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Social Media Manager - Breakout Prop

Kraken

Full-time
USA
$83k-$167k per year
social media
content strategy
content creation
leadership
creative
Apply for this position

Building the Future of Crypto 

Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.

What makes us different?

Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.

Before you apply, please read the Kraken Culture page to learn more about our internal culture, values, and mission. We also expect candidates to familiarize themselves with the Kraken app. Learn how to create a Kraken account here.

As a fully remote company, we have Krakenites in 70+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like Kraken Pro, Desktop, Wallet, and Kraken Futures.

Become a Krakenite and build the future of crypto!

Proof of work

The team

Breakout is a crypto-native prop trading platform backed by Kraken. Founded in 2023 by industry veterans, we combine deep liquidity, cutting-edge technology, and world-class risk management to create an unparalleled trading experience. With a commitment to transparency and innovation, we’re empowering traders to succeed in competitive markets while driving the future of trading. Recently acquired by Kraken, this acquisition gains the benefit of Kraken’s global infrastructure and trusted brand.

The opportunity

We’re looking for a Social Media Manager who is deeply embedded in the crypto world — someone who doesn’t just “get” crypto, but actively trades, follows the markets, and understands the narratives, influencers, and conversations that shape the space.

This role is unique: you’ll own Breakout’s social channels and help manage the online presence and content creation of our co-founder and lead influencer, Trader Mayne, one of the biggest and most trusted voices in crypto. You’ll work closely with him and the leadership team to craft content that educates, inspires, and expands our community.

You’ll plan topics, develop scripts, shape POVs, and collaborate with our production team to bring high-performing content to life across X, TikTok, YouTube, Instagram, Reddit, Discord, and more. If you’ve always wanted to work at the center of crypto culture — and help turn insight into influence — this is your opportunity.

  • Own Breakout’s social presence across X, TikTok, YouTube, Instagram, Reddit, Discord, and emerging channels.

  • Manage and grow the social presence of co-founder Trader Mayne, working closely with him to shape content and narratives in his work for Breakout (notably separate than his personal brand presence).

  • Develop content ideas, scripts, talking points, and outlines for short-form and long-form videos.

  • Craft unique POVs, hot takes, and educational content rooted in real market expertise — from trading strategies to industry trends.

  • Collaborate with our production team to execute high-quality, quick-to-market video and social assets.

  • Manage posting calendars, day-to-day publishing, community engagement, and real-time reactions to market moments.

  • Partner with Growth, Brand, and Leadership teams to ensure social strategy aligns with company goals.

  • Analyze performance data to refine content direction and identify what resonates most with traders.

  • Stay ahead of crypto narratives, trading trends, influencers, memes, and shifting platform algorithms.

  • Help shape the voice of a fast-scaling brand in one of the most dynamic industries in tech.

Skills you should HODL

  • 4+ years of experience in social media, content strategy, or community management — ideally in crypto, fintech, or a high-growth tech environment.

  • A true crypto native: you actively follow markets, trade on your own, understand market psychology, and speak fluent crypto.

  • Experienced managing or collaborating closely with influencers or public-facing leaders.

  • Strong writer with the ability to turn complex ideas into digestible, engaging content.

  • Skilled at developing scripts, short-form content, hot takes, and creative concepts that capture attention.

  • Deep understanding of social platforms, particularly X, TikTok, and YouTube — and what performs on each.

  • Highly collaborative and comfortable working closely with executives, creators, and production teams.

  • Obsessed with speed, relevance, and cultural timing — you know how to build content around the rhythm of the market.

  • Curious, proactive, and excited to shape thought leadership in one of the fastest-moving sectors in tech.

This job is accepting ongoing applications and there is no application deadline.

Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.

We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

Kraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents, backgrounds, contributions and unique perspectives. We hire strictly based on merit, meaning we seek out the candidates with the right abilities, knowledge, and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgable about crypto!

As an equal opportunity employer, we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws. 

Stay in the know

Follow us on Twitter

Learn on the Kraken Blog

Connect on LinkedIn

Candidate Privacy Notice

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About the job

Full-time
USA
Mid Level
$83k-$167k per year
Posted 3 hours ago
social media
content strategy
content creation
leadership
creative

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Social Media Manager - Breakout Prop

Kraken

Building the Future of Crypto 

Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.

What makes us different?

Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.

Before you apply, please read the Kraken Culture page to learn more about our internal culture, values, and mission. We also expect candidates to familiarize themselves with the Kraken app. Learn how to create a Kraken account here.

As a fully remote company, we have Krakenites in 70+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like Kraken Pro, Desktop, Wallet, and Kraken Futures.

Become a Krakenite and build the future of crypto!

Proof of work

The team

Breakout is a crypto-native prop trading platform backed by Kraken. Founded in 2023 by industry veterans, we combine deep liquidity, cutting-edge technology, and world-class risk management to create an unparalleled trading experience. With a commitment to transparency and innovation, we’re empowering traders to succeed in competitive markets while driving the future of trading. Recently acquired by Kraken, this acquisition gains the benefit of Kraken’s global infrastructure and trusted brand.

The opportunity

We’re looking for a Social Media Manager who is deeply embedded in the crypto world — someone who doesn’t just “get” crypto, but actively trades, follows the markets, and understands the narratives, influencers, and conversations that shape the space.

This role is unique: you’ll own Breakout’s social channels and help manage the online presence and content creation of our co-founder and lead influencer, Trader Mayne, one of the biggest and most trusted voices in crypto. You’ll work closely with him and the leadership team to craft content that educates, inspires, and expands our community.

You’ll plan topics, develop scripts, shape POVs, and collaborate with our production team to bring high-performing content to life across X, TikTok, YouTube, Instagram, Reddit, Discord, and more. If you’ve always wanted to work at the center of crypto culture — and help turn insight into influence — this is your opportunity.

  • Own Breakout’s social presence across X, TikTok, YouTube, Instagram, Reddit, Discord, and emerging channels.

  • Manage and grow the social presence of co-founder Trader Mayne, working closely with him to shape content and narratives in his work for Breakout (notably separate than his personal brand presence).

  • Develop content ideas, scripts, talking points, and outlines for short-form and long-form videos.

  • Craft unique POVs, hot takes, and educational content rooted in real market expertise — from trading strategies to industry trends.

  • Collaborate with our production team to execute high-quality, quick-to-market video and social assets.

  • Manage posting calendars, day-to-day publishing, community engagement, and real-time reactions to market moments.

  • Partner with Growth, Brand, and Leadership teams to ensure social strategy aligns with company goals.

  • Analyze performance data to refine content direction and identify what resonates most with traders.

  • Stay ahead of crypto narratives, trading trends, influencers, memes, and shifting platform algorithms.

  • Help shape the voice of a fast-scaling brand in one of the most dynamic industries in tech.

Skills you should HODL

  • 4+ years of experience in social media, content strategy, or community management — ideally in crypto, fintech, or a high-growth tech environment.

  • A true crypto native: you actively follow markets, trade on your own, understand market psychology, and speak fluent crypto.

  • Experienced managing or collaborating closely with influencers or public-facing leaders.

  • Strong writer with the ability to turn complex ideas into digestible, engaging content.

  • Skilled at developing scripts, short-form content, hot takes, and creative concepts that capture attention.

  • Deep understanding of social platforms, particularly X, TikTok, and YouTube — and what performs on each.

  • Highly collaborative and comfortable working closely with executives, creators, and production teams.

  • Obsessed with speed, relevance, and cultural timing — you know how to build content around the rhythm of the market.

  • Curious, proactive, and excited to shape thought leadership in one of the fastest-moving sectors in tech.

This job is accepting ongoing applications and there is no application deadline.

Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.

We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

Kraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents, backgrounds, contributions and unique perspectives. We hire strictly based on merit, meaning we seek out the candidates with the right abilities, knowledge, and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgable about crypto!

As an equal opportunity employer, we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws. 

Stay in the know

Follow us on Twitter

Learn on the Kraken Blog

Connect on LinkedIn

Candidate Privacy Notice

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