Creative Copywriter (Paid Media)

Ahrefs is seeking a talented Creative Copywriter to join our team and elevate our paid media campaigns. In this unique role, you'll focus on crafting compelling, innovative copy while learning the intricacies of paid media on the job. Your creative writing skills will be the cornerstone of our advertising efforts across various platforms.

Key Responsibilities

• Develop engaging, original copy for paid media campaigns across platforms like Facebook, Google, and Twitter

• Create persuasive ad copy that resonates with our target audience and drives measurable results

• Collaborate with the marketing team to align copy with overall campaign strategies and goals

• Use your knowledge of the SEO industry to craft ad copy, that would speak to our target audience in their language

• Adapt your writing style to suit different platforms, audiences, and campaign objectives

• Contribute fresh ideas to differentiate Ahrefs in the competitive digital marketing landscape

• Learn and apply paid media strategies and techniques on the job

Qualifications

• Exceptional creative writing skills with a portfolio demonstrating your ability to craft compelling copy

• Strong understanding of SEO principles 

• Ability to write clear, concise, and persuasive content for various digital platforms

• Familiarity with digital marketing concepts and trends

• Excellent research skills to gather information on topics, products, and target audiences

• Strong attention to detail and ability to self-edit

• Adaptability and willingness to learn paid media strategies on the job

• Ability to work independently and collaboratively in a fast-paced environment

Preferred

• Experience in the digital marketing or SaaS industry

• Basic understanding of paid media platforms and advertising concepts

• Familiarity with Ahrefs tools and their applications in SEO and content marketing