Staff Community Product Marketing Manager

The Community Product Marketing team is looking for a Staff Product Marketing Manager to support community products that empower redditors to build thriving experiences. In this role, you will be responsible for setting a go-to-market vision, influencing product strategy and taking these products to market and to the Reddit community. As the product marketing owner, you will play a crucial role in making Reddit the best in the world at conversations for consumers, contributors, moderators and brands.

The Community PMM team is an emerging team making a significant impact across product areas. In this role, you will have the opportunity to think big-picture, launch 0-to-1 products, and collaborate cross-functionally and across levels, all while helping shape the team’s direction and driving meaningful results at Reddit.

Responsibilities:

• Lead inbound and outbound Product Marketing for consumer and community products

• Be a trusted partner with Product, Engineering, User Research, Data Science, Community, Business Development, and Community teams 

• Define, shape and sell go-to-market strategy, including positioning, narratives, goals, and activation

• Bring products to life for diverse audiences, from driving insights and segmentation to informing future directions, all the way to launching new features or experiences

• Create and drive marketing plans including beta testing, multichannel campaigns, goal tracking and data analysis alongside cross-functional teams

• Leverage research, data, and market insights to identify opportunities

Qualifications:

• 7+ years of experience in marketing, product management, or strategy/consultant roles

• Experience launching products for diverse user segments 

• Experience managing different product workstreams and flexing across different product areas

• Strong analytical, research and data analysis skills to prioritize personas and devise relevant marketing approach

• Excellent communication and interpersonal skills with the ability to manage marketing, creative and technical cross-functional teams through complex launches

• Excellent storytelling skills translating product technicalities to cohesive consumer narratives 

• Big-picture thinker while ensuring quality in the finer details of execution 

• Capacity to deliver in fast-paced environments and has a high tolerance for change

• Deep understanding of Reddit’s ecosystem, including its community structure, conversation-focus, and moderator roles (avid redditor a strong plus) 

• Experience working with 0-1 products nice to have

• Experience working community products, social platforms or marketplace products preferred

Benefits:

• Comprehensive Healthcare Benefits and Income Replacement Programs

• 401k Match

• Family Planning Support

• Gender-Affirming Care

• Mental Health & Coaching Benefits

• Flexible Vacation & Reddit Global Days off

• Generous paid Parental Leave  

• Paid Volunteer time off

Pay Transparency:

This job posting may span more than one career level.

In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.

To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.

The base pay range for this position is:

$167,500—$234,500 USD