Product Adoption Manager - Shopping

Location: US (NYC preferred)

We are looking for talented leaders to build out our Product Adoption teams in the United States. The Reddit Product Adoption team accelerates and scales the adoption of priority products and features, in close partnership with our sales teams, to drive advertiser success and revenue growth. You’ll build, coach, and lead a team of Product Adoption Strategists who drive Shopping product acquisition, retention, and upsell efforts for Reddit. This is a unique opportunity to lead a team dedicated to one of our major sales segments that works cross-functionally across Sales, Product, Marketing, Strategy, and more. 

Your team will be responsible for scaling Shopping products adoption across Large Customer Sales and Mid-Market advertisers in the United States. Each strategist partners with Sales to pitch, onboard, activate, and grow advertisers on our Dynamic Product Ad solutions. Your team’s close partners include Product, PMM, Strategy & Ops, Enablement, Marketing Science, and more.  

We’re looking for a manager who can inspire a team of problem solvers, storytellers, and strategists. You’re a nimble self-starter who can motivate others to be agile and adaptive to an ever-changing and expanding ads business environment. You demonstrate executive presence and an ability to command a room/’Zoom’ at the C-level.

Why Join Reddit’s Product Adoption Team?

• Innovative Environment: Be part of a growing team at one of the most dynamic platforms worldwide, contributing to groundbreaking strategies that drive business acceleration.

• Career Advancement: Significant opportunities for career development and mobility as you help shape the future of product adoption at Reddit.

• Collaborative Culture: Join a group of thoughtful, smart, and adaptable individuals who value collaboration and support each other's growth.

Responsibilities:

• Attract, train, and develop a team of world-class talent Product Adoption Strategists

• Collaborate with your team to develop vertical and account-level product strategies to deliver business results for Reddit advertisers

• Empower and inspire your team to exceed established product adoption and revenue targets

• Partner with Sales and Product Leaders to crystalize market opportunities, refine product target account lists, and identify roadmap opportunities for development 

• Work with Sales and Strategy & Operations leadership to track progress to goal and identify steps that can be taken to accelerate outcomes.

• Build and manage senior-level relationships with external (key clients, agency partners) and internal (Product, PMM, Sales Leads) constituents 

Qualifications:

• 5+ years of direct people management experience in advertising, media sales, and/or product growth 

• 10+ years of experience in media sales

• Direct Shopping product and/or eCommerce experience

• Experience leading teams at dynamic, industry-leading companies while working across a variety of verticals and challenges

• Track record of building high-performing teams through mentorship, talent development, and strategic talent acquisition

• Strong analytical and problem-solving skills

• Excellent communication skills

• Passion for Reddit and its incredibly unique audiences

Benefits:

• Comprehensive Healthcare Benefits and Income Replacement Programs

• 401k Match

• Family Planning Support

• Gender-Affirming Care

• Mental Health & Coaching Benefits

• Flexible Vacation & Reddit Global Days off

• Generous paid Parental Leave  

• Paid Volunteer time off

Pay Transparency:

This job posting may span more than one career level.

In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and will also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.

To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.

The base salary range for this position is:

$182,000—$254,800 USD