Enablement Data and Reporting Analyst
An overview of this role
As an Enablement Data & Reporting Analyst on GitLab's Field Enablement Operations team, you'll play a central role in building the data foundation that shows how our enablement programs impact sales performance. As GitLab scales and evolves our enablement strategy, you'll help establish the reporting frameworks that inform how we prioritize programs, content, and investments across the field. Working in tools like Salesforce, Power BI or Tableau, Snowflake or Google BigQuery, and our enablement systems, you'll collaborate with Enablement leadership, Sales Operations, and executive stakeholders to answer critical business questions about program effectiveness and field readiness. You'll also help refine our reporting processes and documentation so that our strategy, metrics, and insights are easy to understand and act on in our all-remote, values-driven environment.
What you'll do
Design, build, and maintain executive-ready dashboards, reports, and data visualizations in tools like Power BI and Tableau to show the health and impact of Field Enablement programs.
Execute complex data queries across multiple sources, including Salesforce and data lakes such as Snowflake or Google BigQuery, to combine enablement activity data with sales performance data.
Serve as a subject matter expert for Sales Enablement reporting in Salesforce, creating and optimizing custom report types and dashboards for use by field teams and leadership.
Partner with Enablement team members to define and standardize key performance indicators and operational metrics across platforms such as learning management systems, content management systems, and Highspot.
Analyze enablement, content, and program data to identify trends, risks, and opportunities, translating findings into clear, actionable recommendations for Enablement leadership and sales stakeholders.
Collaborate with IT and Data teams to maintain data integrity, ensure reliable data pipelines, and drive alignment on data definitions and reporting standards.
Present data-driven insights in a clear, concise way to both technical and non-technical audiences, including senior leadership and field sales teams, to support decisions and strategy.
Manage and prioritize a portfolio of reporting requests and analytics projects, ensuring timely delivery, high-quality outputs, and consistent documentation of methodologies and definitions.
What you'll bring
Strong analytical skills with the ability to frame ambiguous business questions, structure analysis, and translate findings into clear recommendations for Enablement and Sales stakeholders.
Proven experience utilizing data visualization and AI tools (for example, Power BI, Tableau, Claude) to build, maintain, and optimize scalable executive-level reporting and dashboards.
Strong proficiency in Salesforce reporting, including custom report types and dashboard creation, with experience supporting Sales or Enablement use cases.
Familiarity working with Sales Enablement tools and systems (for example, Highspot, Cornerstone on Demand, other LMS/CMS platforms) and connecting their data to sales performance outcomes.
Experience querying and integrating data from various sources, including data lakes (for example, Snowflake, Google BigQuery), to synthesize enablement, sales, and operational data.
Expertise in defining, measuring, and reporting on core Enablement metrics (for example, content consumption, program completion rates, correlation to sales performance) and using them to drive actionable insights.
Ability to communicate complex analyses in a clear, concise way through presentations, written narratives, and data visualizations for both technical and non-technical audiences, including senior leadership and field sales teams.
Comfort working in an all-remote, asynchronous environment, including managing a portfolio of reporting requests, meeting due dates, and breaking work into short delivery milestones, while aligning with GitLab's values and applying transferable skills from related analytics, sales operations, or business intelligence roles.
About the team
The Field Enablement Operations team is a centralized, cross-functional partner to our Revenue organization, responsible for turning data from sources like Salesforce, Highspot, our learning and content platforms, and data lakes (for example Snowflake and Google BigQuery) into actionable insights and self-service reporting. You'll join a fully remote, globally distributed team that collaborates asynchronously to define shared enablement metrics and build executive-ready dashboards and reports in tools like Power BI and Tableau. We document our strategy and processes so stakeholders can easily understand how enablement is measured and how to access the insights they need. We are currently focused on connecting enablement activity to sales performance, improving data consistency and quality across systems, and helping enablement and sales leaders clearly understand and communicate the impact of their programs.
The base salary range for this role’s listed level is currently for residents of the United States only. This range is intended to reflect the role's base salary rate in locations throughout the US. Grade level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, alignment with market data, and geographic location. The base salary range does not include any bonuses, equity, or benefits. See more information on our benefits and equity. Sales roles are also eligible for incentive pay targeted at up to 100% of the offered base salary.
United States Salary Range
$81,200—$174,000 USD
About the job
Apply for this position
Enablement Data and Reporting Analyst
An overview of this role
As an Enablement Data & Reporting Analyst on GitLab's Field Enablement Operations team, you'll play a central role in building the data foundation that shows how our enablement programs impact sales performance. As GitLab scales and evolves our enablement strategy, you'll help establish the reporting frameworks that inform how we prioritize programs, content, and investments across the field. Working in tools like Salesforce, Power BI or Tableau, Snowflake or Google BigQuery, and our enablement systems, you'll collaborate with Enablement leadership, Sales Operations, and executive stakeholders to answer critical business questions about program effectiveness and field readiness. You'll also help refine our reporting processes and documentation so that our strategy, metrics, and insights are easy to understand and act on in our all-remote, values-driven environment.
What you'll do
Design, build, and maintain executive-ready dashboards, reports, and data visualizations in tools like Power BI and Tableau to show the health and impact of Field Enablement programs.
Execute complex data queries across multiple sources, including Salesforce and data lakes such as Snowflake or Google BigQuery, to combine enablement activity data with sales performance data.
Serve as a subject matter expert for Sales Enablement reporting in Salesforce, creating and optimizing custom report types and dashboards for use by field teams and leadership.
Partner with Enablement team members to define and standardize key performance indicators and operational metrics across platforms such as learning management systems, content management systems, and Highspot.
Analyze enablement, content, and program data to identify trends, risks, and opportunities, translating findings into clear, actionable recommendations for Enablement leadership and sales stakeholders.
Collaborate with IT and Data teams to maintain data integrity, ensure reliable data pipelines, and drive alignment on data definitions and reporting standards.
Present data-driven insights in a clear, concise way to both technical and non-technical audiences, including senior leadership and field sales teams, to support decisions and strategy.
Manage and prioritize a portfolio of reporting requests and analytics projects, ensuring timely delivery, high-quality outputs, and consistent documentation of methodologies and definitions.
What you'll bring
Strong analytical skills with the ability to frame ambiguous business questions, structure analysis, and translate findings into clear recommendations for Enablement and Sales stakeholders.
Proven experience utilizing data visualization and AI tools (for example, Power BI, Tableau, Claude) to build, maintain, and optimize scalable executive-level reporting and dashboards.
Strong proficiency in Salesforce reporting, including custom report types and dashboard creation, with experience supporting Sales or Enablement use cases.
Familiarity working with Sales Enablement tools and systems (for example, Highspot, Cornerstone on Demand, other LMS/CMS platforms) and connecting their data to sales performance outcomes.
Experience querying and integrating data from various sources, including data lakes (for example, Snowflake, Google BigQuery), to synthesize enablement, sales, and operational data.
Expertise in defining, measuring, and reporting on core Enablement metrics (for example, content consumption, program completion rates, correlation to sales performance) and using them to drive actionable insights.
Ability to communicate complex analyses in a clear, concise way through presentations, written narratives, and data visualizations for both technical and non-technical audiences, including senior leadership and field sales teams.
Comfort working in an all-remote, asynchronous environment, including managing a portfolio of reporting requests, meeting due dates, and breaking work into short delivery milestones, while aligning with GitLab's values and applying transferable skills from related analytics, sales operations, or business intelligence roles.
About the team
The Field Enablement Operations team is a centralized, cross-functional partner to our Revenue organization, responsible for turning data from sources like Salesforce, Highspot, our learning and content platforms, and data lakes (for example Snowflake and Google BigQuery) into actionable insights and self-service reporting. You'll join a fully remote, globally distributed team that collaborates asynchronously to define shared enablement metrics and build executive-ready dashboards and reports in tools like Power BI and Tableau. We document our strategy and processes so stakeholders can easily understand how enablement is measured and how to access the insights they need. We are currently focused on connecting enablement activity to sales performance, improving data consistency and quality across systems, and helping enablement and sales leaders clearly understand and communicate the impact of their programs.
The base salary range for this role’s listed level is currently for residents of the United States only. This range is intended to reflect the role's base salary rate in locations throughout the US. Grade level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, alignment with market data, and geographic location. The base salary range does not include any bonuses, equity, or benefits. See more information on our benefits and equity. Sales roles are also eligible for incentive pay targeted at up to 100% of the offered base salary.
United States Salary Range
$81,200—$174,000 USD