Graphic Designer – CPG Packaging Specialist

GrowthAssistant is looking for a Graphic Designer CPG Packaging Specialist to support one of our US-based clients in creating polished and production-ready packaging designs. This teammate will be responsible for designing labels, cartons, pouches, and other packaging formats for both DTC and retail channels.

This is a fantastic opportunity for someone with deep packaging expertise who thrives in a fast-paced creative environment and is eager to contribute to the growth of CPG brands in the US market.

GrowthAssistant benefits include: Work-from-home setup Paid holidays Health insurance PTO Training opportunities

The Role:

• Packaging Design & Development

  • Design packaging for CPG products (labels, cartons, pouches, etc.) across print and digital formats

  • Create retail and DTC packaging that aligns with brand strategy and consumer expectations

• Production & Print Preparation

  • Prepare accurate, print-ready files using dielines, trim marks, and bleed settings

  • Ensure designs meet specifications for various materials (e.g., flexible, rigid)

• Brand & Regulatory Compliance

  • Ensure packaging meets regulatory requirements (e.g., FDA guidelines, supplement facts)

  • Maintain visual consistency across all packaging assets while introducing creative storytelling elements

• Cross-Functional Collaboration

  • Work closely with brand, marketing, and product development teams

  • Support visual needs for in-store and e-commerce mockups, product renderings, and promo materials

• Technical Execution & Vendor Coordination

  • Apply knowledge of CMYK, Pantone systems, and print production specs

  • Collaborate with print vendors and manufacturers on file prep and spec sheet completion

The Requirements:

Must-Haves:

• 3+ years of experience in graphic design, with a focus on CPG packaging

• A strong portfolio showcasing packaging work for US-based consumer products (beauty, food, wellness, household, etc.)

• Experience designing for both retail and Direct-to-Consumer (DTC) packaging formats

• Deep understanding of dielines, print production, and packaging specifications

• Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign)

• Strong eye for color, typography, and layout, with high attention to detail

• Ability to work independently and manage timelines

• Excellent English communication skills (written and verbal)

• Comfortable receiving and implementing feedback in a collaborative team environment

Nice-to-Haves:

• Experience working directly with US-based printing vendors or packaging manufacturers

• Experience transitioning a DTC product into retail-ready packaging Background in branding or visual identity development

What Success Looks Like:

• High-quality, print-ready designs delivered on time and aligned with brand aesthetics

• Smooth execution of DTC-to-retail packaging transitions

• Strong collaboration with cross-functional teams

• Proactive approach in spotting creative opportunities and improving packaging systems