Knowledge Graph Operations Lead - Ads Content Understanding
The Ads Content Understanding team’s mission is to build the foundational engine for interpretable and frictionless understanding of all organic and paid content on Reddit. Leverage state-of-the-art applied ML and a robust knowledge graph to extract high-quality, monetization-focused signals from raw content — powering better ads, marketplace performance, and actionable business insights at scale.
We are seeking a Knowledge Graph Operations Lead to manage our Knowledge Graph (KG) pod. This is a critical 'player-coach' role where you will be responsible for leading a team of KG experts while also contributing directly to the graph's daily expansion.
You will own the operational heart of the KG, overseeing everything from prioritizing inbound data requests to defining and tracking the KPIs that measure our success. You will be responsible for managing the team's workload, unblocking individuals, and continuously optimizing our processes to increase velocity. This role requires close collaboration with Engineering Managers and ML teams to ensure our Knowledge Graph powerfully supports the Reddit Ads Business.
Responsibilities:
Team Leadership & Operations Management
Lead, mentor, and unblock a dedicated pod of Knowledge Graph experts, managing their workload and task assignments.
Prioritize and manage all incoming requests from sister teams.
Coordinate the team's daily work, ensuring efficient and high-quality expansion of the Knowledge Graph.
Develop and manage the onboarding and training process for new KG experts, ensuring they ramp up effectively.
Performance, Strategy, & Process
Define, design, and maintain key performance indicators (KPIs) and metrics for KG expansion, data quality, and team velocity.
Track and communicate team execution and progress against predefined KPIs to stakeholders and leadership.
Proactively identify opportunities to optimize processes, increase team velocity, and improve data quality metrics.
Identify and document gaps in current tooling and create clear feature requests for the ACI engineering team to address.
Collaboration & Hands-on Contribution
Serve as the primary operational point of contact and collaborate closely with ML Engineers and Engineering Managers on KG-related projects.
Contribute as a hands-on KG expert by following the established daily routine to introduce new entities into the Knowledge Graph.
Ensure all KG work aligns with and contributes to the broader strategic goals of the Reddit Ads Business.
Required Qualifications:
2+ years of experience in data operations, data curation, knowledge management, or a related field.
Experience with at least one general programming language such as Ruby or Python
Direct experience working with Knowledge Graphs, ontologies, taxonomies, or large-scale structured datasets.
Strong project management skills: Proven ability to manage a backlog, prioritize competing requests, and unblock a team.
Data-driven mindset: Experience defining, tracking, and reporting on operational metrics and KPIs.
Excellent communication and collaboration skills, with the ability to work effectively across technical and non-technical teams.
Familiarity with algorithms and data structures, and the ability to apply them to solve complex problems.
A willingness to learn and stay up-to-date with SOTA ML technologies and best practices in the field.
Nice to have:
Experience with data-querying languages (e.g., SQL, SPARQL).
Familiarity with the digital advertising or ad-tech landscape.
Experience working closely with Machine Learning or Data Science teams.
Experience in process optimization or operations management.
About the job
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Knowledge Graph Operations Lead - Ads Content Understanding
The Ads Content Understanding team’s mission is to build the foundational engine for interpretable and frictionless understanding of all organic and paid content on Reddit. Leverage state-of-the-art applied ML and a robust knowledge graph to extract high-quality, monetization-focused signals from raw content — powering better ads, marketplace performance, and actionable business insights at scale.
We are seeking a Knowledge Graph Operations Lead to manage our Knowledge Graph (KG) pod. This is a critical 'player-coach' role where you will be responsible for leading a team of KG experts while also contributing directly to the graph's daily expansion.
You will own the operational heart of the KG, overseeing everything from prioritizing inbound data requests to defining and tracking the KPIs that measure our success. You will be responsible for managing the team's workload, unblocking individuals, and continuously optimizing our processes to increase velocity. This role requires close collaboration with Engineering Managers and ML teams to ensure our Knowledge Graph powerfully supports the Reddit Ads Business.
Responsibilities:
Team Leadership & Operations Management
Lead, mentor, and unblock a dedicated pod of Knowledge Graph experts, managing their workload and task assignments.
Prioritize and manage all incoming requests from sister teams.
Coordinate the team's daily work, ensuring efficient and high-quality expansion of the Knowledge Graph.
Develop and manage the onboarding and training process for new KG experts, ensuring they ramp up effectively.
Performance, Strategy, & Process
Define, design, and maintain key performance indicators (KPIs) and metrics for KG expansion, data quality, and team velocity.
Track and communicate team execution and progress against predefined KPIs to stakeholders and leadership.
Proactively identify opportunities to optimize processes, increase team velocity, and improve data quality metrics.
Identify and document gaps in current tooling and create clear feature requests for the ACI engineering team to address.
Collaboration & Hands-on Contribution
Serve as the primary operational point of contact and collaborate closely with ML Engineers and Engineering Managers on KG-related projects.
Contribute as a hands-on KG expert by following the established daily routine to introduce new entities into the Knowledge Graph.
Ensure all KG work aligns with and contributes to the broader strategic goals of the Reddit Ads Business.
Required Qualifications:
2+ years of experience in data operations, data curation, knowledge management, or a related field.
Experience with at least one general programming language such as Ruby or Python
Direct experience working with Knowledge Graphs, ontologies, taxonomies, or large-scale structured datasets.
Strong project management skills: Proven ability to manage a backlog, prioritize competing requests, and unblock a team.
Data-driven mindset: Experience defining, tracking, and reporting on operational metrics and KPIs.
Excellent communication and collaboration skills, with the ability to work effectively across technical and non-technical teams.
Familiarity with algorithms and data structures, and the ability to apply them to solve complex problems.
A willingness to learn and stay up-to-date with SOTA ML technologies and best practices in the field.
Nice to have:
Experience with data-querying languages (e.g., SQL, SPARQL).
Familiarity with the digital advertising or ad-tech landscape.
Experience working closely with Machine Learning or Data Science teams.
Experience in process optimization or operations management.
