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Manager - Platform Product Marketing

Tines

Full-time
USA - East
$150k-$175k per year
product marketing
content marketing
market research
b2b
leadership
Apply for this position

This is a remote position with preference for the East coast

In this role, you’ll own the platform storytelling. This means your speaks to and enables the business around our builders and platform users. You’ll be shaping the narrative for intelligent workflow technology. You’ll work closely with colleagues in product marketing, marketing, engineering, and across the commercial organization to do that. It’s a unique opportunity to define and differentiate our storytelling, particularly around AI, in an oversaturated conversation.

Your work will complement our broader positioning and messaging efforts with your product marketing colleagues. As a team, product marketing’s core objective is building a clear, consistent, and differentiated narrative. Everything we do is in pursuit of that goal.

This is an outstanding opportunity to join a growing team at a company reshaping the market view on automation, collaboration, and integration within the context of AI. The best candidates are comfortable wearing multiple hats, storytelling, and moving at an extremely fast pace.

You will be joining a fellow Platform Product Marketer as the leading advocate and champion for our platform narrative.

What you will be doing:

  • People manager: You’ll be the mentor and leader to your lean team; coaching them in the pursuit of product marketing excellence.

  • Market research: Understand what solutions exist in the market, how we position with or against them, and identify opportunities to improve our positioning working with your audience PMMs.

  • Competitive intelligence: Getting technical with our competitive intelligence by providing technical insights around our product differentiation to support commercial and engineering colleagues.

  • Thought leadership: Support our content marketing team and executive leaders with though-leading positions.

  • Analyst relations and comms: Work with our communications team in analyst conversations through technical demos and completing technical RFPs.

  • Internal and external enablement: Support colleagues in product marketing, commercial, and technical roles with the narrative, content, tech specs, and supporting materials.

  • Content: Create content –such as blogs, articles, guides, tech specs– to support the platform narrative.

  • Product launches: And, most importantly, drive and manage product launches and releases for Tines working closely with product, engineering, and our broader organization.

What you bring with you:

  • 7+ years experience in product marketing with at least 3 years managing people

  • Experience working in B2B technology, ideal if in a hyper-growth stage

  • Outstanding written and verbal communication skills

  • Thrive in a fast-paced, high energy environment

  • Passion for product storytelling and growing people in their product marketing careers

  • We don’t expect you to have all these things (but the more the merrier!)

You will travel for events and team on-sites up to 30%.

Target Annual Compensation (salary + bonus): $150,000 - $175,000

Applicants for this opportunity must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

#LI-SW1 #LI-JF1 #LI-REMOTE

Apply for this position
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About the job

Full-time
USA - East
Senior Level
$150k-$175k per year
Posted 1 week ago
product marketing
content marketing
market research
b2b
leadership

Apply for this position

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Manager - Platform Product Marketing

Tines

This is a remote position with preference for the East coast

In this role, you’ll own the platform storytelling. This means your speaks to and enables the business around our builders and platform users. You’ll be shaping the narrative for intelligent workflow technology. You’ll work closely with colleagues in product marketing, marketing, engineering, and across the commercial organization to do that. It’s a unique opportunity to define and differentiate our storytelling, particularly around AI, in an oversaturated conversation.

Your work will complement our broader positioning and messaging efforts with your product marketing colleagues. As a team, product marketing’s core objective is building a clear, consistent, and differentiated narrative. Everything we do is in pursuit of that goal.

This is an outstanding opportunity to join a growing team at a company reshaping the market view on automation, collaboration, and integration within the context of AI. The best candidates are comfortable wearing multiple hats, storytelling, and moving at an extremely fast pace.

You will be joining a fellow Platform Product Marketer as the leading advocate and champion for our platform narrative.

What you will be doing:

  • People manager: You’ll be the mentor and leader to your lean team; coaching them in the pursuit of product marketing excellence.

  • Market research: Understand what solutions exist in the market, how we position with or against them, and identify opportunities to improve our positioning working with your audience PMMs.

  • Competitive intelligence: Getting technical with our competitive intelligence by providing technical insights around our product differentiation to support commercial and engineering colleagues.

  • Thought leadership: Support our content marketing team and executive leaders with though-leading positions.

  • Analyst relations and comms: Work with our communications team in analyst conversations through technical demos and completing technical RFPs.

  • Internal and external enablement: Support colleagues in product marketing, commercial, and technical roles with the narrative, content, tech specs, and supporting materials.

  • Content: Create content –such as blogs, articles, guides, tech specs– to support the platform narrative.

  • Product launches: And, most importantly, drive and manage product launches and releases for Tines working closely with product, engineering, and our broader organization.

What you bring with you:

  • 7+ years experience in product marketing with at least 3 years managing people

  • Experience working in B2B technology, ideal if in a hyper-growth stage

  • Outstanding written and verbal communication skills

  • Thrive in a fast-paced, high energy environment

  • Passion for product storytelling and growing people in their product marketing careers

  • We don’t expect you to have all these things (but the more the merrier!)

You will travel for events and team on-sites up to 30%.

Target Annual Compensation (salary + bonus): $150,000 - $175,000

Applicants for this opportunity must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

#LI-SW1 #LI-JF1 #LI-REMOTE

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