Automattic for Agencies is on a mission to empower developers and agencies building exceptional WordPress websites and online experiences. We are curating a comprehensive suite of tools, hosting solutions, training resources, and support services from across Automattic's product portfolio—all tailored to fuel agency success. With this program, we aim to foster a thriving ecosystem where agencies can leverage our full platform capabilities to elevate their client offerings, streamline operations, and drive sustainable growth. 

The General Manager for Automattic for Agencies is responsible for creating a competitive offering for agency-customers that highlights our infrastructure, tools, and program benefits. The GM will lead a comprehensive go-to-market strategy that consolidates demand across various channels including WordPress.com, WooCommerce.com, and Jetpack.com, and work with other business unit leads to develop a sales motion to promote the program.

Responsibilities: 

• Develop and implement strategies to streamline demand generation across multiple channels, ensuring a cohesive customer journey that enhances client acquisition and retention.

• Strategically bundle our product offerings to provide tailored solutions to agency clients, setting our platform apart from competitors by leveraging unique features like WooCommerce Payments and advanced hosting capabilities.

• Implement robust sales-driven strategies tailored to various agency sizes and types, with an emphasis on agencies that influence mid-market businesses.

• Lead a cross-functional team and foster collaboration among product, marketing, and sales groups to achieve program goals. Ensure alignment and execution of the agency program’s strategic objectives across business units.

• Effectively manage relationships with key internal stakeholders to ensure the agency program’s alignment with Automattic’s broader goals.

Requirements: 

• Experienced in managing agency relationships and familiar with the web hosting and SaaS industry.

• Proven track record in developing and executing GTM strategies that have significantly impacted business growth.

• Strong leadership qualities with the ability to manage diverse teams and complex stakeholder relationships.

• Innovative thinker with a customer-centric approach to solving business challenges.

• Excellent communication skills, capable of articulating complex solutions in a clear and persuasive manner.

The salary range for this position will include base salary and growth bonuses. 

Read more about our compensation philosophy and benefits.