Senior Director, Sales Programs

About the role

Cloudflare is looking for an experienced leader to build the Global Sales Programs function that will focus on setting an overarching sales programs strategy and creating programs and playbooks to enable Account Executives to successfully and efficiently create quality pipe gen. This role combines the creative process of designing prescriptive programs and strategies, with the business end of operationalizing them to ensure successful execution and results. 

You are right for this role if you are comfortable analyzing data, working with sales to understand their pipe generation and pipe progression needs, prescribing and prioritizing solutions to meet business problems, and working cross functionally with Marketing, Business Intelligence, Product Marketing, Enablement, and others to deliver programs that meet sales team's needs and measure results. 

Job Responsibilities:

• Work with sales stakeholders to align on high-level business priorities for the quarter and year

• Analyze sales performance and health of the business to create programs addressing pipeline gaps and productivity gaps

• Synthesize data and create programs to address gaps in the business, bringing in cross-functional teams as needed

• Delivers compelling & impactful programs to large & diverse audiences of sellers; comfortable presenting to large groups

• Operationalize the program from start to finish, including management of the execution across multiple cross-functional teams, delivery, follow-up, and measurement of success post launch

• Collaborate with Enablement teams to integrate sales plays into seller readiness

Required Skills/Experience:

• Minimum 12 years of experience in crafting sales programs, campaigns, and go-to-market strategies, including experience designing revenue-producing sales campaigns and/or programs 

• Knowledge of effective enterprise sales strategies (seed, grow, advise)

• Experience drawing actionable insights from quantitative and qualitative data

• Operational rigor and track record of cross stakeholder program management and execution

• Established history of driving multiple complex projects at the same time to on-time completion in a fast-moving environment

• Excellent verbal and written communication skills

• Strong quantitative skills and high data fluency

• Ability to draw and map data models and strong data engineering skills

Compensation

Compensation may be adjusted depending on work location.

• For Colorado-based hires and Washington hires: Estimated annual salary of $257,000 - $315,000.

• For New York City-based and California (excluding Bay Area): Estimated annual salary of $290,000 - $354,000.

• For Bay Area-based hires: Estimated annual salary of $305,000 - $373,000.

Equity

This role is eligible to participate in Cloudflare’s equity plan.

Benefits

Cloudflare offers a complete package of benefits and programs to support you and your family.  Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun!  The below is a description of our benefits for employees in the United States, and benefits may vary for employees based outside the U.S.

Health & Welfare Benefits

• Medical/Rx Insurance

• Dental Insurance

• Vision Insurance

• Flexible Spending Accounts

• Commuter Spending Accounts

• Fertility & Family Forming Benefits

• On-demand mental health support and Employee Assistance Program

• Global Travel Medical Insurance

Financial Benefits

• Short and Long Term Disability Insurance

• Life & Accident Insurance

• 401(k) Retirement Savings Plan

• Employee Stock Participation Plan

Time Off

• Flexible paid time off covering vacation and sick leave

• Leave programs, including parental, pregnancy health, medical, and bereavement leave