Head of Growth and Marketing
To see similar active jobs please follow this link: Remote Marketing jobs
SUPERHUMAN π
The fastest email experience in the world
Loved and adored: see what our customers say
Our customers get through their inbox twice as fast; many see inbox zero for the first time in years.
Come shape the future of email, communication, and productivity!
BUILD LOVE π
At Superhuman, we deeply understand how to build products that people love. We incorporate fun and play; we infuse magic and joy; we make experiences that amaze and delight.
It all starts with the right team β a team that deeply cares about values, customers, and each other.
CREATE MASSIVE IMPACT π
We're not solving a small problem, and we're not addressing a small market. We're going after email; the one activity that consumes more of our work day than any other.
Our ambition doesn't stop there. Next: calendars, notes, contacts, tasks. We are building the productivity platform of the future.
DO THE BEST WORK OF YOUR LIFE π
We have created the frameworks for how to build product market fit and redefined the narrative of how to onboard customers successfully. We have shown the world itβs possible to build a premium productivity brand. Our investors include Andreessen Horowitz, First Round Capital, IVP, Tiger Global Management, Sam Altman, and the founders of Gmail, Dropbox, Reddit, Discord, Stripe, GitHub, AngelList, and Intercom.
Our latest financing was led by IVP, and we welcomed Ajay Vashee to our board. Our prior financing was led by Andreessen Horowitz, and we welcomed Marc Andreessen and David Ulevitch to our board.
This time, weβre swinging beyond the fences and fundamentally rethinking how individuals and teams should collaborate. We are building a household brand and a worldwide organization. We are here to do the best work of our lives, and we hope you are too.
ROLE π©π½βπ»π¨βπ»
Build and lead Growth and Marketing at Superhuman to significantly drive demand, build massive positive brand awareness, and unlock the growth of the Superhuman Teams Business. In doing so, accelerate the entire Superhuman mission and grow ARR from $25M to $100M over the next 3 years.
Major Outcomes
Outcome #1: Drive demand to grow revenue from $25M to $100M ARR over the next 3 years.
Widen top of funnel by developing our current channels and launching new channels.
Build and scale our B2B Acquisition Strategy to grow logo acquisition 10x over the next 3 years.
Ignite and scale our Product-Led Sales (PLS) Motion to 5x our B2C2B conversion over the next 12 months.
Increase funnel conversion by optimizing our prospect journey.
Outcome #2: Drive end-user growth flywheel
Maximize Product-Led Growth impact, in partnership with Product: Onboarding, Referrals, Virality.
In-product lead generation
Drive retention by nurturing the full customer and user lifecycles.
Outcome #3: Define, execute, and evolve our go-to-market strategy.
Frame key strategy questions, conduct research, and decide on approaches. Examples include:
How should we evolve our packaging, pricing, and positioning for our consumer and business products?
How should we optimize our go-to-market for Superhuman for Business?
Where should our go-to-market strategy be product-led, demand-led, or relationship-led?
What markets, company types/sizes, and personas should we target?
Execute a world-class go-to-market strategy in partnership with our Head of Sales and our go-to-market leadership team.
Outcome #4: Build massive positive awareness of the Superhuman brand.
Create and execute our business brand strategy:
Determine positioning, pricing, and packaging for Superhuman for Business.
Drive awareness and adoption as we bring new products to market.
Create and execute our prosumer brand strategy:
Position Superhuman as an aspirational brand that stands for achieving your potential.
Create a category and establish Superhuman as the category leader.
Implement and optimize numerical brand tracking, including customer sentiment, aided/unaided awareness, and brand reputation.
Outcome #5: Build and scale our Growth and Marketing team and infrastructure.
Recruit, retain, and develop a diverse and talented team of growth and marketing.
Lead the organization with coaching, prioritization, clear communication, and modeling the Superhuman values.
Execute through a high-paced and rigorous experimentation pipeline.
SOUND LIKE YOU? π
You have 12+ years of experience in Product-led, Sales-led, and Marketing-led GTM strategies for B2C2B + B2B businesses with at least 6 years building and leading the strategy and managing teams.
Our ideal candidate is amazing at:
Strategizing, Prioritization, and Execution: Able to build, prioritize, and deliver QoQ and YoY B2C2B + B2B growth strategies for Mid-market and Enterprise SaaS businesses.
People Management: Develops, hires, and retains high-performing growth and marketing teams, including growth marketing, brand marketing, content marketing, performance marketing, product marketing, and marketing operations.
Making and Owning Tough Decisions: Good balance between data-centric rapid experimentation and bold risk-taking.
Bias for Action: Speed matters. Takes rapid steps forward, even in the face of uncertainty, recognizing action is the catalyst for progress and growth.
Async Communication: Communicates succinctly and quickly across various mediums (especially Slack, Notion, and email). Can produce or consume long documents as needed without sacrificing speed.
Caring Deeply, Challenging Directly: Discusses and debates ideas openly, even when the decision is tough. Disagrees, commits, and challenges others to do the same.
Strong Entrepreneurial Mindset: This is a transformational role, with many areas without a playbook.
Start-to-Finish Ownership of Outcomes: They act as if they are 100% responsible for their own outcomes and the company's outcomes.
Customer-centric: They always strive to improve the customer experience without losing sight of business results.
SALARY πΈ
The Head of Growth & Marketing role may span a range of experience and expertise. Through our interview process, we will review your background, local market data, and use a mix of technical and qualitative assessments to determine where you fall in our range. We will talk about compensation in our first conversation and be transparent throughout the process about which level we think is the best match for you in our organization.
Our salaries for this role within US markets range from $300,000 β $340,000+. The salary range does not reflect total compensation, which includes base salary, bonus, benefits, and company stock options.
We are open to candidates in the US and Canada. We take a locally informed approach to compensation and will be able to share ranges based on your geographical location of residence.
At Superhuman, we value diversity. We are an equal opportunity employer: we do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
About the job
Head of Growth and Marketing
To see similar active jobs please follow this link: Remote Marketing jobs
SUPERHUMAN π
The fastest email experience in the world
Loved and adored: see what our customers say
Our customers get through their inbox twice as fast; many see inbox zero for the first time in years.
Come shape the future of email, communication, and productivity!
BUILD LOVE π
At Superhuman, we deeply understand how to build products that people love. We incorporate fun and play; we infuse magic and joy; we make experiences that amaze and delight.
It all starts with the right team β a team that deeply cares about values, customers, and each other.
CREATE MASSIVE IMPACT π
We're not solving a small problem, and we're not addressing a small market. We're going after email; the one activity that consumes more of our work day than any other.
Our ambition doesn't stop there. Next: calendars, notes, contacts, tasks. We are building the productivity platform of the future.
DO THE BEST WORK OF YOUR LIFE π
We have created the frameworks for how to build product market fit and redefined the narrative of how to onboard customers successfully. We have shown the world itβs possible to build a premium productivity brand. Our investors include Andreessen Horowitz, First Round Capital, IVP, Tiger Global Management, Sam Altman, and the founders of Gmail, Dropbox, Reddit, Discord, Stripe, GitHub, AngelList, and Intercom.
Our latest financing was led by IVP, and we welcomed Ajay Vashee to our board. Our prior financing was led by Andreessen Horowitz, and we welcomed Marc Andreessen and David Ulevitch to our board.
This time, weβre swinging beyond the fences and fundamentally rethinking how individuals and teams should collaborate. We are building a household brand and a worldwide organization. We are here to do the best work of our lives, and we hope you are too.
ROLE π©π½βπ»π¨βπ»
Build and lead Growth and Marketing at Superhuman to significantly drive demand, build massive positive brand awareness, and unlock the growth of the Superhuman Teams Business. In doing so, accelerate the entire Superhuman mission and grow ARR from $25M to $100M over the next 3 years.
Major Outcomes
Outcome #1: Drive demand to grow revenue from $25M to $100M ARR over the next 3 years.
Widen top of funnel by developing our current channels and launching new channels.
Build and scale our B2B Acquisition Strategy to grow logo acquisition 10x over the next 3 years.
Ignite and scale our Product-Led Sales (PLS) Motion to 5x our B2C2B conversion over the next 12 months.
Increase funnel conversion by optimizing our prospect journey.
Outcome #2: Drive end-user growth flywheel
Maximize Product-Led Growth impact, in partnership with Product: Onboarding, Referrals, Virality.
In-product lead generation
Drive retention by nurturing the full customer and user lifecycles.
Outcome #3: Define, execute, and evolve our go-to-market strategy.
Frame key strategy questions, conduct research, and decide on approaches. Examples include:
How should we evolve our packaging, pricing, and positioning for our consumer and business products?
How should we optimize our go-to-market for Superhuman for Business?
Where should our go-to-market strategy be product-led, demand-led, or relationship-led?
What markets, company types/sizes, and personas should we target?
Execute a world-class go-to-market strategy in partnership with our Head of Sales and our go-to-market leadership team.
Outcome #4: Build massive positive awareness of the Superhuman brand.
Create and execute our business brand strategy:
Determine positioning, pricing, and packaging for Superhuman for Business.
Drive awareness and adoption as we bring new products to market.
Create and execute our prosumer brand strategy:
Position Superhuman as an aspirational brand that stands for achieving your potential.
Create a category and establish Superhuman as the category leader.
Implement and optimize numerical brand tracking, including customer sentiment, aided/unaided awareness, and brand reputation.
Outcome #5: Build and scale our Growth and Marketing team and infrastructure.
Recruit, retain, and develop a diverse and talented team of growth and marketing.
Lead the organization with coaching, prioritization, clear communication, and modeling the Superhuman values.
Execute through a high-paced and rigorous experimentation pipeline.
SOUND LIKE YOU? π
You have 12+ years of experience in Product-led, Sales-led, and Marketing-led GTM strategies for B2C2B + B2B businesses with at least 6 years building and leading the strategy and managing teams.
Our ideal candidate is amazing at:
Strategizing, Prioritization, and Execution: Able to build, prioritize, and deliver QoQ and YoY B2C2B + B2B growth strategies for Mid-market and Enterprise SaaS businesses.
People Management: Develops, hires, and retains high-performing growth and marketing teams, including growth marketing, brand marketing, content marketing, performance marketing, product marketing, and marketing operations.
Making and Owning Tough Decisions: Good balance between data-centric rapid experimentation and bold risk-taking.
Bias for Action: Speed matters. Takes rapid steps forward, even in the face of uncertainty, recognizing action is the catalyst for progress and growth.
Async Communication: Communicates succinctly and quickly across various mediums (especially Slack, Notion, and email). Can produce or consume long documents as needed without sacrificing speed.
Caring Deeply, Challenging Directly: Discusses and debates ideas openly, even when the decision is tough. Disagrees, commits, and challenges others to do the same.
Strong Entrepreneurial Mindset: This is a transformational role, with many areas without a playbook.
Start-to-Finish Ownership of Outcomes: They act as if they are 100% responsible for their own outcomes and the company's outcomes.
Customer-centric: They always strive to improve the customer experience without losing sight of business results.
SALARY πΈ
The Head of Growth & Marketing role may span a range of experience and expertise. Through our interview process, we will review your background, local market data, and use a mix of technical and qualitative assessments to determine where you fall in our range. We will talk about compensation in our first conversation and be transparent throughout the process about which level we think is the best match for you in our organization.
Our salaries for this role within US markets range from $300,000 β $340,000+. The salary range does not reflect total compensation, which includes base salary, bonus, benefits, and company stock options.
We are open to candidates in the US and Canada. We take a locally informed approach to compensation and will be able to share ranges based on your geographical location of residence.
At Superhuman, we value diversity. We are an equal opportunity employer: we do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.