Director - Marketing Operations

At TerrAscend, we are on a mission to shape the future of the cannabis industry by creating leading marijuana-based therapies for patients and developing premium products for legalized adult recreational use.  We are one of the largest and fastest growing multi-state, vertically integrated cannabis operators in North America.  We’re on a roll and are just getting started! 

It’s a Joint Effort

We believe that How We Work Together Matters.  Our priority is to assemble a team that believes not just in what we do but how and why we do it.  Our most successful team members know that being of service to our patients, our customers, and each other is what separates us from other organizations. Our continued success is dependent upon bringing together the brightest minds in business with best-in-class cultivation and elevated patient and customer experiences, so we continue to set the standard for the industry. 

Sound like weed be a good fit?  Here’s where you come in.  

Our next Director, Marketing Operations will play a pivotal role within the marketing and commercial organization. This position leads and manages all processes and projects for TerrAscend house brand product development and launch campaigns across all markets. Responsible for spearheading inter-departmental communication and overseeing the flawless execution of all brand projects and campaigns within them. This position oversees product development, product manufacturing, procurement, compliance all the way through retail and e-commerce distribution.

You will be challenged to work both strategically and tactically to spearheading inter-departmental communication and overseeing the flawless execution of all brand projects and campaigns within them.

One minute you will be meeting with the cultivation and supply chain teams to talk through feasibility of new product development within our facilities.

The next minute running a project meeting to speak through updates on active product launches.

And the next minute connecting with creative and regional marketing teams to review an upcoming product launch.

Regardless of the task, it’s critical you have strong situational awareness and EQ as you’ll work with diverse teams and departments across the organization.

Where you'll be planted:

This is a remote position. Some (0-10%) business travel may be required.

To be blunt, this person will:

• Oversee brand product marketing project management.  Lead and manage all planning and scheduling to include development/establishment of product roadmap schedules, - ensuring the appropriate people are consulted and informed on the status of branded product initiatives, managing up key communication points, and removing roadblocks that prevent product development and deployment from moving forward 

• Lead the process, management and execution for all branded products across TerrAscend markets

• Build and maintain relationships within cultivations, supply chain, procurement, creative, regional marketing, compliance and finance teams across all markets 

• Develop, track and manage cross-functional project management tasks for timelines with regards to all brand product launches and SKU transitions

• Prepare detailed implementation project plans and manage week-to-week execution of associated tasks, including planning, tracking, documentation, risk analysis and weekly status updates to senior leadership

• Develop and lead project checklist meetings, while driving accountability across key team members

• Resolve and promptly escalate issues, risks and dependencies – proactively identifying potential gaps and critical path analysis, and collaborate cross-functionally to execute on product development and launch plans

• Continually refine and support effective project management workflow standards including procedures and templates that promote efficiency, productivity, and quality

• Recommend and implement new workflow tools, fostering an environment of transparency, accountability and clear communication 

• Communicate often and effectively with Retail and Wholesale Sales Teams to continually educate manufacturing crew regarding product knowledge and brand initiatives

• Other duties as assigned by the Senior Vice President, Marketing.

What We’re High On... We value diverse skillsets, talents, and experiences. To be successful in this role, we know you’ll need:

• Education: Bachelor’s degree in marketing, business, or management.

• 5+ years of experience working with consumer product brands and a deep understanding of the go-to-market process.

• Experience in cannabis cultivation and retail is a pro.

• Demonstrated success and ability to thrive in a complex, high growth environment with constantly changing priorities and enthusiasm.

• Able to tackle and solve challenging operational problems that require resourcefulness, creative thinking, and collaboration, often with incomplete information.

• Outstanding analytical skills and judgment. Can gather information, weigh relevant factors, and make decisions based on data, trends, and experience.

• Solid Project Management skills and a proven ability to lead projects to an on time and in budget result.

• Strong problem solver that demonstrates creativity in looking for ways to improve and promote quality, processes, and performance.

Benefits (Full-Time Employees eligible):

• Employee Discount (all employees eligible)

• Paid-Time-Off (varies by State, please ask your Recruiter for more info)

• Health, vision, and dental insurance

• 98Point6 (remote primary care)

• 401k with 4% matching (100% vested immediately)

• Employee Assistance Program

• Paid Parental Leave

• Life Insurance

• Short & Long Term Disability

• Flexible Spending Account

• Wellness Program

#LI-TerrAscend

*** Background Check Requirement ***

As a condition of employment, a complete background investigation will be conducted based on the rules of the specific State in which the employee is hired. Typically, the state investigative process includes a state and federal background check.

EEO Statement

At TerrAscend, employees and applicants are evaluated based on their qualifications, skills, and ability to perform the duties and responsibilities of the position. TerrAscend is committed to assuring equal employment opportunities to all employees and applicants.

TerrAscend is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination based on race, color, religion, creed, gender, pregnancy or related medical conditions, age, national origin or ancestry, physical or mental disability, genetic information, sexual orientation, to include gay, lesbian, bisexual, transgender and gender identity, or any other consideration protected by federal, state or local laws. Our commitment to equal opportunity employment applies to all persons involved in our operations and prohibits unlawful discrimination by any employee, including supervisors and coworkers.

Disclaimer

This job description is not an employment agreement or contract. Management has the exclusive right to alter this job description at any time without notice. The list of job responsibilities, skills, duties, requirements, and the like is not exhaustive, rather it is illustrative of the current essential functions required for the position.

This organization participates in E-Verify.

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. E-Verify Works for Everyone For more information on E-Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.

Esta Organización Participa en E-Verify.

Este empleador participa en E-Verify y proporcionará al gobierno federal la información de su Formulario I-9 para confirmar que usted está autorizado para trabajar en los EE.UU.. Si E-Verify no puede confirmar que usted está autorizado para trabajar, este empleador está requerido a darle instrucciones por escrito y una oportunidad de contactar al Departamento de Seguridad Nacional (DHS) o a la Administración del Seguro Social (SSA) para que pueda empezar a resolver el problema antes de que el empleador pueda tomar cualquier acción en su contra, incluyendo la terminación de su empleo. Los empleadores sólo pueden utilizar E-Verify una vez que usted haya aceptado una oferta de trabajo y completado el Formulario I-9. Para más información sobre E-Verify, o si usted cree que su empleador ha violado sus responsabilidades de E-Verify, por favor contacte a DHS.

Statement on External Recruiting Agencies

TerrAscend and all affiliates do not accept blind resume submissions from external recruiting agencies. No fee will be paid to agencies who submit candidates without being under contract for an active search with TerrAscend.