SVP, Go-to-Market
This position will be fully remote and can be hired anywhere in the continental U.S.
The Sr. Vice President, Go-to-Market (SVP, GTM) will lead the development and execution of GTM plans that accelerate client acquisition, maximize LTV, and drive sustainable growth. This role ensures Optiv’s value proposition is delivered through a seamless, high-impact client experience.
Acting as the strategic link across Sales, Marketing, Partnerships, Services, Operations, Finance, and Legal, this leader will align cross-functional efforts, scale GTM systems, and optimize investments. They will drive the creation of vertical-specific playbooks, integrated GTM motions, and sales enablement to strengthen engagement and execution. This role combines strategic vision with operational rigor to increase execution velocity, deepen client relationships, and position the company for long-term success in a dynamic market.
How you’ll make an impact
Define and execute client engagement models that drive growth and improve client outcomes.
Identify and capitalize on emerging market trends and shifts within the cybersecurity space.
Continuously refine GTM strategy to align with evolving buyer needs, competitive dynamics, and industry opportunities.
Lead cross-functional initiatives to elevate the client journey, from strategic advisory through solution delivery and managed services.
Enhance cross-portfolio adoption of Optiv GTM offers in partnership with Sales and Services leadership.
Operationalize Optiv Market System, architecting GTM motions and enabling Sales.
Build and execute industry-specific GTM strategies and sales plays that address unique regulatory, risk, and threat landscape requirements.
Leverage data, market intelligence, and customer insights to continuously inform segmentation, messaging, and GTM execution strategies.
Establish executive-level engagement models to strengthen relationships with key clients and alliances.
Collaborate with Sales, Marketing, Operations, and Partners to ensure clear positioning and scalable delivery of Optiv’s solutions.
Partner with the Channel and Alliance ecosystem to expand co-sell and co-delivery motions.
Recommend optimization of GTM investments across marketing, partner, and enablement programs, ensuring spend is aligned with strategic priorities and performance outcomes.
Drive integration across field teams to ensure a unified, consistent client experience.
Lead GTM operations, enablement, and performance management to improve win rates, pipeline velocity, and field productivity.
Establish agile GTM execution frameworks with structured feedback loops from field teams to rapidly iterate messaging, plays, and coverage models.
Align GTM strategy with Customer Success and Service Delivery teams to support long-term client value realization, including adoption, expansion, and renewal motions.
Define and operationalize success metrics across GTM functions to ensure accountability and continuous improvement.
Build, lead, and scale a high-performing GTM team focused on execution and impact
Develop and manage a GTM organization and related budget.
Serve as a member of the Optiv Operating Leadership Group.
Be a talent management ambassador. Embrace a culture of diversity, equity, and inclusion and support company core values.
Promote a corporate culture that is committed to information security best practices.
Function with a high degree of integrity with an ability to keep information confidential.
What we’re looking for
Bachelor’s Degree in Sales, Information Technology, Business, Marketing, or other related area preferred, Master’s Degree a plus.
15+ years of progressive leadership in GTM leadership positions with experience in Enterprise, and Partner sales
Proven experience driving revenue growth through integrated advisory, solution selling, services, and partner-led GTM models.
Executive presence and ability to engage credibly with Fortune 1000 executives, board members, and alliance partners.
Track record of building cross-functional alignment and leading large-scale transformation.
Data-driven leader with strong strategic, financial, and operational acumen.
Excellent leadership, communication, and change management skills.
Experience working with channel partners to co-develop joint sales campaigns and solution capabilities.
General knowledge and best practices of SaaS growth models and client ROI.
Ability to accurately interpret business direction and clarify technology's alignment with stakeholder needs.
Demonstrated ability to create a shared vision, inspire collaboration, and drive change with momentum.
Effective at teamwork, able to lead cross-functional collaboration.
Possess a client-centric mindset.
Able to navigate ambiguity and change with an entrepreneurial mindset
Able to find creative approaches to problem-solving.
Able to identify challenges internally and externally and able to resolve those challenges quickly.
Able to work within a dynamic technical environment and lead strategic change.
Able to tune into the needs of customers and able to interact with them efficiently and effectively.
Experience with strategic financial planning and the ability to deliver management-level analysis and opinions to the C-Suite and Board of Directors.
Must be a compelling and confident communicator.
Track record of authentic and inspirational leadership that creates followership and sustained team relationships.
#LI-DNI
What you can expect from Optiv
A company committed to championing Diversity, Equality, and Inclusion through our Employee Resource Groups.
Work/life balance
Professional training resources
Creative problem-solving and the ability to tackle unique, complex projects
Volunteer Opportunities. “Optiv Chips In” encourages employees to volunteer and engage with their teams and communities.
The ability and technology necessary to productively work remotely/from home (where applicable)
EEO Statement
Optiv is an equal opportunity employer. All qualified applicants for employment will be considered without regard to race, color, religion, sex, gender identity or expression, sexual orientation, pregnancy, age 40 and over, marital status, genetic information, national origin, status as an individual with a disability, military or veteran status, or any other basis protected by federal, state, or local law.
Optiv respects your privacy. By providing your information through this page or applying for a job at Optiv, you acknowledge that Optiv will collect, use, and process your information, which may include personal information and sensitive personal information, in connection with Optiv’s selection and recruitment activities. For additional details on how Optiv uses and protects your personal information in the application process, click here to view our Applicant Privacy Notice. If you sign up to receive notifications of job postings, you may unsubscribe at any time.
About the job
Apply for this position
SVP, Go-to-Market
This position will be fully remote and can be hired anywhere in the continental U.S.
The Sr. Vice President, Go-to-Market (SVP, GTM) will lead the development and execution of GTM plans that accelerate client acquisition, maximize LTV, and drive sustainable growth. This role ensures Optiv’s value proposition is delivered through a seamless, high-impact client experience.
Acting as the strategic link across Sales, Marketing, Partnerships, Services, Operations, Finance, and Legal, this leader will align cross-functional efforts, scale GTM systems, and optimize investments. They will drive the creation of vertical-specific playbooks, integrated GTM motions, and sales enablement to strengthen engagement and execution. This role combines strategic vision with operational rigor to increase execution velocity, deepen client relationships, and position the company for long-term success in a dynamic market.
How you’ll make an impact
Define and execute client engagement models that drive growth and improve client outcomes.
Identify and capitalize on emerging market trends and shifts within the cybersecurity space.
Continuously refine GTM strategy to align with evolving buyer needs, competitive dynamics, and industry opportunities.
Lead cross-functional initiatives to elevate the client journey, from strategic advisory through solution delivery and managed services.
Enhance cross-portfolio adoption of Optiv GTM offers in partnership with Sales and Services leadership.
Operationalize Optiv Market System, architecting GTM motions and enabling Sales.
Build and execute industry-specific GTM strategies and sales plays that address unique regulatory, risk, and threat landscape requirements.
Leverage data, market intelligence, and customer insights to continuously inform segmentation, messaging, and GTM execution strategies.
Establish executive-level engagement models to strengthen relationships with key clients and alliances.
Collaborate with Sales, Marketing, Operations, and Partners to ensure clear positioning and scalable delivery of Optiv’s solutions.
Partner with the Channel and Alliance ecosystem to expand co-sell and co-delivery motions.
Recommend optimization of GTM investments across marketing, partner, and enablement programs, ensuring spend is aligned with strategic priorities and performance outcomes.
Drive integration across field teams to ensure a unified, consistent client experience.
Lead GTM operations, enablement, and performance management to improve win rates, pipeline velocity, and field productivity.
Establish agile GTM execution frameworks with structured feedback loops from field teams to rapidly iterate messaging, plays, and coverage models.
Align GTM strategy with Customer Success and Service Delivery teams to support long-term client value realization, including adoption, expansion, and renewal motions.
Define and operationalize success metrics across GTM functions to ensure accountability and continuous improvement.
Build, lead, and scale a high-performing GTM team focused on execution and impact
Develop and manage a GTM organization and related budget.
Serve as a member of the Optiv Operating Leadership Group.
Be a talent management ambassador. Embrace a culture of diversity, equity, and inclusion and support company core values.
Promote a corporate culture that is committed to information security best practices.
Function with a high degree of integrity with an ability to keep information confidential.
What we’re looking for
Bachelor’s Degree in Sales, Information Technology, Business, Marketing, or other related area preferred, Master’s Degree a plus.
15+ years of progressive leadership in GTM leadership positions with experience in Enterprise, and Partner sales
Proven experience driving revenue growth through integrated advisory, solution selling, services, and partner-led GTM models.
Executive presence and ability to engage credibly with Fortune 1000 executives, board members, and alliance partners.
Track record of building cross-functional alignment and leading large-scale transformation.
Data-driven leader with strong strategic, financial, and operational acumen.
Excellent leadership, communication, and change management skills.
Experience working with channel partners to co-develop joint sales campaigns and solution capabilities.
General knowledge and best practices of SaaS growth models and client ROI.
Ability to accurately interpret business direction and clarify technology's alignment with stakeholder needs.
Demonstrated ability to create a shared vision, inspire collaboration, and drive change with momentum.
Effective at teamwork, able to lead cross-functional collaboration.
Possess a client-centric mindset.
Able to navigate ambiguity and change with an entrepreneurial mindset
Able to find creative approaches to problem-solving.
Able to identify challenges internally and externally and able to resolve those challenges quickly.
Able to work within a dynamic technical environment and lead strategic change.
Able to tune into the needs of customers and able to interact with them efficiently and effectively.
Experience with strategic financial planning and the ability to deliver management-level analysis and opinions to the C-Suite and Board of Directors.
Must be a compelling and confident communicator.
Track record of authentic and inspirational leadership that creates followership and sustained team relationships.
#LI-DNI
What you can expect from Optiv
A company committed to championing Diversity, Equality, and Inclusion through our Employee Resource Groups.
Work/life balance
Professional training resources
Creative problem-solving and the ability to tackle unique, complex projects
Volunteer Opportunities. “Optiv Chips In” encourages employees to volunteer and engage with their teams and communities.
The ability and technology necessary to productively work remotely/from home (where applicable)
EEO Statement
Optiv is an equal opportunity employer. All qualified applicants for employment will be considered without regard to race, color, religion, sex, gender identity or expression, sexual orientation, pregnancy, age 40 and over, marital status, genetic information, national origin, status as an individual with a disability, military or veteran status, or any other basis protected by federal, state, or local law.
Optiv respects your privacy. By providing your information through this page or applying for a job at Optiv, you acknowledge that Optiv will collect, use, and process your information, which may include personal information and sensitive personal information, in connection with Optiv’s selection and recruitment activities. For additional details on how Optiv uses and protects your personal information in the application process, click here to view our Applicant Privacy Notice. If you sign up to receive notifications of job postings, you may unsubscribe at any time.