Director - Product Marketing
About the role
As the Director, Product Marketing, you will develop the product strategy, bringing an outside-in perspective to help inform product development and product positioning based on customer feedback and industry/market insights. You bring both a solid technical understanding as well as a business mindset, with an ability to translate product features into tangible customer benefits to ultimately build the pipeline.
What you'll do
Develop product and solution messaging and positioning, leveraging a deep understanding of customers, decision-makers, and purchasing dynamics
Build and share thought-provoking content at events, conferences, webinars, and sales meetings
Thoroughly understand market segments, their needs, buyer personas and their journeys
Collaborate with marketing, product, and customer success teams to define and develop compelling messaging, effective value propositions, use cases, and overall content targeting customers, decision-makers, and other audiences such as industry analysts, reporters and partners
Work with the public relations team on key announcements and press releases
Drive analyst relations, developing meaningful relationships with key industry professionals, managing proactive and reactive engagements with analysts, staying on top of published research and sharing relevant reports with the product, sales, and marketing teams, and strategically influencing industry analyst coverage of the category and the company
Develop and maintain a deep understanding of market dynamics, competitive landscape, and go-to-market strategies in target markets and target audiences
Help plan and drive product launches with the extended GTM ecosystem.
Work closely with the product management team to understand and influence the development of our quantum computing solutions
Support partner enablement and co-marketing programs related to new solutions in with sales teams
About You
A proven product marketer with 10+ years of product marketing experience
Exceptional ability to stay on top of market and industry trends, customer challenges, etc. to proactively surface product development ideas and translate those into influential messaging and content for prospects
Advanced knowledge of consumer behavior sciences and marketing strategies
Exceptional at interacting with senior management and peers, serving as their go-to thought partner
Analytical with a creative mind, able to juggle many projects, and manage cross functional teams
Driven, with initiative and self-discipline to prioritize and manage multiple projects to completion
Natural problem solver
Experienced working directly with senior leadership, product teams, partners, sales, marketing teams and industry analysts in a consultative manner
A D-Waver's DNA
We look at the future and say “why not”; we see possibilities where others see problems or routines. We show the way ahead and are committed to achieving ambitious goals.
We practice straight talk and listen generously to each other with empathy. We value different opinions and points of views. We ensure that we connect outside as well as inside to learn from others and inspire each other.
We hold ourselves accountable for delivering results. We make decisions & take responsibility so that we can act & support each other.
As leaders we motivate & engage our teams to undertake beyond what they originally thought possible, by developing our teams & creating the conditions for people to grow and empower themselves through enabling & coaching.
Our Compensation Philosophy is Simple but Powerful:
We believe providing D-Wavers with company ownership, competitive pay, and a range of meaningful benefits is the start of creating a culture where people want to give the best they’ve got — not because they’re simply making money, but because they’ve fallen in love with our vision, mission, values, and team.
During the interview process, your Recruiter will explain how our total rewards work (base, equity, bonus, perks, benefit, culture) offerings. The base salary for this role is targeted at $135-202k USD per year. The final offer is determined by your proficiencies within this level.
Our Impact On You:
Competitive Pay. Company Ownership. Unlimited Vacation. Benefits Day One. 12 Weeks Parental Leave. In-Office Not Required (yes, we were distributed before it was cool). Flexible Work Arrangements. Telehealth and Telemental Health. Employee Networking and Events. Inclusive Culture. Meaningful Perks and Rewards. Learning and Development Opportunities... And we’re always reviewing more ways to positively impact your life!
Inclusion:
We celebrate diverse perspectives to drive innovation in our pursuit. Our employees range from distinguished domain experts with decades of experience in their respective fields, to bright and motivated graduates eager to make their mark. Our diverse and innovative team will make you feel appreciated, supported and empower your career growth at D-Wave.
The Fine Print:
No 3rd party candidates will be accepted
It is D-Wave Systems Inc. policy to provide equal employment opportunity (EEO) to all persons regardless of race, color, religion, sex, national origin, age, sexual orientation, gender identity, genetic information, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state/provincial, local law.
About the job
Apply for this position
Director - Product Marketing
About the role
As the Director, Product Marketing, you will develop the product strategy, bringing an outside-in perspective to help inform product development and product positioning based on customer feedback and industry/market insights. You bring both a solid technical understanding as well as a business mindset, with an ability to translate product features into tangible customer benefits to ultimately build the pipeline.
What you'll do
Develop product and solution messaging and positioning, leveraging a deep understanding of customers, decision-makers, and purchasing dynamics
Build and share thought-provoking content at events, conferences, webinars, and sales meetings
Thoroughly understand market segments, their needs, buyer personas and their journeys
Collaborate with marketing, product, and customer success teams to define and develop compelling messaging, effective value propositions, use cases, and overall content targeting customers, decision-makers, and other audiences such as industry analysts, reporters and partners
Work with the public relations team on key announcements and press releases
Drive analyst relations, developing meaningful relationships with key industry professionals, managing proactive and reactive engagements with analysts, staying on top of published research and sharing relevant reports with the product, sales, and marketing teams, and strategically influencing industry analyst coverage of the category and the company
Develop and maintain a deep understanding of market dynamics, competitive landscape, and go-to-market strategies in target markets and target audiences
Help plan and drive product launches with the extended GTM ecosystem.
Work closely with the product management team to understand and influence the development of our quantum computing solutions
Support partner enablement and co-marketing programs related to new solutions in with sales teams
About You
A proven product marketer with 10+ years of product marketing experience
Exceptional ability to stay on top of market and industry trends, customer challenges, etc. to proactively surface product development ideas and translate those into influential messaging and content for prospects
Advanced knowledge of consumer behavior sciences and marketing strategies
Exceptional at interacting with senior management and peers, serving as their go-to thought partner
Analytical with a creative mind, able to juggle many projects, and manage cross functional teams
Driven, with initiative and self-discipline to prioritize and manage multiple projects to completion
Natural problem solver
Experienced working directly with senior leadership, product teams, partners, sales, marketing teams and industry analysts in a consultative manner
A D-Waver's DNA
We look at the future and say “why not”; we see possibilities where others see problems or routines. We show the way ahead and are committed to achieving ambitious goals.
We practice straight talk and listen generously to each other with empathy. We value different opinions and points of views. We ensure that we connect outside as well as inside to learn from others and inspire each other.
We hold ourselves accountable for delivering results. We make decisions & take responsibility so that we can act & support each other.
As leaders we motivate & engage our teams to undertake beyond what they originally thought possible, by developing our teams & creating the conditions for people to grow and empower themselves through enabling & coaching.
Our Compensation Philosophy is Simple but Powerful:
We believe providing D-Wavers with company ownership, competitive pay, and a range of meaningful benefits is the start of creating a culture where people want to give the best they’ve got — not because they’re simply making money, but because they’ve fallen in love with our vision, mission, values, and team.
During the interview process, your Recruiter will explain how our total rewards work (base, equity, bonus, perks, benefit, culture) offerings. The base salary for this role is targeted at $135-202k USD per year. The final offer is determined by your proficiencies within this level.
Our Impact On You:
Competitive Pay. Company Ownership. Unlimited Vacation. Benefits Day One. 12 Weeks Parental Leave. In-Office Not Required (yes, we were distributed before it was cool). Flexible Work Arrangements. Telehealth and Telemental Health. Employee Networking and Events. Inclusive Culture. Meaningful Perks and Rewards. Learning and Development Opportunities... And we’re always reviewing more ways to positively impact your life!
Inclusion:
We celebrate diverse perspectives to drive innovation in our pursuit. Our employees range from distinguished domain experts with decades of experience in their respective fields, to bright and motivated graduates eager to make their mark. Our diverse and innovative team will make you feel appreciated, supported and empower your career growth at D-Wave.
The Fine Print:
No 3rd party candidates will be accepted
It is D-Wave Systems Inc. policy to provide equal employment opportunity (EEO) to all persons regardless of race, color, religion, sex, national origin, age, sexual orientation, gender identity, genetic information, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state/provincial, local law.