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Marketing & SDR Operations Manager

Hightouch

Full-time
North America
$160k-$190k per year
operations management
operations
sdr
salesforce
saas
Apply for this position

About The Role

We're looking for a Marketing Operations Manager to own and elevate the operational backbone of our Marketing, SDR, and Demand Gen functions. This role sits at the intersection of our SDR, Field Marketing, Demand Gen, PMM, and ABM teams ensuring the systems, workflows, and data that power these teams are running smoothly and continuously improving.

This is a high-impact, hands-on role. Many of the workflows you'll own already exist in some form, but need sharper execution, better tooling, and a dedicated operator to take them to the next level. You'll be the go-to person for troubleshooting, optimizing, and scaling the processes that connect marketing activity to pipeline and revenue.

What You'll Do

  • Own SDR & Marketing reporting and performance analytics, building on existing foundations to deliver more actionable insights.

  • Troubleshoot and maintain key SDR workflows across prospecting, sequencing, and lead follow-up.

  • Manage event lead uploads and post-event data processing, reducing the coordination burden between Field Marketing and Demand Gen.

  • Own lead routing & scoring logic and continuously refine rules to ensure fast, accurate distribution to the right reps.

  • Build and optimize enrichment and outreach workflows in Clay to automate prospecting, lead scoring, and account research.

  • Identify and execute process improvement opportunities across SDR, Demand Gen, and ABM programs. 

Who You Are

  • 4-6+ years of experience in Marketing Operations, Revenue Operations, or a related GTM Ops role, ideally at a B2B SaaS company.

  • Strong working knowledge of marketing automation platforms (e.g., HubSpot, Marketo) , CRM systems (Salesforce preferred), and Clay. 

  • Hands-on experience with lead routing, lead scoring, campaign attribution, and list management.

  • Comfortable working across multiple stakeholders (SDR, Demand Gen, Field Marketing, PMM) and juggling competing priorities.

  • Detail-oriented and process-driven, with a bias toward building repeatable, scalable workflows.

  • Strong analytical skills — you're comfortable pulling data, building reports, and translating findings into recommendations.

  • Self-starter mentality; you see gaps and fix them without waiting to be asked.

Nice To Have

  • Experience with Hightouch, Outreach/Salesloft, 6sense, or similar ABM and sales engagement tools.

  • Familiarity with data warehouses (Snowflake, BigQuery, Databricks) and how they connect to marketing systems.

  • Experience or strong interest in application of AI into marketing/sdr operations. 

  • Previous experience supporting SDR teams directly.

  • Exposure to event operations and field marketing workflows.

The salary range for this position is $160,000-$190,000 per year, which is location independent in accordance with our remote-first policy. We also offer meaningful equity compensation in the form of ISO options, and offer early exercise and a 10 year post-termination exercise window.

Apply for this position
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About the job

Full-time
North America
Mid Level
$160k-$190k per year
Posted 2 days ago
operations management
operations
sdr
salesforce
saas

Apply for this position

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Marketing & SDR Operations Manager

Hightouch

About The Role

We're looking for a Marketing Operations Manager to own and elevate the operational backbone of our Marketing, SDR, and Demand Gen functions. This role sits at the intersection of our SDR, Field Marketing, Demand Gen, PMM, and ABM teams ensuring the systems, workflows, and data that power these teams are running smoothly and continuously improving.

This is a high-impact, hands-on role. Many of the workflows you'll own already exist in some form, but need sharper execution, better tooling, and a dedicated operator to take them to the next level. You'll be the go-to person for troubleshooting, optimizing, and scaling the processes that connect marketing activity to pipeline and revenue.

What You'll Do

  • Own SDR & Marketing reporting and performance analytics, building on existing foundations to deliver more actionable insights.

  • Troubleshoot and maintain key SDR workflows across prospecting, sequencing, and lead follow-up.

  • Manage event lead uploads and post-event data processing, reducing the coordination burden between Field Marketing and Demand Gen.

  • Own lead routing & scoring logic and continuously refine rules to ensure fast, accurate distribution to the right reps.

  • Build and optimize enrichment and outreach workflows in Clay to automate prospecting, lead scoring, and account research.

  • Identify and execute process improvement opportunities across SDR, Demand Gen, and ABM programs. 

Who You Are

  • 4-6+ years of experience in Marketing Operations, Revenue Operations, or a related GTM Ops role, ideally at a B2B SaaS company.

  • Strong working knowledge of marketing automation platforms (e.g., HubSpot, Marketo) , CRM systems (Salesforce preferred), and Clay. 

  • Hands-on experience with lead routing, lead scoring, campaign attribution, and list management.

  • Comfortable working across multiple stakeholders (SDR, Demand Gen, Field Marketing, PMM) and juggling competing priorities.

  • Detail-oriented and process-driven, with a bias toward building repeatable, scalable workflows.

  • Strong analytical skills — you're comfortable pulling data, building reports, and translating findings into recommendations.

  • Self-starter mentality; you see gaps and fix them without waiting to be asked.

Nice To Have

  • Experience with Hightouch, Outreach/Salesloft, 6sense, or similar ABM and sales engagement tools.

  • Familiarity with data warehouses (Snowflake, BigQuery, Databricks) and how they connect to marketing systems.

  • Experience or strong interest in application of AI into marketing/sdr operations. 

  • Previous experience supporting SDR teams directly.

  • Exposure to event operations and field marketing workflows.

The salary range for this position is $160,000-$190,000 per year, which is location independent in accordance with our remote-first policy. We also offer meaningful equity compensation in the form of ISO options, and offer early exercise and a 10 year post-termination exercise window.

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