Principal Product Manager - Gusto Pro

By the Numbers:

• Named #1 best software for small business of 2024 by G2

• 2,700+ employees in the United States, Canada, Mexico, and Turkiye and growing 

• Over $500M in annual revenue 

• The SMB market is large (and growing!) with huge opportunities for Gusto to make an incredible impact for SMBs 

  • There are 6.2M employers in the US, 98% have fewer than 100 employees (1) 

  • 550,000 new businesses are created each year in the US (1) 

What Product Management is like at Gusto:

• We’re looking for high-autonomy, entrepreneurial Product Managers to come build high-impact solutions for small businesses and their employees. We believe in high-ownership Product Managers who operate like business owners - owning an entire roadmap end to end and shipping product all the way from strategy through to the nitty gritty details (some describe this kind of role as a “GM” type role).

• Our Product team is lean, which means you’ll have a high degree of impact and ownership. 

• We’re here to serve small and medium businesses. Gusto has a strong mission-driven culture, and we care deeply about lifting up these business owners. 

About the Team: 

The Gusto Pro team specifically builds products for Accountants. Accountants play a critical role within the Gusto ecosystem. They are one of our largest user groups, but also act as a one-to-many growth engine by referring their small business clients to use Gusto as their payroll provider, generating a substantial portion of our total revenue.

We have ambitious plans to become the most efficient and scalable platform for accountants to deliver payroll services to their clients and help millions of small businesses as a result. If you enjoy uncovering & solving big problems for small businesses, applying new technology like generative AI, and identifying ways to propel the growth of a referral-driven business model, we’d love to hear from you.

Here’s what you’ll do day-to-day: 

• Ownership: Lead product discovery to uncover/deeply understand customer problems and test risky assumptions. Create a long-term vision and strategy that defines the big problems we can solve well with durable competitive advantage

• North Star: Drive Gusto Pro to become the single best platform for mid-size accounting firms to run & scale their payroll, compliance & advisory services, enabling them to achieve sustainable growth and maximize profit margins.

• Collaborate: Partner closely with Engineering, Design and Data Science on all stages of the product development process, and to create an environment of customer obsession, drive contribution & excitement on the vision and roadmap. Also closely partnering with Sales, Product Marketing and other cross-functional teams to take products to market successfully and create effective feedback loops

• Explore and apply emerging technologies such as generative AI to innovate on the best ways to solve customer problems

• Rapidly execute and iterate with an emphasis on user delight, impact, and learning. Regularly take risks and make calculated tradeoffs

• Define, measure, and improve key product and business metrics 

Here’s what we're looking for: 

• 8+ years of hands-on Product Management experience 

• Proven track record of building products customers love in rapidly scaling companies

• The intangibles: Natural curiosity, grit, customer obsession, and attention to detail

• Strong product discovery and analytics skills

• The ability to tell a compelling story that drives alignment and inspires action

• A passion for helping small and medium size businesses

• Experience building AI-driven features is big bonus

If you don't think you meet all of the criteria above but still are interested in the job, please apply. Nobody checks every box, and we're looking for someone excited to join the team.

Our cash compensation amount for this role is $181,000/yr to $223,000/yr in Denver & most major metro locations, and $212,000/yr to $262,000/yr for San Francisco, Seattle & New York. Final offer amounts are determined by multiple factors including candidate location, experience and expertise and may vary from the amounts listed above.

Where do PMs at Gusto work?

We have offices in Denver, San Francisco, and New York and have remote team members across the US and Canada. We are actively hiring for the following Centers of Gravity: Toronto, Canada, Atlanta, GA, Austin, TX, Chicago, IL, Denver, CO, Los Angeles, CA, Miami, FL, and Seattle, WA. Our open roles will specify on the careers page and in the job description where the position is eligible for work. 

 (1) Business Applications with Planned Wages (www.census.gov)