Principal Engineer (L7) - Ads Measurement

Team and Role Description:

The Ads Measurement Org is dedicated to enhancing the efficiency and user-friendliness of our advertising platform. We specialize in off-platform conversion signals ingestion, identity resolution, ads attribution, as well as powering Ads reporting and providing machine learning models with high quality data for training.

We are looking for an innovative engineering thought leader familiar with Ads Measurement & related Ads systems end to end. In this role, you will develop cutting edge solutions that will help us face measurement related challenges, and lead the downstream adoption of Measurement data across different engineering and cross functional organizations, and be willing to be hands-on and solve problems where the team may lack expertise. 

You will be responsible for improving our Ads performance by leading the full end to end scope of Measurement solutions from ingestion to ads delivery. As a diverse group of software engineers, product managers, data scientists, and ads experts, we are excited for you to join our team!

Role Scope & Responsibilities:

• Stay updated on state-of-the-art products and techniques, recognizing promising innovations, identifying gaps, and adapting them to Reddit's unique platform and community.

• Understanding the current and future state of the business and converting business problems into engineering solutions.

• Proven technical leadership experience, with capability to create and drive our Ads Measurement strategy at the org level, and to solve challenges for at least the next 2+ years

• Act as a thought partner and innovation lead, capable of designing, implementing, testing, and launching complex product and infrastructure changes across the entire Ads stack.

• Lead large cross-functional projects end to end, from concept, design, implementation, to rollout, ensuring the highest quality and performance.

• Identify top opportunities for Ads Measurement to improve Ads performance by diving deep into our platform and understanding the company priorities, the needs of our advertisers, as well as downstream consumers of Ads Measurement data.

• Design and develop cutting-edge products and solutions for Ads Measurement that improves data quality and integrates with downstream consumers of measurement data (including modeling teams), from ideation to production deployment.

• Collaborate with engineering and cross functional leaders, data scientists, backend software engineers, fullstack engineers, as well as machine learning engineers.

• Mentor staff engineers and leaders, share industry knowledge, and contribute to the technical growth of the team. 

Minimum Qualifications:

• Requires a Bachelor's degree (or foreign equivalent) in Computer Science, Economics, Statistics,   Computer Engineering, Engineering, Applied Sciences, Mathematics, Physics, or a related field

• At least 8 of progressive and relevant experience within Software Engineering, with a focus on Ads. Experience with ML Modeling is highly desirable

• In-depth experience with Ads measurement products and technologies such as brand lift, conversion lift, experimentation methodology, measurement foundations, third-party integrations and privacy-aware systems.

• Experience developing creative solutions and coordinating large-scale, cross-functional efforts that span different teams, and driving alignment

• Advocates for Ads performance by leading Ads Measurement and working with Cross Functional partners in product, engineering, privacy, legal, etc.

• Familiarity with Ads privacy challenges (GDPR, CCPA, ePD, ATT, etc.) and is experienced delivering high Ads performance in line with privacy needs when developing solutions.

• Possess a strong understanding of industry trends and has a proven track record of driving high ad performance adapting to signal loss due to evolving privacy constraints.

Benefits:

• 100% remote work flexibility (offices located in SF, LA, NY & Chicago if you are interested in hybrid/in office options)

• Comprehensive Healthcare Benefits and Income Replacement Programs

• 401k Match

• Family Planning Support

• Gender-Affirming Care

• Mental Health & Coaching Benefits

• Flexible Vacation & Reddit Global Days Off

• Generous paid Parental Leave  

• Paid Volunteer time off

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Pay Transparency:

This job posting may span more than one career level.

In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.

To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.

The base pay range for this position is:

$260,800—$365,100 USD