Software Engineer 6 - Ads Supply

Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

We launched a new ad-supported tier in November 2022 to offer our members more choice in how they consume their content. Our new tier allows us to attract new members at a lower price point while also creating a compelling path for advertisers to reach deeply engaged audiences.

Our Team

The Ads Platform Engineering org develops advertising systems and integrations that support the delivery of ads through our world-class content delivery network. We leverage a variety of Netflix investments and innovations to power our ads - a unique combination of client and server-side ad insertions, cutting-edge content delivery systems, ad encoding techniques, content understanding, and metadata. We deliver ads thoughtfully to enhance our members' viewing experience while achieving excellent results for advertisers. Additionally, we ensure brand safety for advertisers during ad serving, ensuring members see only the most appropriate ads.

The Ads Supply Engineering team creates systems and integrations to help Netflix expand its advertising platform. We achieve this by increasing the supply of content and users available for ad monetization. Using Netflix’s innovations and strategic partnerships, we aim to provide a seamless ad experience while maximizing revenue in a way that respects user privacy. Our tools and infrastructure enable internal teams and partners to efficiently onboard and manage new ad supply.

Our newly formed team is focusing on rapidly expanding Netflix's advertising footprint. As a key player in the evolving CTV advertising landscape, we are developing unique capabilities to stand out.

We seek highly motivated engineers with experience in ad serving, inventory sharing, and programmatic integrations who are eager to contribute to the growth of our ads platform.

Skills & experience we’re seeking:

•  7+ years of experience, 4+ years of experience in the Ads domain

• Broad knowledge of ad tech and the advertising landscape, programmatic, and digital marketing trends.

• Strong experience building 1st party adtech software: AdServer, SSP, DSP, etc.

• Strong experience integrating with 3rd party partners (AdServers, SSP, DSP) with an understanding of both the technical and strategic value of these integrations.

• Experience with real-time bidding (OpenRTB), auction dynamics, inventory share rules, and carriage split agreements.  

• Working knowledge of header-bidding and AdServer to AdServer integration techniques. 

• Experience in building first-party tools, APIs, and services that leverage data and real-time insights to support media planning workflows.

• Collaborated with ad operations to facilitate campaign setup, measurement, targeting, reporting, and advertiser requirements. Experienced in troubleshooting integration issues and working with partner engineering teams.

• Familiarity with the key aspects necessary for a successful campaign - including, but not limited to, Audiences, Creatives, Measurement, Forecasting, Ad Serving, Reporting, Billing, and OMS.

• Developed numerous cloud-based applications and proficient in modern programming languages (preferably object-oriented).

• Ability to succeed in a fast-paced, dynamic environment while handling multiple priorities effectively.

• Excellent communication, negotiation, and relationship-building, and mentoring skills.

Nice to haves:

• Contributed to an Ads industry technology standard (e.g, VAST, OpenRTB) or worked on an industry consortium effort, working group, etc.

• Working knowledge of AI/ML/genAI techniques and an ability to apply them to sales processes such as channel, product, and targeting.

• Familiarity with legal compliance and the changing landscape of ad regulations around the world.

• Experience working in the CTV space and knowledge of its unique constraints

• Experience working with ads on Live content

Our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $360,000 - $920,000.

Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs.  Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more details about our Benefitshere.

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversitybuilds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

Job is open for no less than 7 days and will be removed when the position is filled.