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Marketing Director

Keypath Education

Full-time
Australia
marketing director
director
google analytics
digital marketing
leadership
Apply for this position

Company Description

StudyNext is a fast-growing platform transforming how people discover and access education. By leveraging AI, we are reshaping the way learners research, compare and apply for courses, making complex choices simpler, smarter and more personal.

With four websites launched including a collaboration with the Australian Financial Review. We are targeting reaching hundreds of thousands of learners in the next 12 months.

Be part of a small, amazing team within the established successful Keypath Education business that is committed to pushing boundaries. Your work will directly influence product visions and accelerate our growth trajectory.

Explore our platforms:

  • www.studynext.com/au

  • www.afr.studynext.com

  • www.studynext.com/my

  • www.globalhealtheducation.com/au

Job Description

What you will be doing:

  • You will be responsible for owning multiple growth channels, working closely with the business leaders.

  • You will maintain and expand existing successful growth channels that have been proven to work in the past.

  • You will build processes for known channels that haven't been fully optimised.

  • You will generate novel, 'visionary' ideas, experimenting with and validating them rapidly.

  • You will be a main contributor in helping us build a business.

  • You will work with AI technology, shaping world-first use cases.

What you will bring:

  • High agency, high leverage and the ability to create and follow through on your own plans.

  • You will be able to learn anything quickly, ramping up on new domains without heavy hand-holding and building internal tools to solve problems and gain leverage.

  • Highly analytical, comfortable with data analysis and financial concepts and mildly technical with an understanding of LLMs and Martech.

  • Entrepreneurial mindset with the ability to find unique ways to approach opportunities, not just the standard digital marketing playbook.

Qualifications

  • Tertiary qualification in Marketing, Business, Communications, or related fields.

  • Confident using marketing platforms (e.g. CM360, Google Analytics, Search Console, Ad Manager CRM tools, dashboards) to drive decisions.

  • Skilled in marketing briefing, quality assurance, and performance optimisation.

  • Able to connect data and insights directly to creative, targeting, and messaging strategies.

  • Strong presentation and communication skills.

  • 7+ years of experience in digital marketing and performance-led strategy, with senior-level experience in cross-functional leadership.

  • Proven ability to develop high-impact campaigns across a wide range of digital channels and platforms.

  • Commercially savvy with experience in building new business pipelines, developing partnerships, and presenting strategic growth plans.

  • Strong communicator with the ability to manage both executive stakeholders and day-to-day teams across internal and external groups.

  • Passion for experimentation, data-led decision-making, and staying ahead of industry trends especially in media partnerships and platform innovation. 

Additional Information

About Keypath Education

At Keypath, we invite you to be part of something transformative. As a global EdTech leader, we collaborate with leading universities to create and deliver online education solutions that tackle global social and economic challenges head on. Learn more about what it’s like to be a Keypather.

Benefits and Rewards:

  • Opportunity to work in-office, hybrid, or remotely, with laptop and hardware provided for your home office.

  • Access to health & wellbeing programs, including an Employee Assistance Program and Mental Health Days.

  • Dedicated DEI committee

  • Learning & growth opportunities, including access to LinkedIn Learning and career development programs, and staff discount for Master's degrees from our many university partners.

  • Employee-led initiatives such as Culture Club, Team Green, Sustainability, and more.

  • Company events and activities run in-office and remotely.

  • Fast-growing company with increasing career path opportunities.

We encourage applications from Aboriginal and/or Torres Strait Islander peoples, people from Culturally and Linguistically Diverse Backgrounds, People with Disability, and people from the LGBTQIA+ Community.

Apply for this position
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About the job

Full-time
Australia
Posted 2 hours ago
marketing director
director
google analytics
digital marketing
leadership

Apply for this position

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Marketing Director

Keypath Education

Company Description

StudyNext is a fast-growing platform transforming how people discover and access education. By leveraging AI, we are reshaping the way learners research, compare and apply for courses, making complex choices simpler, smarter and more personal.

With four websites launched including a collaboration with the Australian Financial Review. We are targeting reaching hundreds of thousands of learners in the next 12 months.

Be part of a small, amazing team within the established successful Keypath Education business that is committed to pushing boundaries. Your work will directly influence product visions and accelerate our growth trajectory.

Explore our platforms:

  • www.studynext.com/au

  • www.afr.studynext.com

  • www.studynext.com/my

  • www.globalhealtheducation.com/au

Job Description

What you will be doing:

  • You will be responsible for owning multiple growth channels, working closely with the business leaders.

  • You will maintain and expand existing successful growth channels that have been proven to work in the past.

  • You will build processes for known channels that haven't been fully optimised.

  • You will generate novel, 'visionary' ideas, experimenting with and validating them rapidly.

  • You will be a main contributor in helping us build a business.

  • You will work with AI technology, shaping world-first use cases.

What you will bring:

  • High agency, high leverage and the ability to create and follow through on your own plans.

  • You will be able to learn anything quickly, ramping up on new domains without heavy hand-holding and building internal tools to solve problems and gain leverage.

  • Highly analytical, comfortable with data analysis and financial concepts and mildly technical with an understanding of LLMs and Martech.

  • Entrepreneurial mindset with the ability to find unique ways to approach opportunities, not just the standard digital marketing playbook.

Qualifications

  • Tertiary qualification in Marketing, Business, Communications, or related fields.

  • Confident using marketing platforms (e.g. CM360, Google Analytics, Search Console, Ad Manager CRM tools, dashboards) to drive decisions.

  • Skilled in marketing briefing, quality assurance, and performance optimisation.

  • Able to connect data and insights directly to creative, targeting, and messaging strategies.

  • Strong presentation and communication skills.

  • 7+ years of experience in digital marketing and performance-led strategy, with senior-level experience in cross-functional leadership.

  • Proven ability to develop high-impact campaigns across a wide range of digital channels and platforms.

  • Commercially savvy with experience in building new business pipelines, developing partnerships, and presenting strategic growth plans.

  • Strong communicator with the ability to manage both executive stakeholders and day-to-day teams across internal and external groups.

  • Passion for experimentation, data-led decision-making, and staying ahead of industry trends especially in media partnerships and platform innovation. 

Additional Information

About Keypath Education

At Keypath, we invite you to be part of something transformative. As a global EdTech leader, we collaborate with leading universities to create and deliver online education solutions that tackle global social and economic challenges head on. Learn more about what it’s like to be a Keypather.

Benefits and Rewards:

  • Opportunity to work in-office, hybrid, or remotely, with laptop and hardware provided for your home office.

  • Access to health & wellbeing programs, including an Employee Assistance Program and Mental Health Days.

  • Dedicated DEI committee

  • Learning & growth opportunities, including access to LinkedIn Learning and career development programs, and staff discount for Master's degrees from our many university partners.

  • Employee-led initiatives such as Culture Club, Team Green, Sustainability, and more.

  • Company events and activities run in-office and remotely.

  • Fast-growing company with increasing career path opportunities.

We encourage applications from Aboriginal and/or Torres Strait Islander peoples, people from Culturally and Linguistically Diverse Backgrounds, People with Disability, and people from the LGBTQIA+ Community.

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