Visual Designer
🚀 Who Are We?
Welcome to Welltech—where health meets innovation! 🌍 As a global leader in Health & Fitness industry, we’ve crossed over 220 million installs with life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions of people through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over 700+ passionate professionals with a presence across 5 hubs.
Why Welltech? Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users, while continually evolving ourselves.
🎨 What We're Looking For
We’re looking for a Visual Designer to own and evolve the creative layer of our product experience. This role combines design craft, visual storytelling, and scalable production systems. You’ll shape the Visual Playbook, drive brand-safe innovation, define motion language, and coordinate freelancers while transforming functional product flows into emotionally resonant user journeys. If you thrive at the intersection of design systems, content production, and collaboration, you’ll make a huge impact here.
Key Responsibilities
Visual Playbook: Create, maintain, and evolve the Visual Playbook (structure, patterns, naming/versioning) aligned with product strategy, brand narrative, and platform updates.
Product Experience: Own the visual storytelling layer across onboarding, paywalls, progress flows, and program experiences—defining motion intent, type hierarchy, imagery, and overall look & feel.
Localization: Adapt visuals for different markets , ensuring cultural sensitivity and accessibility.
Brand-Safe Innovation: Propose and test visual hypotheses (A/B, multivariate) to improve conversion and retention, codifying winning patterns into reusable standards. System & Production Assets: Extend and maintain the product design system (asset standards, components, variants). Prepare export-ready assets, thumbnails, video graphics, and marketing-adjacent visuals.
Motion & Interaction: Collaborate with motion designers to define interactions, animations, and Lottie assets that clarify user journeys and enhance comprehension.
Cross-Team Collaboration: Partner with Product, Growth, Content, and Design leads; write clear briefs for freelancers; review and QA deliverables to ensure compliance with the Playbook.
AI-Assisted Design: Use approved AI tools (Midjourney, Firefly, Stable Diffusion, GPT, etc.) for exploration, variations, and batch production—while ensuring outputs meet brand standards.
Tool Proficiency: Operate efficiently in Figma (auto-layout, variants, variables, prototyping), Adobe Illustrator/Photoshop, and asset management tools; maintain structured, reusable, and developer-ready files.
Required Skills
Strong portfolio showcasing mobile product visuals and storytelling - across onboarding, paywalls, flows, and program experiences (iOS/Android).
Proven experience creating or contributing to visual playbooks, design systems, or component libraries.
Ability to translate brand guidelines into scalable product visuals, balancing clarity and creativity.
Experience with localization, accessibility, and cross-platform adaptation.
Comfortable working with motion principles, basic video direction (moodboards, shoot briefs), and collaborating with production teams.
Skilled in Figma (auto-layout, variants,structured libraries), Adobe Creative Suite; familiarity with Lottie and AI design tools is a plus.
Excellent organizational skills (Figma hygiene, asset libraries, spec handoff) and ability to deliver on time.
Strong communicator who can collaborate across teams and coordinate freelancers with clear, actionable briefs.
Nice to have:
Basic video direction skills (moodboards, briefs, set look & feel).
Comfort with AI-assisted tools (e.g., Midjourney, Firefly, Stable Diffusion).
Candidate journey
â•ď¸Ź Recruiter call --> â•ď¸Ź Meet a team member --> â•ď¸Ź Business case --> â•ď¸Ź Business case presentation
✨ Why You’ll Love Being Part of Welltech:
Grow Together: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.
Lead by Example: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact. Results-Driven: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day. We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!
Check out some of our products:
đź”— WalkFit | Yoga-Go | Muscle Booster
About the job
Apply for this position
Visual Designer
🚀 Who Are We?
Welcome to Welltech—where health meets innovation! 🌍 As a global leader in Health & Fitness industry, we’ve crossed over 220 million installs with life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions of people through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over 700+ passionate professionals with a presence across 5 hubs.
Why Welltech? Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users, while continually evolving ourselves.
🎨 What We're Looking For
We’re looking for a Visual Designer to own and evolve the creative layer of our product experience. This role combines design craft, visual storytelling, and scalable production systems. You’ll shape the Visual Playbook, drive brand-safe innovation, define motion language, and coordinate freelancers while transforming functional product flows into emotionally resonant user journeys. If you thrive at the intersection of design systems, content production, and collaboration, you’ll make a huge impact here.
Key Responsibilities
Visual Playbook: Create, maintain, and evolve the Visual Playbook (structure, patterns, naming/versioning) aligned with product strategy, brand narrative, and platform updates.
Product Experience: Own the visual storytelling layer across onboarding, paywalls, progress flows, and program experiences—defining motion intent, type hierarchy, imagery, and overall look & feel.
Localization: Adapt visuals for different markets , ensuring cultural sensitivity and accessibility.
Brand-Safe Innovation: Propose and test visual hypotheses (A/B, multivariate) to improve conversion and retention, codifying winning patterns into reusable standards. System & Production Assets: Extend and maintain the product design system (asset standards, components, variants). Prepare export-ready assets, thumbnails, video graphics, and marketing-adjacent visuals.
Motion & Interaction: Collaborate with motion designers to define interactions, animations, and Lottie assets that clarify user journeys and enhance comprehension.
Cross-Team Collaboration: Partner with Product, Growth, Content, and Design leads; write clear briefs for freelancers; review and QA deliverables to ensure compliance with the Playbook.
AI-Assisted Design: Use approved AI tools (Midjourney, Firefly, Stable Diffusion, GPT, etc.) for exploration, variations, and batch production—while ensuring outputs meet brand standards.
Tool Proficiency: Operate efficiently in Figma (auto-layout, variants, variables, prototyping), Adobe Illustrator/Photoshop, and asset management tools; maintain structured, reusable, and developer-ready files.
Required Skills
Strong portfolio showcasing mobile product visuals and storytelling - across onboarding, paywalls, flows, and program experiences (iOS/Android).
Proven experience creating or contributing to visual playbooks, design systems, or component libraries.
Ability to translate brand guidelines into scalable product visuals, balancing clarity and creativity.
Experience with localization, accessibility, and cross-platform adaptation.
Comfortable working with motion principles, basic video direction (moodboards, shoot briefs), and collaborating with production teams.
Skilled in Figma (auto-layout, variants,structured libraries), Adobe Creative Suite; familiarity with Lottie and AI design tools is a plus.
Excellent organizational skills (Figma hygiene, asset libraries, spec handoff) and ability to deliver on time.
Strong communicator who can collaborate across teams and coordinate freelancers with clear, actionable briefs.
Nice to have:
Basic video direction skills (moodboards, briefs, set look & feel).
Comfort with AI-assisted tools (e.g., Midjourney, Firefly, Stable Diffusion).
Candidate journey
â•ď¸Ź Recruiter call --> â•ď¸Ź Meet a team member --> â•ď¸Ź Business case --> â•ď¸Ź Business case presentation
✨ Why You’ll Love Being Part of Welltech:
Grow Together: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.
Lead by Example: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact. Results-Driven: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day. We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!
Check out some of our products:
đź”— WalkFit | Yoga-Go | Muscle Booster