Lead Product Copywriter

​​About the Role:

We are looking for an agile, experienced, data-minded Lead Product Copywriter to join the Creative Team while supporting growth initiatives across all categories. This dynamic role requires strong creative and conceptual thinking as well as precise, sophisticated execution of initiatives, and team management skills. 

Collaboration is the name of the game, and this individual will work closely with many cross-departmental stakeholders in Growth, Marketing, and Design. To us, a successful Lead Product Copywriter is someone who delivers transformative work that moves the needle on conversions and retention across our digital products. You will not just be writing copy, but helping to shape strategy and impact process while leading a team of senior product copywriters.

You Will:

• Develop copy for digital products like storefront, promotions, CRM, SEO, and more

• Lead a team of senior product copywriters working on other digital products such as online intake flows, app, subscription management, etc.

• Guide content strategy for product launches, experiments, and other asks

• Work closely and flexibly with product managers, product marketing managers, designers, devs, and other cross-functional partners

• Manage and translate  feedback from stakeholders at multiple levels

• Deliver brand, marketing, and UX copywriting while championing brand voice, tone, and direction

• Use your expertise as an insight-driven storyteller to elevate every asset you touch 

• Be ruthless when it comes to editing, grammar, and proofreading techniques

• Follow and champion brand and content guidelines

You Have:

• 7-10+ years’ experience in digital product copywriting

• Strong leadership skills and proven record of team building 

• Experience collaborating with designers and interacting with multiple stakeholders on any given project

• Strategic thinker with experience in data-driven marketing

• Ability to drive experimentation focused on conversion and engagement

• Experience with creative problem solving to influence stakeholders

• Ability to communicate the benefits of marketing strategies to business audiences of all levels

• Experience driving multiple projects in a fast-paced environment

• Eagerness to be hands-on and proactive 

• Ability to address delicate topics with clarity and empathy

• In-depth understanding of the healthcare, wellness, or CPG industry a plus

Our Benefits (there are more but here are some highlights):

• Competitive salary & equity compensation for full-time roles

• Unlimited PTO, company holidays, and quarterly mental health days

• Comprehensive health benefits including medical, dental & vision, and parental leave

• Employee Stock Purchase Program (ESPP)

• Employee discounts on hims & hers & Apostrophe online products

• 401k benefits with employer matching contribution

• Offsite team retreats

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