Head of Brand Marketing
About the Role
We are seeking a strategic, creative, and hands-on leader to own and elevate our brand narrative across every touchpoint - from visual identity and video storytelling to content, social media, and executive visibility. As Head of Brand, Content, and Social Media, you will be responsible for defining and evolving our brand strategy, overseeing content creation and distribution, and scaling our social media presence to drive awareness, engagement, and reputation in the market. You will lead a multidisciplinary team, while partnering closely with product marketing, demand generation, and executive leadership.
Responsibilities
Brand & Creative Leadership
Define and evolve our brand identity, visual system, voice, and storytelling principles.
Own and continuously optimize the brand playbook and ensure adherence across all touchpoints.
Lead the video team to deliver exceptional brand experiences.
Develop campaigns and brand moments that inspire, engage, and differentiate.
Content Strategy & Development
Build and execute a content strategy aligned with company objectives (demand, product marketing, thought leadership).
Oversee the creation of high-quality content (blogs, case studies, video, social) with a data-driven approach.
Partner with PMM and Revenue teams to ensure content maps to buyer journey and ICP needs.
Social Media & Community Building
Lead the organic and paid social strategy to grow awareness, drive engagement, and support GTM motions.
Manage day-to-day social media operations, team, and agencies.
Define social media KPIs and optimize performance.
Ideal Candidate
10+ years experience in brand, content, and social leadership roles (B2B SaaS).
Proven ability to craft and scale a cohesive brand narrative across channels and formats.
Deep experience leading teams (video, design, copy) and social media programs.
Strong strategic thinking balanced with a hands-on approach to execution.
Highly collaborative and capable of influencing cross-functional and executive stakeholders.
Comfortable with fast paced, performance-oriented, data-driven environments.
About the job
Apply for this position
Head of Brand Marketing
About the Role
We are seeking a strategic, creative, and hands-on leader to own and elevate our brand narrative across every touchpoint - from visual identity and video storytelling to content, social media, and executive visibility. As Head of Brand, Content, and Social Media, you will be responsible for defining and evolving our brand strategy, overseeing content creation and distribution, and scaling our social media presence to drive awareness, engagement, and reputation in the market. You will lead a multidisciplinary team, while partnering closely with product marketing, demand generation, and executive leadership.
Responsibilities
Brand & Creative Leadership
Define and evolve our brand identity, visual system, voice, and storytelling principles.
Own and continuously optimize the brand playbook and ensure adherence across all touchpoints.
Lead the video team to deliver exceptional brand experiences.
Develop campaigns and brand moments that inspire, engage, and differentiate.
Content Strategy & Development
Build and execute a content strategy aligned with company objectives (demand, product marketing, thought leadership).
Oversee the creation of high-quality content (blogs, case studies, video, social) with a data-driven approach.
Partner with PMM and Revenue teams to ensure content maps to buyer journey and ICP needs.
Social Media & Community Building
Lead the organic and paid social strategy to grow awareness, drive engagement, and support GTM motions.
Manage day-to-day social media operations, team, and agencies.
Define social media KPIs and optimize performance.
Ideal Candidate
10+ years experience in brand, content, and social leadership roles (B2B SaaS).
Proven ability to craft and scale a cohesive brand narrative across channels and formats.
Deep experience leading teams (video, design, copy) and social media programs.
Strong strategic thinking balanced with a hands-on approach to execution.
Highly collaborative and capable of influencing cross-functional and executive stakeholders.
Comfortable with fast paced, performance-oriented, data-driven environments.