Product Manager - Expansion & SDKs

A quick run-down of the job

We’re hiring two Product Managers, one focused on Expansion and another on SDK/Widgets to lead the development and go-to-market strategy across different ecosystems, scaling our core product suite and widget. You’ll own product expansion strategy and execution across our developer tools including the LI.FI widget and our SDK. You will help us bring new products successfully to the market, driving innovation and adoption among our partners, as well as expanding to new ecosystems.

Please note: Both roles require you to be located in EMEA. Your application will not be considered otherwise.

What you'll do

• Own end-to-end product strategy, discovery and delivery.

• Define, validate, and iterate on product requirements; build and execute roadmaps aligned with business strategy.

• Drive MVPs to market, working closely with early partners, integrators, and internal stakeholders to validate use cases and iterate quickly.

• Conduct user and ecosystem research to identify customer pain points, industry trends, and opportunities for differentiation and product-market fit.

• Write clear PRDs, manage timelines, and ensure alignment across teams.

• Lead product expansion across new ecosystems, chains, tools, bridges, and protocols.

• Work hand-in-hand with Engineering, Tech Leads, BD and external partners.

• Contribute strategically to company growth by supporting go-to-market efforts and identifying new markets, integrations, and B2B / B2B2C opportunities.

What makes a good candidate

• 5+ years of experience in Product Management in crypto, DeFi or developer-focused products.

• Strong crypto-native background with hands-on experience using DeFi products across multiple ecosystems, chains, and protocols.

• Solid understanding of DeFi infra, such as aggregation, bridges, zaps, key management, on-chain data, and protocol integrations.

• Proven track record of bringing technical products from concept to launch in complex, fast-moving environments.

• Excellent communication and stakeholder management skills; comfortable acting as a middleman between technical and business teams.

• Ability to work closely with engineers and understand backend, infrastructure, and integration-heavy systems.

• Strong product sense combined with business vision and strategy.

• Highly organized with strong project management skills

Company culture

• Embracing the differences

  • Embrace your own differences

  • Respect and welcome the unique qualities of others

  • See others’ differences as an opportunity to grow

• Own it, do it

  • Own tasks end-to-end

  • Hold yourself to a high bar for execution

  • Make bold decisions, and be accountable

  • Understand your limitations and seek for help

• Fail forward

  • Try - don’t be afraid to fail

  • Learn - don’t make the same mistake twice

  • Adapt - grow with the experience

• Have fun together

  • Take the time to get to know and understand each other better

  • Don’t take yourself too seriously and keep it light-hearted

  • Fun should be coming from a place of love and respect

What you’ll get

• Annual team offsites (Thailand in 2023 and Vietnam in 2024 were a blast, Marrakech in March 2025 was blast-ier; let’s see what happens in 2026!)

• 30 days of PTO

• Flexible remote days

• Flexible working hours

• Equity participation from day 1

• Entitlement to work computer (choice of equipment)

• An annual 1,000€ personal development budget once you have worked 6+ months (pro-rated the first year)

• A one-time 1,000€ remote budget to use on coworking, office setup, etc.

If you join us as an independent contractor, you’re only entitled to the first five benefits of this list.

Application process

Setting yourself up for success starts with the application! Click here to discover valuable tips that will help you navigate our application process effectively.

LI.FI is an equal opportunity employer. We encourage individuals of all backgrounds to apply. Join us in our dedication to fostering a workplace that values and respects each team member's unique contributions.

Shortlisted candidates will undergo a comprehensive interview process, including a people operations interview, a take-home assignment, a meet-the-team & founder interview, and a reference check.

For more information, visit our page detailing our hiring process!