Reddit Strategist
As a Reddit Strategist, we expect you to serve a mid-level role in client success for our Reddit clients, while also representing our agency account on the platform. You work alongside your colleagues and on individual projects while further developing your abilities to handle more complex accounts. This position requires strong copywriting skills, community management, and a love of Reddit. You should be extremely-online, but understand how to navigate that fine line for a brand.
To be considered for this role and view benefits, you must apply from our website: https://onlineoptimism.com/career/reddit-strategist/
Job Responsibilities
- 60% Content creation & community interactions on Reddit, including posts, comments, DMs, and any other messaging system the platform adds on.
- 10% Community management, including subreddit moderation and growth.
- 10% Research and work toward improving brand visibility and sentiment via Reddit threads that are ranking on Google and threads that are cited by LLMs.
- 10% Client communication and collaboration with other departments.
- 5% Reporting on Reddit results (currently done through Notion, Google Sheets, Profound, Otterly.ai, Looker Studio, Gummy Search, Reddit Pro).
- 5% Always Optimizing to improve our agency’s processes and results, as well as establishing best practices for handling Reddit as an agency.
You must have at least:
- Experience posting on Reddit. (See, you always knew that would pay off!)
- Knowledge of the platform’s intricacies that goes beyond posting and upvoting. You should know how to create a Subreddit, the difference between mods & admins, what flair is, and be familiar with their Reddit Pro features.
- Excellent written and verbal communication skills, with the ability to craft engaging social media content.
- A strong ability to brush off criticism from the Internet. As much as we work on creating a great presence for our brands, haters gonna hate. Being great at shrugging it off and going onto the next post is key to succeeding in this role.
We understand that there’s not many folks with years of experience posting professionally on Reddit, and are less concerned with finding that in your background. We expect candidates with a variety of experience (journalists, stand-up comics, etc.) to all do well in this role. To that point…
The strongest candidates will have:
- 2 to 4 years of creating content marketing or social media in a professional setting for businesses/organizations.
- A portfolio showcasing previous digital marketing campaigns, content marketing, or social media work.
- A past (or current) job at a marketing agency working for a variety of clients.
- Previous experience communicating about marketing work with stakeholders.
- A Degree in English, marketing, advertising, public relations, or communications.
- Utilized SEO tools, particularly SEMrush.
- Utilized AEO tools, particularly Profound or Otterly.AI
- Utilized external Reddit tools like Gummysearch or RedReach.
- Utilized analytics tools including Google Analytics 4, Google Search Console, and Looker Studio.
- Knowledge of social media best practices.
- A love of Reddit and its community. If you remember Victoria, or came to Reddit from Digg, you’ve been here for a while. Time to get compensated.
Where You’ll Work
Online Optimism is an award winning creative digital agency founded in 2012 recognized for our commitment to staff and company culture. We’ve been named a Best Place to Work in New Orleans 8 times, as well as a 2024 Inc. Best Workplace and a 2023 Worklife Most Outstanding Employer. Our benefits include insurance, retirement plans, plentiful PTO + unlimited time off for physical or mental health, and annual compensation increases.
We offer a hybrid work environment where you can choose to work in-office at our headquarters in New Orleans, or at home every day. We are also happy to provide you with a shared desk at a coworking space in your city if you’d like.
You must be located in the USA to be considered.
Again, to be considered for this role and view benefits, you must apply from our website: https://onlineoptimism.com/career/reddit-strategist/
About the job
Apply for this position
Reddit Strategist
As a Reddit Strategist, we expect you to serve a mid-level role in client success for our Reddit clients, while also representing our agency account on the platform. You work alongside your colleagues and on individual projects while further developing your abilities to handle more complex accounts. This position requires strong copywriting skills, community management, and a love of Reddit. You should be extremely-online, but understand how to navigate that fine line for a brand.
To be considered for this role and view benefits, you must apply from our website: https://onlineoptimism.com/career/reddit-strategist/
Job Responsibilities
- 60% Content creation & community interactions on Reddit, including posts, comments, DMs, and any other messaging system the platform adds on.
- 10% Community management, including subreddit moderation and growth.
- 10% Research and work toward improving brand visibility and sentiment via Reddit threads that are ranking on Google and threads that are cited by LLMs.
- 10% Client communication and collaboration with other departments.
- 5% Reporting on Reddit results (currently done through Notion, Google Sheets, Profound, Otterly.ai, Looker Studio, Gummy Search, Reddit Pro).
- 5% Always Optimizing to improve our agency’s processes and results, as well as establishing best practices for handling Reddit as an agency.
You must have at least:
- Experience posting on Reddit. (See, you always knew that would pay off!)
- Knowledge of the platform’s intricacies that goes beyond posting and upvoting. You should know how to create a Subreddit, the difference between mods & admins, what flair is, and be familiar with their Reddit Pro features.
- Excellent written and verbal communication skills, with the ability to craft engaging social media content.
- A strong ability to brush off criticism from the Internet. As much as we work on creating a great presence for our brands, haters gonna hate. Being great at shrugging it off and going onto the next post is key to succeeding in this role.
We understand that there’s not many folks with years of experience posting professionally on Reddit, and are less concerned with finding that in your background. We expect candidates with a variety of experience (journalists, stand-up comics, etc.) to all do well in this role. To that point…
The strongest candidates will have:
- 2 to 4 years of creating content marketing or social media in a professional setting for businesses/organizations.
- A portfolio showcasing previous digital marketing campaigns, content marketing, or social media work.
- A past (or current) job at a marketing agency working for a variety of clients.
- Previous experience communicating about marketing work with stakeholders.
- A Degree in English, marketing, advertising, public relations, or communications.
- Utilized SEO tools, particularly SEMrush.
- Utilized AEO tools, particularly Profound or Otterly.AI
- Utilized external Reddit tools like Gummysearch or RedReach.
- Utilized analytics tools including Google Analytics 4, Google Search Console, and Looker Studio.
- Knowledge of social media best practices.
- A love of Reddit and its community. If you remember Victoria, or came to Reddit from Digg, you’ve been here for a while. Time to get compensated.
Where You’ll Work
Online Optimism is an award winning creative digital agency founded in 2012 recognized for our commitment to staff and company culture. We’ve been named a Best Place to Work in New Orleans 8 times, as well as a 2024 Inc. Best Workplace and a 2023 Worklife Most Outstanding Employer. Our benefits include insurance, retirement plans, plentiful PTO + unlimited time off for physical or mental health, and annual compensation increases.
We offer a hybrid work environment where you can choose to work in-office at our headquarters in New Orleans, or at home every day. We are also happy to provide you with a shared desk at a coworking space in your city if you’d like.
You must be located in the USA to be considered.
Again, to be considered for this role and view benefits, you must apply from our website: https://onlineoptimism.com/career/reddit-strategist/