in a results-oriented work environment
Bonus points if you
Have creative agency experience
Are a CoW Swap user
What we can offer you
Flexible work environment: Join our hub in Lisbon or work remotely
Token plan: Have a stake in our mission and shape the future of CoW DAO
Periodic gatherings: Enjoy opportunities to connect with the rest of the team through regular trips
Conference allocation: Stay up-to-date with ecosystem advancements using our conference budget
Learning budget: Use our learning budget to support your higher ambitions
Hardware budget: Take advantage of a hardware budget to acquire the necessary equipment
Make an impact: You are joining a startup where you can make a huge difference. Your work matters!
Flat hierarchies mean fewer processes and bureaucracy - see more of your ideas come to life!
Flexible work and vacation times: Prioritize work-life balance through our robust, flexible work policy and vacation allowance
Growth: If you're someone who loves taking the initiative and getting things done, CoW offers lots of opportunities for your individual growth
Culture
Life within the CoW Protocol is an incredible adventure! We take pride in our collaborative approach, embracing autonomy and fostering a culture of big thinking and continuous growth. We value impact, ownership, simplicity, and team spirit. Plus, we're all about feedback, coming together, and enjoying the journey along the way!
About the job
Product Marketing Manager
To see similar active jobs please follow this link: Remote Marketing jobs
About the role
Location: We're a fully remote team, but for this role, we'd prefer someone based in Europe or within a +/- 5-hour window of CEST. 👆 Please note, we're not hiring from the USA.
Position: Full-time contractor
About the role
CoW DAO is looking for a creative, entrepreneurial, and organized marketing manager to lead a variety of content initiatives for each of CoW DAO’s core products. The ideal candidate will be ⅓ community manager, ⅓ writer, and ⅓ content strategist.
CoW DAO is looking for a strategic and creatively-driven Product Marketing Manager to drive messaging and campaign development across CoW DAO’s product suite.
What you'll do
Create and execute effective go-to-market strategies for product and feature launches, working closely with the business development, product, engineering, and data teams
Drive consumer understanding of CoW DAO product benefits through always-on initiatives that speak to consumer need states
Understand CoW DAO’s target audiences, qualitatively and quantitatively, then craft insight-rich narratives that speak to those audiences both rationally and emotionally
Continually develop sharp insight into industry trends, then craft product narratives that position CoW DAO products in relation to those trends
Synthesize complex product capabilities into succinct customer benefits
Brief internal creative resources to develop campaign ideas and assets, as needed, and help shape the work to be as effective as it can be
Define success metrics, in partnership with the data team, and regularly report on performance against those metrics
Develop and maintain great relationships with internal teams to understand needs, metrics, roadmaps, processes, blockers, and more; drive collaboration between marketing, product, engineering, and research teams wherever possible
Ultimately own the execution of marketing campaigns and initiatives, ensuring they are delivered on time with a high degree of strategic and creative excellence
Who you are
Driven by both strategic and creative excellence
Excellent verbal and written communication skills, in English
Excellent project management skills
Passionate about crypto and DeFi
Collaborative
Nice
Thoughtful/insightful
Solid understanding of web2 and web3 marketing strategies
Able to synthesize complex ideas simply
High degree of attention to detaill
Great taste
Willingness to travel internationally for work
Entrepreneurial – thrives on identifying opportunities for impact and delivering against those opportunities independently in a results-oriented work environment
Bonus points if you
Have creative agency experience
Are a CoW Swap user
What we can offer you
Flexible work environment: Join our hub in Lisbon or work remotely
Token plan: Have a stake in our mission and shape the future of CoW DAO
Periodic gatherings: Enjoy opportunities to connect with the rest of the team through regular trips
Conference allocation: Stay up-to-date with ecosystem advancements using our conference budget
Learning budget: Use our learning budget to support your higher ambitions
Hardware budget: Take advantage of a hardware budget to acquire the necessary equipment
Make an impact: You are joining a startup where you can make a huge difference. Your work matters!
Flat hierarchies mean fewer processes and bureaucracy - see more of your ideas come to life!
Flexible work and vacation times: Prioritize work-life balance through our robust, flexible work policy and vacation allowance
Growth: If you're someone who loves taking the initiative and getting things done, CoW offers lots of opportunities for your individual growth
Culture
Life within the CoW Protocol is an incredible adventure! We take pride in our collaborative approach, embracing autonomy and fostering a culture of big thinking and continuous growth. We value impact, ownership, simplicity, and team spirit. Plus, we're all about feedback, coming together, and enjoying the journey along the way!