Events and Partnerships Manager

Position Overview: 

The Events and Partnerships Manager will be responsible for developing, managing, and executing a wide range of events and partnerships that align with our strategic goals. The ideal candidate will have extensive experience in the financial services sector and experience in the rapidly evolving cryptocurrency space.

This role requires a highly organized, detail-oriented individual with a passion for event planning, relationship building, and strategic marketing.  This role reports directly to the VP of Marketing, will manage one direct report, and plays a critical role in shaping Xapo’s event strategy.

Key Responsibilities:

Event Planning and Execution:

• Develop and manage the overall events strategy, including conferences, seminars, webinars, and corporate events. 

• Plan and execute high-impact events from concept to completion, ensuring alignment with brand and business objectives.

• Coordinate with internal teams and external vendors to manage logistics, budgeting, and on-site execution. 

• Evaluate and determine which events to pursue, using a strategic decision-making framework aligned with Xapo’s marketing and business objectives.

• Lead all event-related activations tied to our Aston Villa FC sponsorship, including co-branded experiences, and partnership-led events and activations.

Partnership Development:

• Identify, negotiate, and manage strategic partnerships that enhance brand visibility and drive business growth.

• Foster and maintain strong relationships with key partners in the financial services and cryptocurrency sectors.

• Collaborate with cross-functional teams to leverage partnerships for marketing campaigns and business development opportunities.

Marketing and Communications:

• Develop and implement marketing strategies to promote events and partnerships, including digital marketing, social media, and PR campaigns.

• Create compelling content and collateral for events, including invitations, agendas, presentations, and post-event reports.

• Monitor and analyze event and partnership performance metrics to optimize future initiatives.

Stakeholder Management:

• Serve as the primary point of contact for event and partnership stakeholders, ensuring clear communication and alignment.

• Work closely with senior leadership to develop and execute high-profile events and partnerships that support strategic priorities.

• Provide regular updates and reports to senior management on event and partnership activities and outcomes.

Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field. 

• Extensive of experience in event management and partnership development within the financial services industry. 

• Experience in the cryptocurrency sector, with a strong understanding of the industry landscape and key players. 

• Proven track record of successfully planning and executing large-scale events and managing strategic partnerships. 

• Excellent project management skills, with the ability to handle multiple projects simultaneously and meet deadlines. 

• Strong interpersonal and communication skills, with the ability to build and maintain relationships with internal and external stakeholders. 

• Creative thinker with a strategic mindset and a passion for innovation in event planning and partnership development. 

• Proficiency in using event management software, CRM systems, and digital marketing tools.

• Strong decision-making capabilities with experience applying strategic frameworks to evaluate initiatives and event ROI.

Other requirements

• A dedicated workspace.

• A reliable internet connection with the fastest speed possible in your area.

• Devices and other essential equipment that meet minimal technical specifications.

• Alignment with Our Values and the Xapo Values-Driven Leadership principles.