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Partner Marketing Manager, Co-Marketing

Webflow

Full-time
USA, Canada
$98k-$142k per year
marketing manager
b2b
b2b marketing
partnerships
reporting
Apply for this position

At Webflow, we’re building the world’s leading AI-native Digital Experience Platform, and we’re doing it as a remote-first company built on trust, transparency, and a whole lot of creativity. This work takes grit, because we move fast, without ever sacrificing craft or quality. Our mission is to bring development superpowers to everyone. From entrepreneurs launching their first idea to global enterprises scaling their digital presence, we empower teams to design, launch, and optimize for the web without barriers. We believe the future of the web, and work, is more open, more creative, and more equitable. And we’re here to build it together.

We’re looking for a Partner Marketing Manager, Co-Marketing to develop and execute joint go-to-market plans with Webflow’s agency and technology partners. This role will lead co-marketing programs that generate qualified leads, expand market reach, and accelerate pipeline growth by combining Webflow’s platform strengths with our partners’ audiences and expertise.

You’ll create repeatable campaign frameworks that partners can activate, manage MDF for your partners to fund high-impact initiatives, and use data and insights to continuously improve performance. Success in this role means driving measurable results through thoughtful collaboration, excellent execution, and strategic alignment with Sales, Partnerships, and Marketing.

About the role:

  • Location: Remote-first (United States; ON & BC, Canada)

  • Full-time

  • Permanent

  • Exempt

  • The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.

    • United States (all figures cited below are in USD and pertain to workers in the United States)

      • Zone A: $109,000 - $142,500

      • Zone B: $103,500 - $134,500

      • Zone C: $97,500 - $128,000

    • Canada (all figures cited below are in CAD and pertain to workers in ON & BC, Canada)

      • 122,500 - 161,500

This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals. 

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

  • Reporting to the Director, Partner Marketing

As a Partner Marketing Manager, Co-Marketing, you’ll … 

  • Build joint go-to-market plans with partners, aligning messaging, campaigns, and pipeline goals to drive shared growth.

  • Design and execute co-marketing programs that generate qualified leads and measurable partner-sourced pipeline.

  • Create scalable, repeatable campaigns and assets (webinars, content, toolkits) that multiple partners can activate.

  • Manage Marketing Development Funds (MDF), including proposal reviews, approvals, quarterly allocation, and ROI analysis.

  • Leverage data and insights to inform partner marketing strategy, messaging, and investment decisions.

  • Enable partners with training, best practices, and resources to improve marketing execution and performance.

  • Collaborate cross-functionally with Partnerships, Sales, Product, and Marketing to align programs with go-to-market priorities and report on impact.

In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role.

About you:

Requirements:

  • Bring 3+ years of B2B marketing experience, with a focus on partner, channel, or co-marketing in SaaS.

  • Have a proven track record building and executing integrated co-marketing campaigns that drive qualified partner-sourced pipeline.

You’ll thrive as a/an Partner Marketing Manager, Co-Marketing  if you:

  • Excel in data-driven decision-making, using performance insights to inform strategy and optimize ROI.

  • Are a strong collaborator and communicator, able to align cross-functional teams and external partners to shared goals.

  • Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact.

Our Core Behaviors:

  • Build lasting customer trust. We build trust by taking action that puts customer trust first.

  • Win together. We play to win, and we win as one team. Success at Webflow isn't a solo act.

  • Reinvent ourselves. We don't just improve what exists, we imagine what's possible.

  • Deliver with speed, quality, and craft. We move fast because the moment demands it, and we do so without lowering the bar.

Benefits & wellness

  • Ownership in what you help build. Every permanent Webflower receives equity (RSUs) in our growing, privately held company.

  • Health coverage that actually covers you. Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums.

  • Support for every stage of family life. 12 weeks of paid parental leave for all parents and 6+ weeks of additional paid leave for birthing parents. Plus inclusive care for family planning, menopause, and midlife transitions.

  • Time off that’s actually off. Flexible vacation, paid holidays, and a sabbatical program to help you recharge and come back inspired.

  • Wellness for the whole you. Access to mental health resources, therapy and coaching.

  • Invest in your future. A 401(k) with 100% employer match (up to $6,000/year) in the U.S., and support for retirement savings globally. 

  • Monthly stipends that flex with your life. Localized support for work and wellness expenses — from Wi-Fi to workouts.

  • Bonus for building together. All full-time, permanent, non-commission employees are eligible for our annual WIN bonus program.

Temporary employees may be eligible for paid holiday and time off, statutory leaves of absence, and company-sponsored medical benefits depending on their Fixed Term Contract and their country/state of employment.

Be you, with us

At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO)/Veterans/Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law. Pursuant to the San Francisco Fair Chance Ordinance, Webflow will consider for employment qualified applicants with arrest and conviction records.

Stay connected

Not ready to apply, but want to be part of the Webflow community? Consider following our story on our Webflow Blog, LinkedIn, X (Twitter), and/or Glassdoor. 

Please note:

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Upon interview scheduling, instructions for confidential accommodation requests will be administered.

To join Webflow, you'll need a valid right to work authorization depending on the country of employment.

If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.

For information about how Webflow processes your personal information, please review Webflow’s Applicant Privacy Notice. 

Apply for this position
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About the job

Full-time
USA, Canada
Mid Level
$98k-$142k per year
Posted 1 hour ago
marketing manager
b2b
b2b marketing
partnerships
reporting

Apply for this position

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Partner Marketing Manager, Co-Marketing

Webflow

At Webflow, we’re building the world’s leading AI-native Digital Experience Platform, and we’re doing it as a remote-first company built on trust, transparency, and a whole lot of creativity. This work takes grit, because we move fast, without ever sacrificing craft or quality. Our mission is to bring development superpowers to everyone. From entrepreneurs launching their first idea to global enterprises scaling their digital presence, we empower teams to design, launch, and optimize for the web without barriers. We believe the future of the web, and work, is more open, more creative, and more equitable. And we’re here to build it together.

We’re looking for a Partner Marketing Manager, Co-Marketing to develop and execute joint go-to-market plans with Webflow’s agency and technology partners. This role will lead co-marketing programs that generate qualified leads, expand market reach, and accelerate pipeline growth by combining Webflow’s platform strengths with our partners’ audiences and expertise.

You’ll create repeatable campaign frameworks that partners can activate, manage MDF for your partners to fund high-impact initiatives, and use data and insights to continuously improve performance. Success in this role means driving measurable results through thoughtful collaboration, excellent execution, and strategic alignment with Sales, Partnerships, and Marketing.

About the role:

  • Location: Remote-first (United States; ON & BC, Canada)

  • Full-time

  • Permanent

  • Exempt

  • The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.

    • United States (all figures cited below are in USD and pertain to workers in the United States)

      • Zone A: $109,000 - $142,500

      • Zone B: $103,500 - $134,500

      • Zone C: $97,500 - $128,000

    • Canada (all figures cited below are in CAD and pertain to workers in ON & BC, Canada)

      • 122,500 - 161,500

This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals. 

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

  • Reporting to the Director, Partner Marketing

As a Partner Marketing Manager, Co-Marketing, you’ll … 

  • Build joint go-to-market plans with partners, aligning messaging, campaigns, and pipeline goals to drive shared growth.

  • Design and execute co-marketing programs that generate qualified leads and measurable partner-sourced pipeline.

  • Create scalable, repeatable campaigns and assets (webinars, content, toolkits) that multiple partners can activate.

  • Manage Marketing Development Funds (MDF), including proposal reviews, approvals, quarterly allocation, and ROI analysis.

  • Leverage data and insights to inform partner marketing strategy, messaging, and investment decisions.

  • Enable partners with training, best practices, and resources to improve marketing execution and performance.

  • Collaborate cross-functionally with Partnerships, Sales, Product, and Marketing to align programs with go-to-market priorities and report on impact.

In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role.

About you:

Requirements:

  • Bring 3+ years of B2B marketing experience, with a focus on partner, channel, or co-marketing in SaaS.

  • Have a proven track record building and executing integrated co-marketing campaigns that drive qualified partner-sourced pipeline.

You’ll thrive as a/an Partner Marketing Manager, Co-Marketing  if you:

  • Excel in data-driven decision-making, using performance insights to inform strategy and optimize ROI.

  • Are a strong collaborator and communicator, able to align cross-functional teams and external partners to shared goals.

  • Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact.

Our Core Behaviors:

  • Build lasting customer trust. We build trust by taking action that puts customer trust first.

  • Win together. We play to win, and we win as one team. Success at Webflow isn't a solo act.

  • Reinvent ourselves. We don't just improve what exists, we imagine what's possible.

  • Deliver with speed, quality, and craft. We move fast because the moment demands it, and we do so without lowering the bar.

Benefits & wellness

  • Ownership in what you help build. Every permanent Webflower receives equity (RSUs) in our growing, privately held company.

  • Health coverage that actually covers you. Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums.

  • Support for every stage of family life. 12 weeks of paid parental leave for all parents and 6+ weeks of additional paid leave for birthing parents. Plus inclusive care for family planning, menopause, and midlife transitions.

  • Time off that’s actually off. Flexible vacation, paid holidays, and a sabbatical program to help you recharge and come back inspired.

  • Wellness for the whole you. Access to mental health resources, therapy and coaching.

  • Invest in your future. A 401(k) with 100% employer match (up to $6,000/year) in the U.S., and support for retirement savings globally. 

  • Monthly stipends that flex with your life. Localized support for work and wellness expenses — from Wi-Fi to workouts.

  • Bonus for building together. All full-time, permanent, non-commission employees are eligible for our annual WIN bonus program.

Temporary employees may be eligible for paid holiday and time off, statutory leaves of absence, and company-sponsored medical benefits depending on their Fixed Term Contract and their country/state of employment.

Be you, with us

At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO)/Veterans/Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law. Pursuant to the San Francisco Fair Chance Ordinance, Webflow will consider for employment qualified applicants with arrest and conviction records.

Stay connected

Not ready to apply, but want to be part of the Webflow community? Consider following our story on our Webflow Blog, LinkedIn, X (Twitter), and/or Glassdoor. 

Please note:

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Upon interview scheduling, instructions for confidential accommodation requests will be administered.

To join Webflow, you'll need a valid right to work authorization depending on the country of employment.

If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.

For information about how Webflow processes your personal information, please review Webflow’s Applicant Privacy Notice. 

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