Product Marketing Manager
About Us
At Litify, we’re revolutionizing the Legal industry by being the platform powering legal’s top performers. As a trailblazer in legal technology, Litify delivers an all-in-one legal operating solution that empowers law firms and legal departments to achieve consistent success by continually standardizing, measuring, and improving their legal operations.
Our mission is clear: to deliver better business outcomes to our clients, so they can focus on delivering the best legal service and outcomes to their clients. 400+ enterprise businesses and 55K+ legal professionals trust Litify to amplify their impact with innovative technology and service that stands the test of time.
Backed by Bessemer Venture Partners, Litify is proud to be recognized as one of Inc. 5000 and Deloitte Technology Fast 500’s fastest-growing private companies in America along with numerous awards for our unparalleled software. With offices in the vibrant cities of New York and New Orleans, we’re at the heart of legal innovation.
About the Role
As a Product Marketing Manager at Litify, you will be responsible for supporting quarterly firm-wide rollouts of new features/functionality and will collaborate closely with Product, Engineering, Sales, Customer Experience and other cross-functional teams to achieve the objectives of each product release. Also part of this role, you will support the go-to-market strategies, co-marketing, and launches of our top revenue-generating partnerships. This role reports to Litify’s Director, Product Marketing & Partnerships.
In this role, you will:
Execute new product launches across the client-facing organization
Create compelling product messaging and positioning to differentiate our offerings.
Transform product and solution capabilities into value propositions and messages that resonate with our clients and prospects and drive measurable outcomes
Collaborate with sales and marketing teams to develop effective sales enablement materials.
Develop and deliver compelling product presentations and demos.
Conduct routine competitive analysis to shape our pitch, positioning and product USP’s
Help develop and deliver sales training content tied to quarterly releases
Analyze product performance metrics and customer feedback to identify areas for improvement.
Influence sales, account management, customer success to drive adoption of critical business efforts tied to incremental bookings and revenue
To be successful in this role, you have/can:
A passion for writing and storytelling - creative messaging skills
Strong attention to detail
Thrive in a fast-paced environment
Can-do approach
Bias toward action and drive to win
Creative problem solving skills with an opportunity mindset
Strong communication skills
Data and metrics oriented
Customer First Mindset
2-4 years of product marketing or relevant experience
Disclosure: The estimated pay range for this role is $110,000-120,000.
Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide.
Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skill set, and balancing internal equity relative to peers at the company.
The range above is for the expectations as laid out in the job description, however we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than this job description as posted. If that ends up being the case, the updated salary range will be communicated to you as a candidate.
About the job
Apply for this position
Product Marketing Manager
About Us
At Litify, we’re revolutionizing the Legal industry by being the platform powering legal’s top performers. As a trailblazer in legal technology, Litify delivers an all-in-one legal operating solution that empowers law firms and legal departments to achieve consistent success by continually standardizing, measuring, and improving their legal operations.
Our mission is clear: to deliver better business outcomes to our clients, so they can focus on delivering the best legal service and outcomes to their clients. 400+ enterprise businesses and 55K+ legal professionals trust Litify to amplify their impact with innovative technology and service that stands the test of time.
Backed by Bessemer Venture Partners, Litify is proud to be recognized as one of Inc. 5000 and Deloitte Technology Fast 500’s fastest-growing private companies in America along with numerous awards for our unparalleled software. With offices in the vibrant cities of New York and New Orleans, we’re at the heart of legal innovation.
About the Role
As a Product Marketing Manager at Litify, you will be responsible for supporting quarterly firm-wide rollouts of new features/functionality and will collaborate closely with Product, Engineering, Sales, Customer Experience and other cross-functional teams to achieve the objectives of each product release. Also part of this role, you will support the go-to-market strategies, co-marketing, and launches of our top revenue-generating partnerships. This role reports to Litify’s Director, Product Marketing & Partnerships.
In this role, you will:
Execute new product launches across the client-facing organization
Create compelling product messaging and positioning to differentiate our offerings.
Transform product and solution capabilities into value propositions and messages that resonate with our clients and prospects and drive measurable outcomes
Collaborate with sales and marketing teams to develop effective sales enablement materials.
Develop and deliver compelling product presentations and demos.
Conduct routine competitive analysis to shape our pitch, positioning and product USP’s
Help develop and deliver sales training content tied to quarterly releases
Analyze product performance metrics and customer feedback to identify areas for improvement.
Influence sales, account management, customer success to drive adoption of critical business efforts tied to incremental bookings and revenue
To be successful in this role, you have/can:
A passion for writing and storytelling - creative messaging skills
Strong attention to detail
Thrive in a fast-paced environment
Can-do approach
Bias toward action and drive to win
Creative problem solving skills with an opportunity mindset
Strong communication skills
Data and metrics oriented
Customer First Mindset
2-4 years of product marketing or relevant experience
Disclosure: The estimated pay range for this role is $110,000-120,000.
Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide.
Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skill set, and balancing internal equity relative to peers at the company.
The range above is for the expectations as laid out in the job description, however we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than this job description as posted. If that ends up being the case, the updated salary range will be communicated to you as a candidate.