Senior Social Media Strategist
JOB SUMMARY
We are looking for a passionate, strategic and creative Social Media Strategist & Community Manager to lead our Social media efforts. You will be the voice of Code.org across our social platforms, shaping content, growing engagement, and connecting with educators, students, parents, and advocates who believe in computer science for all.
DUTIES AND RESPONSIBILITIES
You will lead the charge to develop and implement an impactful strategy, manage content, plan campaigns, engage with the community, monitor performance and continually optimize to design a best-in-class social media approach.
Strategy & Planning
Create channel-specific content plans in alignment with marketing and mission goals.
Ensure we remain current and effective by monitoring emerging trends, platform updates, audience behavior shifts, and applying relevant updates to our evolving strategy.
Manage “always on” cross-channel content calendars with a mix of original and curated content, tailored to each audience and platform.
Lead and collaborate with an agency to drive strategic thinking and ensure effective execution.
Community Engagement
Grow Code.org’s online community by initiating conversations, responding to comments, escalating issues, and creating a positive environment for users.
Develop and execute strategies for promoting livestreams, webinars, workshops, or other live events, including pre-event promotion, live coverage, and post-event recaps.
Expand our online community through authentic conversations, timely responses, and proactive engagement.
Identify and nurture relationships with relevant influencers, partners, and advocates.
Collaboration & Relationship Management
Build and maintain partnerships with relevant organizations, influencers, and community groups to help expand reach and engagement.
Partner with designers, copywriters, and other in-house content creators to produce engaging multimedia content.
Collaborate with advertising and PR leads to advise on social advertising, influencer relations, ambassador programs, and other potential opportunities to expand the community and amplify our social outreach.
Measurement & Insights
Manage ongoing performance reporting that helps translate platform analytics into insights and action.
Governance & Support
Create and maintain social media playbooks, policies, and platform best practices.
Provide training and guidance to internal teams to ensure consistent and confident use of social media platforms.
EXPERIENCE & QUALIFICATIONS
We seek candidates who have:
Minimum of 8 years of experience leading large online communities.
Proven track record managing cross-channel content calendars
Ability to effectively collaborate with internal teams and external partners.
Proficiency in social media platforms, management and analytics tools
Excellent written and verbal communication and strong presentation skills.
[Bonus] Experience managing influencer engagement, social ads, or live events
In addition, candidates must:
Be a U.S. Citizen or Permanent Resident
Work within the United States
Pass a pre-employment background check
Be willing to travel a minimum of two times per year for team events
WHO WE ARE LOOKING FOR
Builder’s mindset. We’re looking for adaptable, result-driven team members who thrive in dynamic environments and can navigate shifting priorities with ease. In this role, you’ll embrace change, pivot strategies as needed, and drive impactful solutions that align with evolving business needs. If you excel in fast-paced settings and enjoy turning challenges into opportunities, we’d love to have you on our team!
We are hard on problems and kind to each other. We stay focused on the challenge of bringing computer science to students and teachers globally. We recognize that each of us brings the best of our intentions to support our mission and give grace when we make mistakes.
A growth mindset fuels us. We approach each challenge with curiosity. We give feedback kindly and candidly; we receive feedback openly. We learn from our mistakes and look for ways to increase the reach and impact of our work.
Player-coach Managers. We seek hands-on managers with player-coach mindsets who can strategize, execute, mentor, and contribute. As a manager, you balance leadership with direct involvement, guiding your team while rolling up your sleeves to drive results.
WHAT IS THE INTERVIEW PROCESS LIKE?
Step 1: Informational Interview - learn more about the role and share your experience (30 minutes) Step 2: Homework (~3 hours) Step 3: Interviews with several members of the Code.org team (~ 3 hours) Step 4: Final Interview (1 hour) Step 5: Reference Checks
All interviews are currently being conducted virtually via Zoom
TO APPLY
Our team will review all applications on an ongoing basis and if we believe your qualifications would make a great fit, we'll contact you to schedule an informational interview.
COMPENSATION & BENEFITS PACKAGE
The expected salary range for this position is $91,000 - $102,000. Most offers are on the lower end of the salary range and are at the company’s sole discretion based on the final candidate’s experience. This allows us to provide a fair and equitable approach to compensation when setting pay and maintaining internal pay equity.
About the job
Apply for this position
Senior Social Media Strategist
JOB SUMMARY
We are looking for a passionate, strategic and creative Social Media Strategist & Community Manager to lead our Social media efforts. You will be the voice of Code.org across our social platforms, shaping content, growing engagement, and connecting with educators, students, parents, and advocates who believe in computer science for all.
DUTIES AND RESPONSIBILITIES
You will lead the charge to develop and implement an impactful strategy, manage content, plan campaigns, engage with the community, monitor performance and continually optimize to design a best-in-class social media approach.
Strategy & Planning
Create channel-specific content plans in alignment with marketing and mission goals.
Ensure we remain current and effective by monitoring emerging trends, platform updates, audience behavior shifts, and applying relevant updates to our evolving strategy.
Manage “always on” cross-channel content calendars with a mix of original and curated content, tailored to each audience and platform.
Lead and collaborate with an agency to drive strategic thinking and ensure effective execution.
Community Engagement
Grow Code.org’s online community by initiating conversations, responding to comments, escalating issues, and creating a positive environment for users.
Develop and execute strategies for promoting livestreams, webinars, workshops, or other live events, including pre-event promotion, live coverage, and post-event recaps.
Expand our online community through authentic conversations, timely responses, and proactive engagement.
Identify and nurture relationships with relevant influencers, partners, and advocates.
Collaboration & Relationship Management
Build and maintain partnerships with relevant organizations, influencers, and community groups to help expand reach and engagement.
Partner with designers, copywriters, and other in-house content creators to produce engaging multimedia content.
Collaborate with advertising and PR leads to advise on social advertising, influencer relations, ambassador programs, and other potential opportunities to expand the community and amplify our social outreach.
Measurement & Insights
Manage ongoing performance reporting that helps translate platform analytics into insights and action.
Governance & Support
Create and maintain social media playbooks, policies, and platform best practices.
Provide training and guidance to internal teams to ensure consistent and confident use of social media platforms.
EXPERIENCE & QUALIFICATIONS
We seek candidates who have:
Minimum of 8 years of experience leading large online communities.
Proven track record managing cross-channel content calendars
Ability to effectively collaborate with internal teams and external partners.
Proficiency in social media platforms, management and analytics tools
Excellent written and verbal communication and strong presentation skills.
[Bonus] Experience managing influencer engagement, social ads, or live events
In addition, candidates must:
Be a U.S. Citizen or Permanent Resident
Work within the United States
Pass a pre-employment background check
Be willing to travel a minimum of two times per year for team events
WHO WE ARE LOOKING FOR
Builder’s mindset. We’re looking for adaptable, result-driven team members who thrive in dynamic environments and can navigate shifting priorities with ease. In this role, you’ll embrace change, pivot strategies as needed, and drive impactful solutions that align with evolving business needs. If you excel in fast-paced settings and enjoy turning challenges into opportunities, we’d love to have you on our team!
We are hard on problems and kind to each other. We stay focused on the challenge of bringing computer science to students and teachers globally. We recognize that each of us brings the best of our intentions to support our mission and give grace when we make mistakes.
A growth mindset fuels us. We approach each challenge with curiosity. We give feedback kindly and candidly; we receive feedback openly. We learn from our mistakes and look for ways to increase the reach and impact of our work.
Player-coach Managers. We seek hands-on managers with player-coach mindsets who can strategize, execute, mentor, and contribute. As a manager, you balance leadership with direct involvement, guiding your team while rolling up your sleeves to drive results.
WHAT IS THE INTERVIEW PROCESS LIKE?
Step 1: Informational Interview - learn more about the role and share your experience (30 minutes) Step 2: Homework (~3 hours) Step 3: Interviews with several members of the Code.org team (~ 3 hours) Step 4: Final Interview (1 hour) Step 5: Reference Checks
All interviews are currently being conducted virtually via Zoom
TO APPLY
Our team will review all applications on an ongoing basis and if we believe your qualifications would make a great fit, we'll contact you to schedule an informational interview.
COMPENSATION & BENEFITS PACKAGE
The expected salary range for this position is $91,000 - $102,000. Most offers are on the lower end of the salary range and are at the company’s sole discretion based on the final candidate’s experience. This allows us to provide a fair and equitable approach to compensation when setting pay and maintaining internal pay equity.