Paid Media Analyst
InvGate is a fast growing SaaS company that develops products for IT management and service automation, used by clients in over 40 countries in industries such as banking, e-commerce, education and technology.
We are looking for a digital marketing professional, with strong experience in paid media lead acquisition, savvy in media platforms such as Google, Facebook, Linkedin, Quora and, Reddit, and other sources of lead acquisition such as affiliate marketing, peer review sites, e-mail marketing and anything you can think to take our products to the right people.
The ideal candidate:
Savvy in digital media platforms and can quickly learn new ones.
Experienced finding niches, analyzing data, keyword reports and competitors and industry sites.
Can use landing page platforms such as Unbouce to create, test and optimize messaging, creative and user experience for lead acquisition.
Data-driven, with strong analytical skills and reporting capabilities.
Qualifications:
A Passion for Marketing. You stay up to date on the industry, platforms and changes as they roll out
A BA/BS degree or equivalent practical experience
At least 3+ years of related digital advertising experience
A strong grasp of Web Analytics, A/B Testing, and metrics driven (performance) marketing
Strong analytical ability and are an advanced Excel user
Outstanding ability to think creatively, identify and resolve problems.
Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
High levels of integrity, autonomy, and self-motivation.
An energetic and willing attitude
The ability to synthesize complex ideas into actionable recommendations for senior executives
A hungry, infectious personality: we’re looking for someone determined and able to win
You MUST have an advanced or bilingual level of English, and have outstanding writing skills.
We offer real career opportunities, in-company English classes, great benefits, and a flexible work environment.
About the job
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Paid Media Analyst
InvGate is a fast growing SaaS company that develops products for IT management and service automation, used by clients in over 40 countries in industries such as banking, e-commerce, education and technology.
We are looking for a digital marketing professional, with strong experience in paid media lead acquisition, savvy in media platforms such as Google, Facebook, Linkedin, Quora and, Reddit, and other sources of lead acquisition such as affiliate marketing, peer review sites, e-mail marketing and anything you can think to take our products to the right people.
The ideal candidate:
Savvy in digital media platforms and can quickly learn new ones.
Experienced finding niches, analyzing data, keyword reports and competitors and industry sites.
Can use landing page platforms such as Unbouce to create, test and optimize messaging, creative and user experience for lead acquisition.
Data-driven, with strong analytical skills and reporting capabilities.
Qualifications:
A Passion for Marketing. You stay up to date on the industry, platforms and changes as they roll out
A BA/BS degree or equivalent practical experience
At least 3+ years of related digital advertising experience
A strong grasp of Web Analytics, A/B Testing, and metrics driven (performance) marketing
Strong analytical ability and are an advanced Excel user
Outstanding ability to think creatively, identify and resolve problems.
Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
High levels of integrity, autonomy, and self-motivation.
An energetic and willing attitude
The ability to synthesize complex ideas into actionable recommendations for senior executives
A hungry, infectious personality: we’re looking for someone determined and able to win
You MUST have an advanced or bilingual level of English, and have outstanding writing skills.
We offer real career opportunities, in-company English classes, great benefits, and a flexible work environment.