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Growth Director

Trafilea

Full-time
USA, Canada
director
customer experience
ecommerce
ab testing
digital marketing
Apply for this position

About Trafilea Trafilea is a dynamic and innovative Tech E-commerce Group that operates multiple direct-to-consumer brands in the intimate apparel and beauty sectors, with a focus on using data-driven strategies to scale their businesses. In addition to our products, we have our own online community dedicated to promoting body positivity. As a rapidly growing global player, Trafilea is committed to creating high-quality products and services that enhance the customer experience and drive long-term growth.

Marketing@Trafilea: Work across multiple brands, leverage data-driven strategies, and drive rapid growth in a dynamic remote work environment. We have 3 business lines with brands based on digital marketing & growth strategies.

Our intimate apparel Brands: Shapermint, Truekind and Shapermint Essentials,

Our beauty Brands: Revel Beauty and Spa Dr.

Our content and subscription Brand: The BodCon.

At Trafilea, we build the future of Tech-enabled DTC brands. Our portfolio includes shapewear, beauty, and wellness brands loved by millions — with a data-first, creative-led, performance-obsessed DNA. We're a globally remote team powering some of the fastest-growing eCommerce brands in the world.

Now, we're looking for a world-class Growth Director to lead the acquisition strategy for our Beauty vertical, with full funnel ownership across paid media, CRO, data, creative, and funnel monetization.

This role will lead the growth of our skincare brands Revel Beauty and The Spa Dr., and own the P&L of multi-million dollar acquisition engines — with a goal of scaling RevelBeauty.com to $15M+ revenue and 5%+ EBITDA margin in Year 1.

🔥 What you'll be responsible for:

  • Own growth P&L and drive YoY growth and profit for our Beauty brands.

  • Build and lead the full acquisition ecosystem: paid media (Meta, TikTok, Pinterest, YouTube), landing pages, creative, funnel testing, and upselling.

  • Manage $1M+/month in ad spend and implement diversification strategies across multiple platforms.

  • Lead cross-functional squads of media buyers, copywriters, video editors, creative strategists, CRO analysts, and data engineers to scale acquisition sustainably.

  • Continuously optimize performance through structured testing, conversion rate improvements, funnel monetization (upsells, downsells), and creative iteration.

  • Be the go-to person for acquisition opportunities, blockers, roadmap and reporting. You’re not just executing – you’re designing the system.

🧠 Who we're looking for:

  • Proven Growth Leader with 7+ years in performance marketing, and at least 3 years owning full-funnel strategy in eCommerce, DTC or high-growth startup environments.

  • Experience scaling beauty or wellness brands with creative and funnel velocity.

  • Obsession with data-driven decision making, testing, and finding the 20/80.

  • Strong experience across Meta, TikTok, YouTube, Google, Pinterest – and using analytics and attribution tools to guide scaling.

  • Strong creative judgment and experience leading creative production for performance.

  • Hands-on with CRO strategies, landing page design, A/B testing, and funnel monetization via upsells and product bundles.

  • High business acumen and strong ability to own the P&L and make strategic decisions to balance revenue and profit.

🌎 Why join us?

  • Work with world-class teams across creative, data, and growth — and lead some of the smartest minds in DTC.

  • Lead the scaling of a skincare brand with massive potential, backed by proven operators and cutting-edge AI infrastructure.

  • No bureaucracy. No fluff. Just performance, ownership, and rapid iteration.

⚡ Ready to lead the next 9-figure skincare brand?

This is not a 'step up' role — it's a growth rocketship for someone who's already driven millions in revenue and profit through performance. If you’re ready to build something massive with full autonomy and ownership, apply now.

We've been recognized by Forbes and FlexJobs as one of the Top 25 Companies for Remote Workers. Apply now!

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About the job

Full-time
USA, Canada
Posted 7 hours ago
director
customer experience
ecommerce
ab testing
digital marketing

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Growth Director

Trafilea

About Trafilea Trafilea is a dynamic and innovative Tech E-commerce Group that operates multiple direct-to-consumer brands in the intimate apparel and beauty sectors, with a focus on using data-driven strategies to scale their businesses. In addition to our products, we have our own online community dedicated to promoting body positivity. As a rapidly growing global player, Trafilea is committed to creating high-quality products and services that enhance the customer experience and drive long-term growth.

Marketing@Trafilea: Work across multiple brands, leverage data-driven strategies, and drive rapid growth in a dynamic remote work environment. We have 3 business lines with brands based on digital marketing & growth strategies.

Our intimate apparel Brands: Shapermint, Truekind and Shapermint Essentials,

Our beauty Brands: Revel Beauty and Spa Dr.

Our content and subscription Brand: The BodCon.

At Trafilea, we build the future of Tech-enabled DTC brands. Our portfolio includes shapewear, beauty, and wellness brands loved by millions — with a data-first, creative-led, performance-obsessed DNA. We're a globally remote team powering some of the fastest-growing eCommerce brands in the world.

Now, we're looking for a world-class Growth Director to lead the acquisition strategy for our Beauty vertical, with full funnel ownership across paid media, CRO, data, creative, and funnel monetization.

This role will lead the growth of our skincare brands Revel Beauty and The Spa Dr., and own the P&L of multi-million dollar acquisition engines — with a goal of scaling RevelBeauty.com to $15M+ revenue and 5%+ EBITDA margin in Year 1.

🔥 What you'll be responsible for:

  • Own growth P&L and drive YoY growth and profit for our Beauty brands.

  • Build and lead the full acquisition ecosystem: paid media (Meta, TikTok, Pinterest, YouTube), landing pages, creative, funnel testing, and upselling.

  • Manage $1M+/month in ad spend and implement diversification strategies across multiple platforms.

  • Lead cross-functional squads of media buyers, copywriters, video editors, creative strategists, CRO analysts, and data engineers to scale acquisition sustainably.

  • Continuously optimize performance through structured testing, conversion rate improvements, funnel monetization (upsells, downsells), and creative iteration.

  • Be the go-to person for acquisition opportunities, blockers, roadmap and reporting. You’re not just executing – you’re designing the system.

🧠 Who we're looking for:

  • Proven Growth Leader with 7+ years in performance marketing, and at least 3 years owning full-funnel strategy in eCommerce, DTC or high-growth startup environments.

  • Experience scaling beauty or wellness brands with creative and funnel velocity.

  • Obsession with data-driven decision making, testing, and finding the 20/80.

  • Strong experience across Meta, TikTok, YouTube, Google, Pinterest – and using analytics and attribution tools to guide scaling.

  • Strong creative judgment and experience leading creative production for performance.

  • Hands-on with CRO strategies, landing page design, A/B testing, and funnel monetization via upsells and product bundles.

  • High business acumen and strong ability to own the P&L and make strategic decisions to balance revenue and profit.

🌎 Why join us?

  • Work with world-class teams across creative, data, and growth — and lead some of the smartest minds in DTC.

  • Lead the scaling of a skincare brand with massive potential, backed by proven operators and cutting-edge AI infrastructure.

  • No bureaucracy. No fluff. Just performance, ownership, and rapid iteration.

⚡ Ready to lead the next 9-figure skincare brand?

This is not a 'step up' role — it's a growth rocketship for someone who's already driven millions in revenue and profit through performance. If you’re ready to build something massive with full autonomy and ownership, apply now.

We've been recognized by Forbes and FlexJobs as one of the Top 25 Companies for Remote Workers. Apply now!

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