Solutions Marketing Manager

We are seeking a Solutions Marketing Manager with deep knowledge of the hospitality industry and expertise with hotel tech systems to help drive Cloudbeds’ penetration into the enterprise hotel technology market. This role will be responsible for helping position Cloudbeds as the hospitality industry’s leading and most innovative technology partner. 

You are a smart and resourceful storyteller who will work closely with our Senior Manager, Solutions Marketing to develop compelling assets showcasing the breadth and depth of the Cloudbeds platform in solving our hotel customers’ challenges. You will support the sales and customer success teams in selling our in-house and partner solutions, as well as educate the market about the flexibility and scalability of the platform.

Location: Remote with preference for candidates located in EU or NORAM

What You Will Do:

• Translate market insights into actionable outputs:

  • Develop and maintain buyer persona profiles of our Ideal Customer Profile, articulating their most common challenges with a deep understanding of their day-to-day work and pain points;

  • Conduct competitive analyses to benchmark and position Cloudbeds against the competition and alongside our partner ecosystem;

  • Work cross-departmentally with Product and Partnerships teams to understand the full functionality, features, and services of the Cloudbeds platform and its top partner integrations to develop solution storylines that solve our buyers’ most common challenges;

  • Develop and execute GTM plans to bring major Cloudbeds solutions to market, with a focus on commercializing and promoting our partner ecosystem.

• Write content and develop sales and marketing assets: 

  • Articulate our value proposition to showcase the powerful flexibility and scalability of the Cloudbeds platform, especially as it relates to partner integrations, automation capabilities, data insights, service solutions, and our open API; 

  • Develop materials showcasing our solutions and partner ecosystem, including white papers, web pages, one-pagers, and videos;

  • Produce sales enablement training materials, including demo recordings, sales presentations, playbooks, and FAQs; 

  • Edit and review campaign communications, sales presentations, and internal briefings to ensure consistent messaging in our GTM strategy. 

• Contribute industry knowledge and solutions expertise cross-functionally and cross-departmentally: 

  • Contribute content and expertise to enablement materials and support enablement activities, including briefings, trainings and FAQs;

  • Support events, webinars, and campaign development;

  • Contribute to company thought leadership development.

What You Will Do:

• Customer-centric mindset with an intimate understanding of our hotel customer needs and pain points (ideally you’ve worked as front desk agent, revenue manager, or hotel operator); 

• Demonstrable knowledge of the hospitality technology ecosystem, including the major players and different categories of tech, as well as the general functions, features, and capabilities of the technology as it is used by hoteliers; 

• Great writing and storytelling skills with solid experience crafting succinct and impactful sales & marketing materials in various formats; 

• High technical aptitude and the ability to translate technical concepts into easy-to-understand, relatable stories; 

• Excellent presentation and training skills, with experience presenting to internal stakeholders and external audiences; 

• Creative thinker and self-starter with mop-bucket attitude; does not let perfectionism and process rule over getting results; 

• Previous sales enablement or training experience is a bonus. 

• At least 1 year of experience working in a hospitality role;

• 3-5 years experience working in the hotel technology industry, preferably in a marketing, business development, partnerships, or enterprise sales role; 

• Near-native English skills (C2) required; Spanish and Portuguese is a bonus.

Compensation: For candidates based in the US, you can expect your annual compensation to be between $100,000 - 120,000 USD depending on your skills and experience.