Senior Product Analyst
tl;dr: we’re looking for a pragmatic Senior Product Analyst to help us validate qualitative insights and shape the direction of our enterprise-grade video creation platform alongside a Product Manager.
Welcome to the video first world
From your everyday PowerPoint presentations to Hollywood movies, AI will transform the way we create and consume content. Today, people want to watch and listen, not read — both at home and at work.
Despite the clear preference for video, communication and knowledge sharing in the business environment are still dominated by text, largely because high-quality video production remains complex and challenging to scale—until now….
Meet Synthesia
We're on a mission to make video easy for everyone. Born in an AI lab, our AI video communications platform simplifies the entire video production process, making it easy for everyone, regardless of skill level, to create, collaborate, and share high-quality videos. Whether it's for delivering essential training to employees and customers or marketing products and services, Synthesia enables large organizations to communicate and share knowledge through video quickly and efficiently. We’re trusted by leading brands such as Heineken, Zoom, Xerox, McDonald’s and more. Read stories from happy customers and what 1,200+ people say on G2.
In February 2024, G2 named us as the fastest growing company in the world. Today, we're at a $2.1bn valuation and we recently raised our Series D. This brings our total funding to over $330M from top-tier investors, including Accel, Nvidia, Kleiner Perkins, Google and top founders and operators including Stripe, Datadog, Miro, Webflow, and Facebook.
Today we’re hiring a Senior Product Analyst to support our Product organization. We’re looking for someone to own and develop the analytics framework we use to understand user behavior & explore our data and shape new product opportunities from data insights. You’ll work on our core capabilities, leveraging your expertise to help us validate qualitative insights and shape the products direction alongside a Product Management counterpart.
As a Senior Product Analyst, you’ll:
Own our growth experimentation & analytics framework – design experiments, synthesise results, and build decision‑making frameworks that turn insights into launches
Design and analyse A/B and multivariate tests across the entire product and forecast impact and opportunity size for upcoming bets, balancing quick wins with longer‑horizon initiatives
Proactively explore product & funnel data to surface moments of drop‑off, untapped segments, pricing gaps, and other opportunities to boost revenue or LTV
Define how we measure success – set KPIs, construct tracking plans, and dive into leading indicators of user behaviour to steer the roadmap
Influence your team’s roadmap through crisp presentation of data‑backed recommendations to PMs, Engineering, Marketing, and Leadership
Build models for user segmentation, customer lifetime value, and growth loops that help prioritise and size bets
Work with Analytics Engineering to prioritise data‑modelling needs and directly contribute SQL/DBT code to keep our transformed data layer experiment‑ready
Champion a culture of rapid, rigorous experimentation, sharing learnings broadly so we compound knowledge and move unreasonably fast
You should apply if you bring:
Hands‑on expertise with product experimentation, from hypothesis to statistical read‑out and recommendation
Deep statistical and analytical chops—power analysis, significance testing, causal inference, predictive modelling
A proven record of driving measurable uplifts in key growth metrics (signup rate, activation, LTV, retention, referral, ARPU)
Experience building user‑segmentation and LTV models that inform targeting and product strategy
Effective storytelling & data‑visualisation skills; you make experiment outcomes actionable for both execs and ICs
Fluency in SQL (window functions, CTEs, optimisation) and familiarity with DBT or similar transformation layers
Pragmatism over perfection—knowing when “good enough” data can unblock the next high‑leverage test
Bonus points for experience with feature‑flag/experimentation platforms (e.g., LaunchDarkly, Optimizely) or growth‑loop modelling
At Synthesia we expect everyone to:
Be customer first
Own it and go direct
Be fast & experimental
Make the journey fun
You can read more about this in this public Notion page: https://synthesia.notion.site/How-we-work-at-Synthesia-f794caa72f8446efb6be22b551ce0fa2
You can expect in return...
💸 A competitive salary + stock options in our fast growing Series D start-up.
📍 A hybrid or remote-friendly environment for candidates based in Europe. You can work fully remote if you're not local to an office or hybrid from London, Amsterdam, Munich, Zurich or Copenhagen offices.
🏝 25 days of annual leave + public holidays in the country where you are based.
🥳 Regular socials.
👉 A generous referral scheme.
🚀 A huge opportunity for career growth as you’ll help shape a market-defining product.
Other country-specific benefits based on the country you are hired in.
About the job
Apply for this position
Senior Product Analyst
tl;dr: we’re looking for a pragmatic Senior Product Analyst to help us validate qualitative insights and shape the direction of our enterprise-grade video creation platform alongside a Product Manager.
Welcome to the video first world
From your everyday PowerPoint presentations to Hollywood movies, AI will transform the way we create and consume content. Today, people want to watch and listen, not read — both at home and at work.
Despite the clear preference for video, communication and knowledge sharing in the business environment are still dominated by text, largely because high-quality video production remains complex and challenging to scale—until now….
Meet Synthesia
We're on a mission to make video easy for everyone. Born in an AI lab, our AI video communications platform simplifies the entire video production process, making it easy for everyone, regardless of skill level, to create, collaborate, and share high-quality videos. Whether it's for delivering essential training to employees and customers or marketing products and services, Synthesia enables large organizations to communicate and share knowledge through video quickly and efficiently. We’re trusted by leading brands such as Heineken, Zoom, Xerox, McDonald’s and more. Read stories from happy customers and what 1,200+ people say on G2.
In February 2024, G2 named us as the fastest growing company in the world. Today, we're at a $2.1bn valuation and we recently raised our Series D. This brings our total funding to over $330M from top-tier investors, including Accel, Nvidia, Kleiner Perkins, Google and top founders and operators including Stripe, Datadog, Miro, Webflow, and Facebook.
Today we’re hiring a Senior Product Analyst to support our Product organization. We’re looking for someone to own and develop the analytics framework we use to understand user behavior & explore our data and shape new product opportunities from data insights. You’ll work on our core capabilities, leveraging your expertise to help us validate qualitative insights and shape the products direction alongside a Product Management counterpart.
As a Senior Product Analyst, you’ll:
Own our growth experimentation & analytics framework – design experiments, synthesise results, and build decision‑making frameworks that turn insights into launches
Design and analyse A/B and multivariate tests across the entire product and forecast impact and opportunity size for upcoming bets, balancing quick wins with longer‑horizon initiatives
Proactively explore product & funnel data to surface moments of drop‑off, untapped segments, pricing gaps, and other opportunities to boost revenue or LTV
Define how we measure success – set KPIs, construct tracking plans, and dive into leading indicators of user behaviour to steer the roadmap
Influence your team’s roadmap through crisp presentation of data‑backed recommendations to PMs, Engineering, Marketing, and Leadership
Build models for user segmentation, customer lifetime value, and growth loops that help prioritise and size bets
Work with Analytics Engineering to prioritise data‑modelling needs and directly contribute SQL/DBT code to keep our transformed data layer experiment‑ready
Champion a culture of rapid, rigorous experimentation, sharing learnings broadly so we compound knowledge and move unreasonably fast
You should apply if you bring:
Hands‑on expertise with product experimentation, from hypothesis to statistical read‑out and recommendation
Deep statistical and analytical chops—power analysis, significance testing, causal inference, predictive modelling
A proven record of driving measurable uplifts in key growth metrics (signup rate, activation, LTV, retention, referral, ARPU)
Experience building user‑segmentation and LTV models that inform targeting and product strategy
Effective storytelling & data‑visualisation skills; you make experiment outcomes actionable for both execs and ICs
Fluency in SQL (window functions, CTEs, optimisation) and familiarity with DBT or similar transformation layers
Pragmatism over perfection—knowing when “good enough” data can unblock the next high‑leverage test
Bonus points for experience with feature‑flag/experimentation platforms (e.g., LaunchDarkly, Optimizely) or growth‑loop modelling
At Synthesia we expect everyone to:
Be customer first
Own it and go direct
Be fast & experimental
Make the journey fun
You can read more about this in this public Notion page: https://synthesia.notion.site/How-we-work-at-Synthesia-f794caa72f8446efb6be22b551ce0fa2
You can expect in return...
💸 A competitive salary + stock options in our fast growing Series D start-up.
📍 A hybrid or remote-friendly environment for candidates based in Europe. You can work fully remote if you're not local to an office or hybrid from London, Amsterdam, Munich, Zurich or Copenhagen offices.
🏝 25 days of annual leave + public holidays in the country where you are based.
🥳 Regular socials.
👉 A generous referral scheme.
🚀 A huge opportunity for career growth as you’ll help shape a market-defining product.
Other country-specific benefits based on the country you are hired in.