GTM Engineer

At ActiveCampaign, we’re building the future of AI-powered go-to-market. As part of our newly launched AI Transformation Hub, we’re looking for a GTM Engineer—a strategic builder who approaches revenue generation like a product designer.

You’ll be responsible for designing scalable systems that improve how our sales, marketing, and customer success teams operate. You won’t just connect tools—you’ll map customer journeys, understand the human side of GTM, and build AI-enhanced workflows that drive real outcomes. If you’re energized by ambiguity, obsessed with tinkering, and passionate about making GTM smarter, this is your role.

What your day could consist of:

• Diagramming complex GTM processes and identifying opportunities for AI-powered improvement.

• Building internal tools and workflows using platforms like Clay, n8n, Zapier, and Lovable.

• Collaborating with sales teams to understand pain points and design solutions that actually help close deals.

• Integrating APIs and data sources to streamline lead routing, scoring, and outreach timing.

• Running experiments to validate GTM hypotheses and improve conversion workflows.

• Embedding AI into GTM systems using tools like ChatGPT, Claude, and custom LLM prompts.

• Communicating clearly with Sales, Marketing, and executives to align technical solutions with business goals.

• Documenting systems and sharing learnings to scale GTM engineering across the org.

What is needed:

• Experience in GTM, RevOps, growth, or technical operations roles (3+ years preferred).

• Strong bias toward commercial impact—your work should help someone close a deal.

• Technical fluency and curiosity: you love tinkering with tools and learning by doing.

• Familiarity with Clay, n8n, Zapier, Lovable, Bolt, TypeScript, Python, or SQL (or a willingness to learn).

• Exposure to sales workflows—you understand why timing matters and where automation can help or hurt.

• A hacker mentality: you ask “how do I make this work?” and find creative paths forward.

• Comfort with ambiguity—you thrive in messy problem spaces and bring structure to chaos.

• An experimental mindset: you test, iterate, and improve systems based on feedback.

• Excellent communication skills—you can translate technical ideas for non-technical stakeholders.

• Active interest in AI—you’re already using tools like ChatGPT or Claude and excited to push them further.

$91,000 - $125,000 a year

Compensation details listed in this posting reflect the base rate only and do not include bonus, equity, sales incentives, or other role-specific compensation that the role may be eligible for. ActiveCampaign believes in and is committed to equitable compensation practices. The salary range provided above is a good-faith estimate of the pay range determined by the location associated with the job posting. The actual salary depends on a candidate’s skills, experience, and work location.

About ActiveCampaign:

ActiveCampaign is an AI-first, end-to-end marketing platform for people at the heart of the action. It empowers teams to automate their campaigns with AI agents that imagine, activate, and validate–freeing them from step-by-step workflows and unlocking limitless ways to orchestrate their marketing.

With AI, goal-based automation, and 950+ app integrations, agencies, marketers, and owners can build cross-channel campaigns in minutes–fine-tuned with billions of data points to drive real results for their unique business.

ActiveCampaign is the trusted choice to help businesses unlock a new world of boundless opportunities–where ideas become impact and potential turns into real results.

As a global multicultural company, we are proud of our inclusive culture which embraces diverse voices, backgrounds, and perspectives. We don’t just celebrate our differences, we believe our diversity is what empowers our innovation and success. You can find out more about our DEI initiatives here. 

Perks and benefits:

At ActiveCampaign, we prioritize employees’ well-being and professional growth by cultivating a culture centered on collaboration and innovation. When you join our team, you’ll not only have the opportunity to make a significant impact, but also enjoy a range of benefits tailored to support your personal and career development. 

Here are some of the benefits we offer:

-Comprehensive Health & Wellness: Top-tier benefits package that includes a fully-covered High Deductible Health Plan (HDHP), complimentary access to telehealth services, and a free subscription to Calm.

-Growth & Development: Access to LinkedIn Learning, professional development programs, and career growth opportunities in a fast-growing organization.

-Generous Paid Time Off: Recharge and take the time you need to maintain work-life balance with open PTO. 

-Total Rewards: Generous 401(k) matching with immediate vesting, quarterly perks with commuter and lunch benefits for hub based employees or a stipend for remote workers, and a four-week paid sabbatical with bonus after five years.

-Collaborative Culture: Work alongside brilliant, passionate colleagues in an environment that values innovation, teamwork, and mutual support.

ActiveCampaign is an equal opportunity employer. We recruit, hire, pay, grow and promote no matter of gender, race, color, sexual orientation, religion, age, protected veteran status, physical and mental abilities, or any other identities protected by law.

Our Employee Resource Groups (ERGs) strive to foster a diverse inclusive environment by supporting each other, building a strong sense of belonging, and creating opportunities for mentorship and professional growth for their members.