Director of Product - Ads Measurement (Monetization)
Team Description:
The Ads Measurement team charter covers Signals, Identity, Attribution, Performance Measurement, Brand Suitability and 3rd party integrations. Our mission is to prove Reddit Ads value to advertisers and enable optimal performance delivery in a privacy-compliant environment. We are responsible for making sure that advertisers have confidence in the environment where the ad appears in.
Role description:
This opportunity provides a platform for high impact and personal growth. As a Director of Product Management to lead our Ads Measurement efforts, you will be responsible for developing product strategy for mission critical products end-to-end, including a) ads signals and attribution; b) advanced performance measurement products such as conversion lift, split testing; c) 3p measurement, as well as various new innovative features for Identity and privacy-enhancing technologies (PETs).
Responsibilities:
Provide expert level guidance & methodologies on our growing measurement suite, including campaign delivery metrics, audience reach, attribution, brand lift, conversion lift, and privacy
Identify key industry partners that Reddit should integrate to ease advertiser adoption of CAPI and provide needed data/signals for the Ads systems
Define the overall ads measurement, signals and ads privacy vision and product strategy
Set roadmaps for a broad portfolio of products as well as cross functional efforts; define OKRs to guide teams and manage execution of the same
Experience being a key member of the leadership team, advising and setting strategy for the future of the Reddit Ads products
Collaborate with cross functional teams across Consumer, Sales, Product Marketing and others to define and achieve common goals
Qualifications:
10+ years of PM leadership or equivalent experience building, executing and scaling >1M user consumer internet products
Experience delivering a roadmap and executing on Ads measurement products
Experience building highly scalable consumer and/or Ads products
Proven experience in building & running high-performing, diverse & inclusive teams
Excellent interpersonal skills, ability to manage, mentor and motivate a team, and align a diverse set of stakeholders towards a common goal
Experience presenting to and working with with Executive-level leadership
Benefits:
Comprehensive Healthcare Benefits and Income Replacement Programs
401k Match
Family Planning Support
Gender-Affirming Care
Mental Health & Coaching Benefits
Flexible Vacation & Reddit Global Days off
Generous paid Parental Leave
Paid Volunteer time off
#LI-AS1
Pay Transparency:
This job posting may span more than one career level.
In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.
To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.
The base pay range for this position is:
$260,800—$365,100 USD
About the job
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Director of Product - Ads Measurement (Monetization)
Team Description:
The Ads Measurement team charter covers Signals, Identity, Attribution, Performance Measurement, Brand Suitability and 3rd party integrations. Our mission is to prove Reddit Ads value to advertisers and enable optimal performance delivery in a privacy-compliant environment. We are responsible for making sure that advertisers have confidence in the environment where the ad appears in.
Role description:
This opportunity provides a platform for high impact and personal growth. As a Director of Product Management to lead our Ads Measurement efforts, you will be responsible for developing product strategy for mission critical products end-to-end, including a) ads signals and attribution; b) advanced performance measurement products such as conversion lift, split testing; c) 3p measurement, as well as various new innovative features for Identity and privacy-enhancing technologies (PETs).
Responsibilities:
Provide expert level guidance & methodologies on our growing measurement suite, including campaign delivery metrics, audience reach, attribution, brand lift, conversion lift, and privacy
Identify key industry partners that Reddit should integrate to ease advertiser adoption of CAPI and provide needed data/signals for the Ads systems
Define the overall ads measurement, signals and ads privacy vision and product strategy
Set roadmaps for a broad portfolio of products as well as cross functional efforts; define OKRs to guide teams and manage execution of the same
Experience being a key member of the leadership team, advising and setting strategy for the future of the Reddit Ads products
Collaborate with cross functional teams across Consumer, Sales, Product Marketing and others to define and achieve common goals
Qualifications:
10+ years of PM leadership or equivalent experience building, executing and scaling >1M user consumer internet products
Experience delivering a roadmap and executing on Ads measurement products
Experience building highly scalable consumer and/or Ads products
Proven experience in building & running high-performing, diverse & inclusive teams
Excellent interpersonal skills, ability to manage, mentor and motivate a team, and align a diverse set of stakeholders towards a common goal
Experience presenting to and working with with Executive-level leadership
Benefits:
Comprehensive Healthcare Benefits and Income Replacement Programs
401k Match
Family Planning Support
Gender-Affirming Care
Mental Health & Coaching Benefits
Flexible Vacation & Reddit Global Days off
Generous paid Parental Leave
Paid Volunteer time off
#LI-AS1
Pay Transparency:
This job posting may span more than one career level.
In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.
To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.
The base pay range for this position is:
$260,800—$365,100 USD