Head of Sales & Retail

Who we are:

Glitch Productions is an independent animation studio based in the heart of Parramatta CBD. Our Youtube channels, SMG4 and Glitch Productions, have over 16 million subscribers, more than 4 billion views, and are still growing strong. Our studio is filled with young, passionate, and fun-loving artists that are determined to change the way animation is produced on the internet. We have worked with entities such as Screen Australia and Epic Games, and continue to grow year on year by delivering exciting content and stories to our millions of fans.

Job information

The Head of Sales & Retail will build and scale Glitchs sales, retail, and e-commerce ecosystem across all product categories including plush, collectibles, apparel, books, and more.

This role will lead the companys commercial rollout into major retailers, while also developing innovative direct-to-consumer and experiential retail strategies that connect fans around the world to Glitch IPs.

Youll need a deep understanding of both retail and online sales ecosystems, with the ability to analyze consumer behavior and translate insights into actionable sales strategies. This role requires connecting Glitchs marketing, product, and brand efforts to drive demand and engagement across all channels from traditional retail partnerships to e-commerce platforms. Youll be responsible for enhancing and optimizing our current online systems while expanding our retail footprint and ensuring every touchpoint converts fan interest into measurable growth.

Your duties will include:

Sales Strategy & Leadership

• Develop and execute a multi-channel sales strategy across wholesale, specialty, independents, e-commerce, and events.

• Build and manage the sales department and lead Glitchs global retail expansion.

• Oversee all aspects of sales and operation planning, including forecasting, pricing, margin management, and sales analytics.

• Build retail partnerships with major retail brands and manage existing relationships with external partners.

• Lead negotiations, account management, and retailer collaboration to maximize distribution and sell-through.

E-Commerce & DTC Operations

• Oversee direct-to-consumer and marketplace performance across Shopify, Amazon, and other digital storefronts.

• Optimize product listings, campaigns, pricing and merchandising to drive revenue and conversion.

• Establish and execute DTC/retail sales campaigns in collaboration with our Marketing team.

• Design and scale retail activations such as pop-ups, conventions, and flagship experiences.

• Represent Glitch at trade shows and industry events, building strong industry and partner relationships.

• Analyze sales data, market trends, and competitor activities to identify areas for improvement and growth.

Product & Commercial Strategy

• Advise on product exclusivity and scarcity strategies to build collector behavior and fandom-driven demand.

• Drive a culture of data-informed decision making, using internal sales analytics to drive further growth.

A successful candidate will have:

• 812 years of experience in consumer products, toy, or pop-culture retail industries.

• Proven experience selling to major U.S. retailers and managing global distributor networks.

• Deep understanding of fandom, collectibles, and entertainment IP ecosystems. Strong commercial instincts across pricing, forecasting, and margin optimization. Track record of building and scaling sales operations in fast-paced or startup environments.

• A startup-builder mentality hands-on, strategic, and ready to scale fast.

What we offer:

• Competitive salary and superannuation, with bi-annual salary reviews.

• Compensated attendance at fan conventions and monthly company events.

• A flexible environment with opportunities for remote work.

• A chance to shape the growth of a swiftly growing company.

• A fun office space located in the heart of Parramatta CBD.

• Relocation assistance for workers wishing to move to Sydney

• Paid for gym memberships.

• Regular company breakfasts/lunches.

• A diverse team that values independent input and career development.

Our values

Glitch Productions has an art-first mindset. Regardless of which team were in, every single team members core mission is to create the best art possible, and delight our audience that has given us so much. We achieve this mission through our values:

Passion: First and foremost, every team member has a passion for the work we do and why we do it. Its what allows us to contribute our creative energy, pitch new concepts, and give everything we make a personal touch that resonates with our fans.

Innovation: From cobbling together sets in a living room, to inventing new pipelines using breakthrough technology, we have always had a focus on innovation and new ideas. We always try to push the boundaries of our industry and keep things fresh and exciting for both the team and our audience.

Teamwork: Animation takes a big team of incredibly talented people and everyone is always ready to pitch in and lend a hand. We believe that our diversity and range of skills are what allows us to create works none of us could do on our own.

Integrity: Our integrity is the heart of our core mission. Its what allows us to do right for our projects and for each other.

At Glitch Productions, were passionate about fostering a diverse and inclusive workplace that reflects our values as a creative studio.

We hire based on skills, passion and potential, and celebrate the diverse perspectives that make our team stronger. We welcome people of all races, genders, sexual orientations, gender identities, ages, educational backgrounds, abilities, and experiences.

Simply put, if youre a good person and share our passion for animation, we want to hear from you!